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The ONLY good reason to move to plastic production is to maximize the economies of scale.
GW originally stated they wanted to lower the cost of collecting armies by making rank and file out of plastic.(Higher sales volumes maximizes the economies of scale.)

The upfront cost of the metal mould for plastic production can be prohibitive.However, the cost of metal mould production has has fallen dramatically over the years.
So GW has found it more cost effective to move most production to plastic.

It is understandable that characters etc, are not going to same volumes as standard troops.
However, if GW appealed to a wider audience , the sales volumes would increase and therefore GW would not have to charge so much per minature.
(Especially if they had not got the debt the chain of B&M stores generate.)

I would totally buy farseers by the squad and use them as troops and bikers if it were less economically punishing. They are great sculpts, great characters by fluff, and have options.

Also there's the rising cost of metal. We can have more than one good reason.

Not feeling well so that can be at my sourness a bit. I am liking the turn around a lot from GW has done lately. I just woke up and saw this. https://www.games-workshop.com/en-CA/This-weeks-Shadespire-pre-orders-2017-ENG-NOV

My god, GW is still doing the same old thing again. Having a bundle and it's the same cost if bought separately. So no change there in GW still thinks insta buys and there is a sucker out there every minute is still a think among that organization. I thought part of the problem we had with GW was we didn't want to feel like we were stupid because we bought one click bundles.

While the changes are nice it does seem the attitude of GW is still the same towards their customers. They just hide it better now sadly I feel.

That said to end it on a positive, I do like the changes made and while it is still a bit sour in some areas, over all I am having more fun in the hobby and that is what that counts.

Davor

Thing is those are just one click purchases. Yes it only saves some clicks but then again if you are going to buy all it\s some use. And not like web site is limited on number of items on sale.

GW doesn't try to claim it's saving. It's not even really a bundle box. Those have specific own cover and box. These comes in bunch of different boxes.

Yes no saving but overall pretty harmless so what's the problem? You don't plan to buy all don't buy it. If you want to buy all it's handy.

I have in other shops used similar. Albeit that's for larger number of items but sure is nice to have ONE item to buy rather than add 60 items to cart at once.

Thats not a bundle. Is like going to steam and clicking on the button of "Buy all DLC" for a game.

 Galas wrote:
Thats not a bundle. Is like going to steam and clicking on the button of "Buy all DLC" for a game.

The general assumption with someone using the verbiage of "bundle" is there is some kind of discount involved....

Ruin wrote:

 Galas wrote:
Thats not a bundle. Is like going to steam and clicking on the button of "Buy all DLC" for a game.

The general assumption with someone using the verbiage of "bundle" is there is some kind of discount involved....

Of course term "bundle" is only used by Davor here. Even if we take assumption that it's illegal to say something as a bundle without discount...Well GW isn't claiming this as bundle. Instead name is "This Week’s Shadespire Pre-orders"

And if you try to search you'll find there is NO word bundle in the entire page.

Again it's just small time saver for those who want to buy them all. No harm done. You don't need all you don't buy it. It's not even cash grab as there's nothing there that encourages buying stuff you don't want. There's no special rules only available there(well and soon in internet...). No model only available through there. Indeed in a weird way bundle with discount is MORE of a grash grab as it encourages buying stuff you might not need(like I got the forge world sons of horus box with dread, justicaerin and FA squad. FA squad is of dubious usage but discount + pretty models=sold it to me ).

Yes it's not that useful(too few items to really be major time saver like other one click bundles elsewhere I have bought) but no harm either. Seems rather silly complain really. GW can't provide small time savers?

Outwardly they appear to have changed, but in reality, it feels more like they've just improved the Joseph Goebbels aspect of the business.

The only real changes I've seen is;

1. Releasing Shadow War Armageddon rules as a seperate book when the internet seemed to complain at them on every fb page. Big shame that the game was DOA and hasn't been touched by GW since. The book thing just appeased a load of people and made GW a swift buck.

2. Trying to copy FFGs successful marketing and game style with Shadespire.

Ruin wrote:

 Galas wrote:
Thats not a bundle. Is like going to steam and clicking on the button of "Buy all DLC" for a game.

The general assumption with someone using the verbiage of "bundle" is there is some kind of discount involved....

The product is "This Week's Shadespire Pre-orders". It doesn't have any indicator of any kind of discount. If it was "This Week's Shadespire Pre-Orders Bundle" then maybe one could have a point.

They're no doubt there to act as gifts,

buy me these 15 things often doesn't go down as well as buy me this 1 thing even if the total cost is the same

so GW makes a collection of stuff you can order with one click for people to show their parents, grandparents, partners etc so they can say 'that's what I want' and the people actually buying the things can remember what it is as 1 page on a website is a lot easier to save a link to than 15.

GW sells more and wins
The gamer gets more and exactly what they want and wins


The gift buyer makes the person they're buying for happy (and probably spends more than they would have done otherwise) and breaks even

 Gimgamgoo wrote:
Outwardly they appear to have changed, but in reality, it feels more like they've just improved the Joseph Goebbels aspect of the business.

The only real changes I've seen is;

1. Releasing Shadow War Armageddon rules as a seperate book when the internet seemed to complain at them on every fb page. Big shame that the game was DOA and hasn't been touched by GW since. The book thing just appeased a load of people and made GW a swift buck.

2. Trying to copy FFGs successful marketing and game style with Shadespire.

I actually consider the second a real negative. Selling tiny little packs at inflated prices, worthless custom dice, cards and other junk. Means they're maxing profits, and offering less and less to the consumer. The shadespire expansions look absurdly overpriced for 4 orcs and 7 skeletons, all of which look fairly generic.

On the AOS side of things, I can't even tell what they're trig to sell people anymore, but it isn't new armies or models. Just increasingly bizarre boxes of random models and a map and sticker pack, or something,

On the 40k side of things, the 8th edition release seemed like a step up, but the codex releases... It seems like they're doubling down on wrecking the game at the codex level, only now with subfaction special rules rather than codex special rules.

And whatever is going on with their production, when it comes to product, they've got less and less of it, and what they have produced is over designed, under thought rubbish.

From my perspective, 'New GW' actually seems to be aimed at new lows

Personally, I'm expecting to start seeing a model purge of old 40K kits after December.

 Scott-S6 wrote:

 Tim the Biovore wrote:
@Jetbike price differences
Isn't that the point H.B.M.C. was making? We know they're more expensive because they're heroes, but the sheer difference is cost is ludicrous. A unique character has every right to cost more than a line trooper, but these aren't characters in the sense that you can only include one per force. The existence of the bundle is proof in itself that you're not only able to, but even to a degree expected to, take more than one of them in an army. And it's the same bike, from the same template; the only difference between the standard Jetbike troopers and the Farseer/Warlock versions are the riders, who make up at most 40% of the overall miniature. More than double the price for 40% of a miniature is insane, regardless of the established norm for pricing heroes.

Do you think that makes any difference at all? They're two completely different moulds.

It sounds like bad design if they are 2 different moulds, unless I misunderstand. Surely the character is the troop mould + the alternative bits, since the bike & torso are identical?

Herzlos wrote:

 Scott-S6 wrote:

 Tim the Biovore wrote:
@Jetbike price differences
Isn't that the point H.B.M.C. was making? We know they're more expensive because they're heroes, but the sheer difference is cost is ludicrous. A unique character has every right to cost more than a line trooper, but these aren't characters in the sense that you can only include one per force. The existence of the bundle is proof in itself that you're not only able to, but even to a degree expected to, take more than one of them in an army. And it's the same bike, from the same template; the only difference between the standard Jetbike troopers and the Farseer/Warlock versions are the riders, who make up at most 40% of the overall miniature. More than double the price for 40% of a miniature is insane, regardless of the established norm for pricing heroes.

Do you think that makes any difference at all? They're two completely different moulds.

It sounds like bad design if they are 2 different moulds, unless I misunderstand. Surely the character is the troop mould + the alternative bits, since the bike & torso are identical?

No they don't. They are completely unique sprues.

Of course not that it really cuts down on number of sprues here unless they make character bike to have regular biker as well:

Bike sprue
rider sprue
hero sprue

Now it's 2 sprues for farseer, 1 sprue for basic grunt biker. Either way 3 sprues. Now if you had bike+regular rider in same sprue AND you had that in character sprue that's different. Of course that would add up to price of character bike likely as it would have extra sprue in it.

Another reason they might have went is character bike doesn't seem to have other weapons than catapult+what rider carries. Regular has heavier guns. So with GW's new policy it means either yet another sprue for weapons for regular bikers or farseer/warlock could take shuriken cannon or scatter laser as well.

The farseer/warlock is a tweaked version of the foot version, so its a different set of sprues rather than just variations of the standard rider, £20 is still steep, £15 might have been more reasonable but the the footseer would look (even more) overpriced

Herzlos wrote:

 Scott-S6 wrote:

 Tim the Biovore wrote:
@Jetbike price differences
Isn't that the point H.B.M.C. was making? We know they're more expensive because they're heroes, but the sheer difference is cost is ludicrous. A unique character has every right to cost more than a line trooper, but these aren't characters in the sense that you can only include one per force. The existence of the bundle is proof in itself that you're not only able to, but even to a degree expected to, take more than one of them in an army. And it's the same bike, from the same template; the only difference between the standard Jetbike troopers and the Farseer/Warlock versions are the riders, who make up at most 40% of the overall miniature. More than double the price for 40% of a miniature is insane, regardless of the established norm for pricing heroes.

Do you think that makes any difference at all? They're two completely different moulds.

It sounds like bad design if they are 2 different moulds, unless I misunderstand. Surely the character is the troop mould + the alternative bits, since the bike & torso are identical?

The bikes arent identical and a quick look at the sprues makes it very obvious that the sprue isnt shared.