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As the title states:

I would:

Align Warhammer and 40k to be somewhat interchangeable but still very different.

For example, the IG would lose Ratlings and Ogryns (and of course get something for their loss) among other mutants - Demonhosts, ect. and then Squats would return as a faction divided between fighting for its independence from, its place within, or its supremacy over the Imperium.

The army would become a "Mutants" or "Adhumans" Insurgency (lore wise they'd not be a terrifying power like the IoM, but rather a "parasite" or "beggar" upon it) and could be designed to include dwarves and ogres from Warhammer. Certain models from each range would be interchangeable (as demons are) and come with magnetized parts and bases.

The Adeptus Mechanicus would get a stand alone army, but could also use select models from the Empire range.

The Sisters of Battle get a stand alone army, but could also use some if not all the models from the Empire range. They'd be similar to a BT force in the fact that over a points range (say 750 for example) they'd be declared a Crusade and have access to a human militia (swarms of 6+ humans - and effectively return the vitality of the "Blob" mechanic of the IG to SoB (but of course not be limited to that tactic))

Skaven would become another insurgency group and have the same interchangeability of dwarves.

Bestmen would obviously be part of Chaos, lose units but also gain new units for 40k games.

I'd also try to anticipate the coming of digital printing by hiring CAD draftsmen and many artists to make blueprint after blueprint of models in a giant catalog for people to utilize either by ordering direct or digitally to their door or printer. I'd also open the doors to technology and allow skilled hobbists to do the reverse (renting our server space to advertise their creations and take a pennies off of every transaction.)

I guess that's it for now. It was a creative rant that's both a nudge and a shrug. Take it or leave it, comment and criticize, steams all out either way.

Sorry, but if you were CEO of Games Workshop, your last job would be fiddling with individual products.

OP, most of your ideas are absolutely horrible, lol!

If I inherited GW tomorrow, my first and absolutely foremost task would be to help repair the company's image. I'd start first by understanding the pricing model and methods, and put the very first epic sale on. For 48 hours everything would be sold at an embarrassingly low cost - still profitable - but at sharply discounted prices.

Then, I'd do a permanent price drop. This would increase sales and help the company's image a whole lot. Right now the number one complaint is price, price, price. The kit prices fly up despite no changes, some models have less plastic and material than other ones but cost twice as much, etc. Fixing the prices and such would not mean less money for the company, it would bloody-hell increase the customer base and expand it significantly imo.

Also - I've said it a hundred times in other threads: Adeptus Mechanicus army. Woot!!

I'd just sell GW off to Hasbro so that people with actual business sense could run things.

And of course request a Transformers/40k crossover line to be made.

Proving why, despite all the loud noises, the internet forums are not the place to look for CEO material.

I'd reduce the content of each box while increasing the price, each box will contain half a model, chosen at random with our licensed D6 chart.

I'd reduce point cost of all unit in every army while upping the minimal required to play, so people have to buy more boxes.

I'd make unit bundle that actually gives you a discount, then make one click bundle that uses that same unit, but their default price, and when the mistake is realised, we remove that discount bundle to solve that issue.

I'd have the worst writers write the product description on our official site.

I'd focus on short term profit rather than long term.

... What? Just trying to prove curran12 wrong.

P.S. Hire me, GW.

 curran12 wrote:
Proving why, despite all the loud noises, the internet forums are not the place to look for CEO material.

Being bought by Hasbro would probably be the best thing to ever happen to GW's lines. Hasbro has business sense that GW is sorely lacking in.

I'd finally move the story along. Now give me your money.

*Points to avatar*

Them. New models, new codex.

 Vivaporius wrote:
I'd finally move the story along. Now give me your money.

Nah. It's a setting, not a story. It's not supposed to be moved, and I personally I prefer it that way.

But just out of interest, how would you move it along?

Punch whoever designed the dreadknight. In the head. The designer should have been fired. Or set on fire. Whichever.

Also, lower prices to normal amounts, put terrain conversion ideas into each codex (that apply, of course), couple new rules in white dwarf each month, painting guides, and continue with the great idea of books every month. More content is always good.

 curran12 wrote:
Proving why, despite all the loud noises, the internet forums are not the place to look for CEO material.

The thread should have ended here.

Hire someone who finished the subject of economics in highschool.


In all seriousness. Just hire some planners and analysts for long term marketing plans and ideas. Hire someone with a university degree on the subject of how the market works and demand/supply knowledge on pricing. Cut costs or improving efficiency, their profit margin is pretty small, should be coming from somewhere. Revert the 'new' and 'improved' White Dwarf back to its former state.

Also establish the GW inquisition, scanning all material for heretical content and keeping the story in line.

So...Y'all would put GW out of business by gutshot changes that would likely be unsound for a business.

If I was CEO would would stop making post like these!

I'd right a blurb about the absolute legality of Forgeworld in the rulebook and then leave someone else in charge, as I would probably have earned enough money at that point to live an alright life for a time, right?

I can't pretend I would drastically lower prices... that's the kind of decision that ultimately has to be made up somewhere else, be it shareholders' cash (which I wouldn't mind but would promptly get me fired), employee bonuses or worse yet, number of employees outright or shutting yet more stores.

One thing I *WOULD* do is give the web team some way of getting discounts onto one-click deals. I strongly suspect that they've simply been told to create bundles as appropriate but haven't been given any kind of power to mark them down...if this means having to dictate what the bundles are instead of letting them come up with them to avoid abuse, so be it.

I'd fire everyone. Then take all the stock home and giggle in the dark while bathing in sharp pointy plastic.

I honestly don't know what I would change from a business perspective.

As a hobbyist, I find it annoying that we have to be in the dark about the release schedule and that prices are quite high. Not the biggest fan of flyers or the new monstrous creature releases...... but if they didn't add these new kits/unit types then we would all complain that the game isn't evolving or is getting boring.

One thing I would like is for them to focus on updating some of the older kits such as eldar aspect warriors, crisis suits, chaos cult marines, etc

I am happy with a few things though:

- The new frequency of releases is great, every month has something new and excited so that some armies aren't neglected for years.
- Still early to tell, but these new supplements could be the answer to the complain of some codices being bland. This way fans of less popular chapters, sects, or other forces can get some love without needing a separate codex.
- Kit quality - I may not be a fan of every design that is released, but I can sure appreciate the quality of the miniatures these days.

Have Forgeworld design all the models and write the fluff and rules. They appear to know what they are doing.

Make all of the codex covers look like metal albums.

Actually have some discounts.

Focus more on the hobby aspect, like they did in 3rd ed / 4 th ed

This is probably why I shouldn't run GW...

There was actually an interesting episode of The Independent Characters podcast a couple years ago about this:
http://theindependentcharacters.com/blog/?p=1365

 troa wrote:
So...Y'all would put GW out of business by gutshot changes that would likely be unsound for a business.

Again, selling Gw to Hasbro wih the stipulation of a 40 transformers crossover sometime down the road would be the best thing to happen to the company. These guys made a profit off a movie about Battleship for Emprah's sake.

 Kain wrote:

 troa wrote:
So...Y'all would put GW out of business by gutshot changes that would likely be unsound for a business.

Again, selling Gw to Hasbro wih the stipulation of a 40 transformers crossover sometime down the road would be the best thing to happen to the company. These guys made a profit off a movie about Battleship for Emprah's sake.

Ha. I'm just wondering how the Transformers and 40K universes would mesh. Not well, I'd imagine. Transformers are usually quite child-friendly and fairly cheerful. The 40K universe, not so much.

A movie that was horrible and was more or less universally panned. Wasn't it a bomb at the box office as well?

I'd rather keep transformers out of 40k, that you very much. GW is already bent on making it as toyish as possible; Hasbro will not help that.

 Troike wrote:

 Kain wrote:

 troa wrote:
So...Y'all would put GW out of business by gutshot changes that would likely be unsound for a business.

Again, selling Gw to Hasbro wih the stipulation of a 40 transformers crossover sometime down the road would be the best thing to happen to the company. These guys made a profit off a movie about Battleship for Emprah's sake.

Ha. I'm just wondering how the Transformers and 40K universes would mesh. Not well, I'd imagine. Transformers are usually quite child-friendly and fairly cheerful. The 40K universe, not so much.

Read the IDW comics ( Dan Abnett writes some Transformers comics actually! ) They're plenty dark and I would buy the gak out of a transforming land raider.


Automatically Appended Next Post:

 CthuluIsSpy wrote:
A movie that was horrible and was more or less universally panned. Wasn't it a bomb at the box office as well?

I'd rather keep transformers out of 40k, that you very much. GW is already bent on making it as toyish as possible; Hasbro will not help that.

It made twice it's budget, because Hasbro seems to just gak money.

I'll be damned, it was one of the highest grossing movies of 2012. I guess people really wanted to see Rihanna act.

Wouldn't Hasbro drive Wh40k to the ground and make it unlike anything we know of? Like what they did with XCOM? That's another reason why I don't want them touching it.

 CthuluIsSpy wrote:
I'll be damned, it was one of the highest grossing movies of 2012. I guess people really wanted to see Rihanna act.

Hasbro is what GW wants to be when it grows up, because whatever it does, it still poops money by the hundreds of millions.

1. Get out of the brick and mortar business keeping only Warhammer World sites open
2. Conduct a large-scale census of "most viable" retail partners and establish "in-store" presence with those flagship partners
3. Put Alan Bligh (sp?) from Forgeworld in charge of the Design Studio
4. End Finecast, and admit it was a terrible idea moving to a true resin production model ala Spartan Games not spinning shiite resin into metal molds
5. Win back good will by a. prize support b. seasonal Mega-deals c. seasonal sales d. Facebook bravery
6. Return three product lines and support them, support them, support them (BFG, Epic, and a Pre-Painted Box Game $75 price point to start a totally different IP) This should be a small model count skirmish game in either a popular near future IP or a Steam Punk Multiverse
7. Stop production of White Dwarf and use the internet...

I'm done...you've got to grow the player base and make the current happy...they brilliantly seem to be doing neither.

Oh, another idea that may not work!

Sell Lord of the Rings to someone else who would actually use it. At the moment it's not going anywhere and is drawing resources away from the other, more well developed systems.

 Kain wrote:

 CthuluIsSpy wrote:
I'll be damned, it was one of the highest grossing movies of 2012. I guess people really wanted to see Rihanna act.

Hasbro is what GW wants to be when it grows up, because whatever it does, it still poops money by the hundreds of millions.

I enjoyed the movie. I didn't know a thing about it, so I was pleasantly surprised when giant mechs started popping up

Yes, some transformers miniatures would make me throw money at people's faces. I wouldn't say no to this or Hasbro taking over. Their CEO isn't afraid of those new things like the internet or a good release schedule among other stuff.

Assuming Hasbro will try to maintain the distinctive gritty atmosphere and not try to turn it into GI Joe. Seeing what they did to XCOM, I doubt they will.