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IMO, warhammer visions was actually interesting, but I like pictures; not great but i'm glad I got one. White Dwarf weekly is awful, really makes me miss old white dwarf, even when it turned into a big catalogue saying BUY BUY BUY, it still had some interesting stuff in it.

It's not wrong to like WH Viszh.

Only read through the first 2 pages on here so not sure if I'm re posting.

Maybe there are too many people like me who have a lifetime subscription from the old price and they are changing the format so that we cancel subs. Then they change to a better monthly mag and we have to sub at new higher price???

When I was young my dad bought White Dwarf especially for the Space Hulk articles. We started getting White Dwarf primarily for myself to read with issue #213 (Dark Angels campaign and Epic Tyranids). I was about 12 then and read them thoroughly. I just can't imagine my 12 year old self being entertained with Warhammer Visions. I don't think this belief that GW is aiming it at the kids is correct. I don't know who it is aimed at, especially for £7.50. Maybe new customers would buy one once or twice if the red shirt encourages them, but that's not a 'readership' that will support a magazine.

I reckon WDW would be much nearer the mark with 12-year-olds if it was cheap and mostly pictures like a comic book, like WH Vizsh is now. (Except the cheap bit.)

A weekly comic like The Beano or 2000AD only devoted to Warhammer.

 McManiak wrote:
Only read through the first 2 pages on here so not sure if I'm re posting.

Maybe there are too many people like me who have a lifetime subscription from the old price and they are changing the format so that we cancel subs. Then they change to a better monthly mag and we have to sub at new higher price???

I very much doubt it. I'm sure there are plenty of people with long running subs (my WD sub cost me £3 per issue as opposed to the £7.50 that GW want to charge for the new monthly rag) but changing the magazine to a load of turgid pap to force people to cancel said subs and then hoping to win them back again is not a viable business strategy

My theory, based on what I have read, seen and heard expressed elsewhere, is that GW can easily switch to this weekly + monthly format without changing the staff composition or needing extra staff and effectively they can now charge twice as much as people used to pay for the old monthly mag for the same or less effort (because you don't need much journalistic effort to put together a bunch of photos and minimal text).

I think it is doomed to failure personally, because I can see lots of people cancelling subs over this; I know I have, and I certainly wouldn't go into WH Smiths and pay £7.50 for it either but then again, they raise the prices of their miniatures year on year to cover falling sales so maybe it is the same strategy there - readership of WD has been falling for years now so why bother trying to make it better? Just increase the price and fleece the remaining loyal customers you already have?

I keep flipping through the pages... I just don't understand. It's not engaging, it's not entertaining, it's not even interesting. There is nothing of value in it.

I'm a fanboy, but this... The only words that I can think of to describe it are; sad and pathetic.

Maybe I've missed something... But if the new weekly Dwarf is intended to showcase that week's new releases, and you have to go into the store to get it... Can't you just, I don't know, look at the new releases on the shelf while you're there, without the need for a magazine...?

Or just look on the website?

Looks like some guys on Warseer have got a reply.

I've just emailed Jes with my complaints.

He replied very quickly with a long email that I can only assume was a copy/paste. It seems he may of had a few of these complaints already today.

Hey Christopher,

Thanks for your email and your feedback. We've worked hard to being a great breadth of features in the new White Dwarf – in a given a week you can expect details on the latest releases, editorial columns, painting guides, modelling features, gaming articles, new rules, interviews with sculptors and writers, and more besides. We'll also be featuring Battle Reports and other things too – in a given month, it all adds up to much, much more content that that touches all aspects of the hobby than we were able to achieve in one issue of the 'old' White Dwarf. I hope you stick with us to see this.
Warhammer: Visions is not for everybody, granted. If you like gaming more than collecting or painting, then it's probably not for you, and that's fine. You don't have to buy it! It's for people that like to drool over high-quality photos of gorgeously-painted miniatures, and it's the result of a lot of hard work by our photographers and design team – we're really pleased with it and from the feedback we've already had, the people that really like it are the people we're aiming it at.
Change is always a tricky thing, especially, when it comes with associated costs. But I hope you'll give both the new White Dwarf and Warhammer: Visions another chance in the future.
All the best and thanks again for your email,

So, who are they aiming it at again?

"The people who really like it are the people we're aiming at"

Really?

REALLY?

What a barse ackwards way of looking at a business!!

 Grimtuff wrote:
We've worked hard to being a great breadth of features in the new White Dwarf – in a given a week you can expect details on the latest releases, editorial columns, painting guides, modelling features, gaming articles, new rules, interviews with sculptors and writers, and more besides. We'll also be featuring Battle Reports and other things too – in a given month, it all adds up to much, much more content that that touches all aspects of the hobby than we were able to achieve in one issue of the 'old' White Dwarf.

I'm confused. Isn't that all stuff that used to be in the monthly White Dwarf...?





Automatically Appended Next Post:

 azreal13 wrote:
"The people who really like it are the people we're aiming at"

I think that's actually just poor phrasing by Jes... I suspect that he actually means that the people they aimed it at are the ones who really like it, (meaning that they hit their target audience) rather than how it more easily reads (we're aiming specifically for people who like it).

And to be fair, I can see how people who don't spend much time online might be interested in a product like this. If I was a current subscriber, though, I would be pretty dirty about the magazine I subscribed to being suddenly swapped for a completely different magazine aimed at a different demographic.

Guys, guys!! I cracked the code. It's a cop-out.

 Grimtuff wrote:
If you like gaming more than collecting or painting, then it's probably not for you, and that's fine.

As a modeller and painter this response from GW turns my stomach. Give a secondary school student two hours on InDesign and you will get a better format. I mean honestly place this beside one of the White Dwarf issues from the early 2000's, and consider quality of content and pricing. I'm disappointed in myself for even thinking that GW would do anything other than hammer another nail in the coffin, but this actually disgusts me. It looks like there should be one copy in each store for people to casually browse, not something that is shrink wrapped and flogged to an already abused consumer base. This was actually the most exciting release in a long while, and people (myself included) allowed themselves to hope that someone somewhere had seen the light and decided to bring WD back to the fantastic publication it once was.

I can only hope for GW's sake that this disgrace was as cheap to produce as it looks, because I can see a lot of cancelled subscriptions on the horizon.

 insaniak wrote:

 azreal13 wrote:
"The people who really like it are the people we're aiming at"

I think that's actually just poor phrasing by Jes... I suspect that he actually means that the people they aimed it at are the ones who really like it, (meaning that they hit their target audience) rather than how it more easily reads (we're aiming specifically for people who like it).

And to be fair, I can see how people who don't spend much time online might be interested in a product like this. If I was a current subscriber, though, I would be pretty dirty about the magazine I subscribed to being suddenly swapped for a completely different magazine aimed at a different demographic.

I'll concede that's probably what he meant, but I won't excuse such poor language skills from someone purporting to be the editor of what is now a collection of internationally distributed magazines (even gak ones)

Jes must be smoking some good stuff...
i am exclusively a painter and collector, and after getting my first issue of Visions yesterday, i'm off to cancel my subscription...
i've collected WD from #75, and am sad to say they have finally lost me...
so, that email response is a load of bollocks, as i'm the demographic he is speaking of, and i'm not buying it...

cheers
jah

I finally got the chance to flip through both magazines today. I liked the two converted Trukks towards the end of Visions.

Obviously I didn't pay for either mag.

I was nearly going to buy it yesterday but I didn't have enough money on me.Good thing I didn't buy it!

UNBELIEVABLY TERRIBLE £17.10 for 5 magazines a month, which is the same as the old white dwarf for £5.50
THIS SKAVEN IS JUMPING OVERBOARD NOW BECAUSE THIS SHIP IS SINKING !!!!!!

GAMES WORKSHOP have at least proved one thing "you can't polish a turd"

It's just a big catalog. That's literally all it is.

LOOK AT OUR MINIS PAINTED SO GOOD NOW GO AND BUY THEM

Warhammer: Visions is not for everybody, granted. If you like gaming more than collecting or painting, then it's probably not for you, and that's fine. You don't have to buy it!

Well actually I kinda do have to buy it. Because you swapped my subscription over and won't give me a refund!

Well, turns out Dakka does have someone with enough polished armour to defend Visions.

One born every minute I 'spose.

Re: Warhammer Visions

Here let me save y'all $10.

http://www.dakkadakka.com/core/gallery-search.jsp?sort1=5

You're welcome.

 Kid_Kyoto wrote:
Re: Warhammer Visions

Here let me save y'all $10.

http://www.dakkadakka.com/core/gallery-search.jsp?sort1=5

You're welcome.

Well done mate. Exalt for that.

When I was a kid, toy catalogues were free.

Jes Goodwin wrote:
Warhammer: Visions is not for everybody, granted. If you like gaming more than collecting or painting, then it's probably not for you

If you like gaming. Aren't they a game company? It's in their name...

So, if you like gaming and you were happy with the gaming magazine you were subscribed to, then what we've changed your subscription to probably isn't for you.

So few people were happy with WD, though

It is still a strange thing to change it to a picture magazine and try to compete with Teh Internet.

 Kilkrazy wrote:
It is still a strange thing to change it to a picture magazine and try to compete with Teh Internet.

What's there to compete with? The Internet is a fad.

 puma713 wrote:

Jes Goodwin wrote:
Warhammer: Visions is not for everybody, granted. If you like gaming more than collecting or painting, then it's probably not for you

If you like gaming. Aren't they a game company? It's in their name...

So, if you like gaming and you were happy with the gaming magazine you were subscribed to, then what we've changed your subscription to probably isn't for you.

It's another push towards the whole 'we are a model company, not a rules company' thing.
If you look at the Chapterhouse case the people on the stand were only refering to their customers as 'collectors', not gamers or anything. GW's corporate culture is pushing the idea that people who buy GW products are collectors and those of us that play the games are the outliers as opposed to the norm.

If you've ever been to higher end car dealership It reminds me of those stylized magazines they leave out in the waiting area, they are nothing but glossy high priced car photos.

BMW this is not.