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I went to the GW site to price out a few things today, as I often do. It had been a while since I logged on to that site, but my God has anyone else noticed what an un-navigate-able mess that site is? Firstly let me state, if you select "space marines" Centurions don't appear in the list. You can use the search bar to find them. Seems like someone missed the ball there. But also, why is there a sections for "Ultramarines" when they aren't a separate codex? Furthermore, when you search the "Space Marine" tab, they show you Devastators three times, one in the Blood Angels colors, one in the Ultramarine colors, and one in the Dark Angels colors...what is the point, they're the same kits, same pictures.

I mean it's almost as if the website designers don't know the meaning of the word consolidation!

Stuff like this just really bugs me as it makes it a nightmare to navigate the site and locate something, especially if you don't know what it is you are looking for!

It's really built to encourage random browsing. Which wouldn't be bad if they weren't actually needing to sell stuff to you, know, maintain the website.

About the Ultramarines section, they don't have own codex but lots of characters.

Generally I like the site. Here in Spain there are a couple of sites with good prices but no option to see the full stuff in one page (GW yes).

It's widely acknowledged that the site has been a mess since it was relaunched and turned into one giant store. We should be thanking them for hiding centurions though.

They really need to fix their SEO. Imagine how many lost sales they've had from randos searching for 40k only to have the price appear as some random number instead of their country's currency

Blood Angels, Dark Angels, and Space Wolves show you the specific options for those chapters.

Ultramarines gives you the stuff that vanilla marines can take.

Space Marines, counter-intuitively, gives you only the options that are valid for all of the chapters. That's why you don't see Centurions, but you also don't see Furioso Dreadnaughts or Wulfen.

barboggo wrote:
They really need to fix their SEO. Imagine how many lost sales they've had from randos searching for 40k only to have the price appear as some random number instead of their country's currency

But watching some one freak out about doubled prices in $, only to realize they are looking at kangaroo bucks brings joy to my life. i dont want that taken from me.

side note you can blame kirbys wife for the site. iirc she was sub contracted out to do it.

 Desubot wrote:

barboggo wrote:

But watching some one freak out about doubled prices in $, only to realize they are looking at kangaroo bucks brings joy to my life. i dont want that taken from me.

I'd happily pay in kangaroo or canuk bucks if it meant that particular kits werent perennially sold out.

Looking at you half of the Eldar catalog.

I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

They really need to fix the tags for the kits. If you select death guard and vehicle it doesn't show bloat drones, blight haulers, plagueburst crawlers or helbrutes. But the plagueburst crawler and bloat drone show up if you select character, because reasons. It was also a nightmare when I was trying to find chaos space marine backpacks on the site a while back. They seem to be easier to find through the search bar now but they still don't show up if you select chaos space marines as an army.

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

This is true. Really stupid being in spain, click on the link and...howdie USA site.

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

Yeah, it's crazy. Can't be good for the sales.

Alex_85 wrote:

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

This is true. Really stupid being in spain, click on the link and...howdie USA site.

Imagine the hundreds of thousands of people that are currently experiencing this exact same frustration as we speak. Enough energy to summon a new chaos god...

GW's website was once pretty solid until the end of 4E/early5E. They had lots of fluff and background for each faction, hobby tips and painting guides, bitz ordering, and easier navigation. 2008 was probably the last time I actually bought something off the GW website. It looked dated, but it worked well as a hobbyiest.

Then they stripped everything down to a shopping cart. The current incarnation is bloated, ugly, and a pain to navigate, especially when every selection option is sticky, and there's just too much stuff in general.

I don't have big problem with it except at least for my phone it's nearly unworkable. Issue being if I end up zooming up I can't scroll left/right so I can't see anything but most left-most items. If I don't zoom selecting checkboxes is hard...And if I zoom only way I can get out of zoom is start over. Bleh.

But on PC it works. It's worse than old site with hobby content but as a store fair enough.

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

that "reset back to the home page" thing seriously grinds my gears, largely because I have to deal with a seriously expensive corporate site that does exactly the same thing

The Newman wrote:
Blood Angels, Dark Angels, and Space Wolves show you the specific options for those chapters.

Ultramarines gives you the stuff that vanilla marines can take.

Space Marines, counter-intuitively, gives you only the options that are valid for all of the chapters. That's why you don't see Centurions, but you also don't see Furioso Dreadnaughts or Wulfen.

Which brings up the question of why these codexes aren't just rolled into one book, with units that are specific to the factions carrying a keyword to denote they cannot be bought by any faction outside of the one they belong to?

I mean I can't even modify the search parameters within a section. For example, if I don't want to see primaris units, I can't remove the tag for "Primaris" from the search, thus showing me only the old marine kits. I cannot quickly filter my search results to show all models within an army, broken down by their battlefield role! These are simple features that would enhance the site experience tremendously....


Automatically Appended Next Post:

 Vaktathi wrote:
GW's website was once pretty solid until the end of 4E/early5E. They had lots of fluff and background for each faction, hobby tips and painting guides, bitz ordering, and easier navigation. 2008 was probably the last time I actually bought something off the GW website. It looked dated, but it worked well as a hobbyiest.

Then they stripped everything down to a shopping cart. The current incarnation is bloated, ugly, and a pain to navigate, especially when every selection option is sticky, and there's just too much stuff in general.

See I use it to "build" lists by putting them into my shopping cart, ordered by Codex, Named Characters, HQ, Troops, Elites, FA, Heavy, Transport, Flyer. I like to get an idea for what I'm going to order, so that when I go to my FLGS, I can place the entire order all at once!

barboggo wrote:

Alex_85 wrote:

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

This is true. Really stupid being in spain, click on the link and...howdie USA site.

Imagine the hundreds of thousands of people that are currently experiencing this exact same frustration as we speak. Enough energy to summon a new chaos god...

The God of the Pantheon known as Do'llar - herald of financial ruination!

The Newman wrote:
Blood Angels, Dark Angels, and Space Wolves show you the specific options for those chapters.

Ultramarines gives you the stuff that vanilla marines can take.

Space Marines, counter-intuitively, gives you only the options that are valid for all of the chapters. That's why you don't see Centurions, but you also don't see Furioso Dreadnaughts or Wulfen.

So...wait, did they just forget to deliver the Centurions to the other chapters?

 Togusa wrote:

The Newman wrote:
Blood Angels, Dark Angels, and Space Wolves show you the specific options for those chapters.

Ultramarines gives you the stuff that vanilla marines can take.

Space Marines, counter-intuitively, gives you only the options that are valid for all of the chapters. That's why you don't see Centurions, but you also don't see Furioso Dreadnaughts or Wulfen.

Which brings up the question of why these codexes aren't just rolled into one book, with units that are specific to the factions carrying a keyword to denote they cannot be bought by any faction outside of the one they belong to?

I mean I can't even modify the search parameters within a section. For example, if I don't want to see primaris units, I can't remove the tag for "Primaris" from the search, thus showing me only the old marine kits. I cannot quickly filter my search results to show all models within an army, broken down by their battlefield role! These are simple features that would enhance the site experience tremendously....


Automatically Appended Next Post:

 Vaktathi wrote:
GW's website was once pretty solid until the end of 4E/early5E. They had lots of fluff and background for each faction, hobby tips and painting guides, bitz ordering, and easier navigation. 2008 was probably the last time I actually bought something off the GW website. It looked dated, but it worked well as a hobbyiest.

Then they stripped everything down to a shopping cart. The current incarnation is bloated, ugly, and a pain to navigate, especially when every selection option is sticky, and there's just too much stuff in general.

See I use it to "build" lists by putting them into my shopping cart, ordered by Codex, Named Characters, HQ, Troops, Elites, FA, Heavy, Transport, Flyer. I like to get an idea for what I'm going to order, so that when I go to my FLGS, I can place the entire order all at once!

If all the marine factions were in one book it be the size of a text book.

Stux wrote:
I find it really irritating how you can type a kit name into Google, click the link to the webstore, and not only does it seem to give you a random country not related to the one you searching from but also when you change the country it navigates you to the home page instead of the item you were looking at!

Top tip.

In the URL for any model, find the bit after games-workshop.com that says something like en-XX. Change the XX to GB and it will switch to the UK version (US is the US version etc...).

It's annoying to have to do it, but better than going back through the menus/search.

It's been downhill for a while. From poorly organised army lists to missing entries.

You don't know mess until you come to Age of Sigmar where, upon launch, they split loads of factions up. Some factions have a single model or a single duel kit option to their name.

It's actually an utter nightmare for anyone new to AoS to see what armies they can and cannot play; plus the way the Grand Alliances are displayed doesn't show the actual internal alliance blocks - so right from the store its easy to get the idea that anyone can just ally with anyone.


They are slowly repairing it with new army releases as they either buff the army up to proper size (Daughers of Khaine) or they combine various sub groups back into a proper army (the up coming Beasts of Chaos).

HoundsofDemos wrote:

 Togusa wrote:

The Newman wrote:
Blood Angels, Dark Angels, and Space Wolves show you the specific options for those chapters.

Ultramarines gives you the stuff that vanilla marines can take.

Space Marines, counter-intuitively, gives you only the options that are valid for all of the chapters. That's why you don't see Centurions, but you also don't see Furioso Dreadnaughts or Wulfen.

Which brings up the question of why these codexes aren't just rolled into one book, with units that are specific to the factions carrying a keyword to denote they cannot be bought by any faction outside of the one they belong to?

I mean I can't even modify the search parameters within a section. For example, if I don't want to see primaris units, I can't remove the tag for "Primaris" from the search, thus showing me only the old marine kits. I cannot quickly filter my search results to show all models within an army, broken down by their battlefield role! These are simple features that would enhance the site experience tremendously....


Automatically Appended Next Post:

 Vaktathi wrote:
GW's website was once pretty solid until the end of 4E/early5E. They had lots of fluff and background for each faction, hobby tips and painting guides, bitz ordering, and easier navigation. 2008 was probably the last time I actually bought something off the GW website. It looked dated, but it worked well as a hobbyiest.

Then they stripped everything down to a shopping cart. The current incarnation is bloated, ugly, and a pain to navigate, especially when every selection option is sticky, and there's just too much stuff in general.

See I use it to "build" lists by putting them into my shopping cart, ordered by Codex, Named Characters, HQ, Troops, Elites, FA, Heavy, Transport, Flyer. I like to get an idea for what I'm going to order, so that when I go to my FLGS, I can place the entire order all at once!

If all the marine factions were in one book it be the size of a text book.

Why is that? You don't need to double up on all the models that the armies all share. Basically you'd just be sliding data sheets into one book, and putting the fluff in the front, miniature showcase in the middle, data sheets next followed by weapon descriptions and points. It would be as thick as the BRB.



Automatically Appended Next Post:

 Overread wrote:
You don't know mess until you come to Age of Sigmar where, upon launch, they split loads of factions up. Some factions have a single model or a single duel kit option to their name.

It's actually an utter nightmare for anyone new to AoS to see what armies they can and cannot play; plus the way the Grand Alliances are displayed doesn't show the actual internal alliance blocks - so right from the store its easy to get the idea that anyone can just ally with anyone.


They are slowly repairing it with new army releases as they either buff the army up to proper size (Daughers of Khaine) or they combine various sub groups back into a proper army (the up coming Beasts of Chaos).

I was actually going to comment on this in my original post. But yes, when I was investigating AoS I was dazed beyond belief at first glance. I still find it to be a confusing mess, particularly the rat people factions, which all appear to be the same 12 models, but with 4 different clans and thus 4 different search sections.

In general until an AoS faction gets its Battletome its a bit of a mess on the store side of things! It's a huge shame and I'm surprised GW isn't fixing it "faster". But then its a legacy issue linked to the original mess that was the AoS launch



and let me be clear I'm well aware the AoS launch caused a big surge in sales and likely saved fantasy from death; however the change of management and management focus also saved it. Plus its very clear that the outstanding models they put out for AoS at the launch were also a big factor in it doing well!

How on earth was fantasy saved by AOS? That's like saying a murderer saved their victim.

pm713 wrote:
How on earth was fantasy saved by AOS? That's like saying a murderer saved their victim.

More like someone raised a scrappy little kid from a dead corpse. WHFB was showing up at least event than Mantic whose system was a direct ripoff of WHFB. When your clones outsell you, there's very little hope.

pm713 wrote:
How on earth was fantasy saved by AOS? That's like saying a murderer saved their victim.

Fantasy was almost dead before AoS for many reasons. Basically GW was at a point where they were dropping whole armies like Tomb Kings which were not even that old. Fantasy was also not getting much recruitment of new players at the time; it was a major line for GW and it just was not selling at all.

Part of it was that the start up costs were seen as pretty high - needing larger armies to get into the game to where it worked - part of that being its rank and file nature. It took time to build a workable force up and wasn't dirt cheap. Furthermore I think that it got less marketing and advetising (I think LotR stole some of that thunder from fantasy for a long while).

In the end AoS launch was a mess, they did drop armies, they did have laughable rules upon release and it was clear that if the old Kirby management had kept its way they would have steadily turned it into more a boutique line of models rather than a proper wargame. The new management and the Generals Handbook changed all that.

AoS 2.0 and the 2018 GHB have also reinforced it and the 2.0 launch is much like its 1.0 should have been. AoS might well destroy much of the old lore and has messed up some armies (Aelves in particular) in terms of how armies appear (for now at least, most Aelves have not had a Battletome release); but it has pushed it from a model line that was heading toward death into a major player once more.


So yes AoS has saved fantasy from death; though I admit that GW could have achieved it without AoS itself and could have stuck to the old world setting. But that is past and a choice made; AoS is here to stay and it is working in general.

You can't save something that's gone Over. Fantasy died and AoS was made from the bones.

Wasn't this new Web done by the company of Kirby's wife? And it was famous because it was like, VERY, VERY expensive for what is a very average-to-bad website.