Because this is how you get some Godzilla.
In 2016 the online Godzilla Store launched as one of the many venues promoting Shin Godzilla. Now Toho has announced that the world's first outlet dedicated to Godzilla-only merchandise will open this October 30th.
Located on the first floor of the Hotel Gracery Shinjuku, known for the 1992's Godzilla peering overhead, the store will sell over 500 items. Store exclusives will be sold and fans can apply for a Godzilla Visa Card.
A store dedicated to just Godzilla? Truly this is the best timeline.