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 Snord wrote:

chaos0xomega wrote:
On the contrary that was the old GW model. The reason for the 3 year cycle is to periodically remonetize the existing customer base, which is a much more sustainable business model than relying on perpetual new customer churn.

Maybe you know something I don’t, but I don’t see any real evidence of that. The reaction of established players to major revisions to rules and units would also suggest the opposite. In fact I think they’ve actually become more ruthless about this business model, especially with the 3-year edition cycle - everything feels more disposable. The only qualification is that, as far as WH40k is concerned, they are also pandering to the competitive lobby - possibly because they seem to be prepared to discard existing models and buy large quantities of whatever is newly competitive whenever the meta changes (which is frequently).

The only evidence i have is my eyes. We all complain about the 3 year cycle but we all go back for another hit and give them our money like addicts. This HH release is the first ive seen of any major resistance to follow the cycle.

chaos0xomega wrote:

 Snord wrote:

chaos0xomega wrote:
On the contrary that was the old GW model. The reason for the 3 year cycle is to periodically remonetize the existing customer base, which is a much more sustainable business model than relying on perpetual new customer churn.

Maybe you know something I don’t, but I don’t see any real evidence of that. The reaction of established players to major revisions to rules and units would also suggest the opposite. In fact I think they’ve actually become more ruthless about this business model, especially with the 3-year edition cycle - everything feels more disposable. The only qualification is that, as far as WH40k is concerned, they are also pandering to the competitive lobby - possibly because they seem to be prepared to discard existing models and buy large quantities of whatever is newly competitive whenever the meta changes (which is frequently).

The only evidence i have is my eyes. We all complain about the 3 year cycle but we all go back for another hit and give them our money like addicts. This HH release is the first ive seen of any major resistance to follow the cycle.

Tbf, the HH crowd was made up of the vets that had enough from mainline 40k to a large degree.

I'm just using this whole debacle as a recruiting drive for Adeptus Titanicus.

We haven't had a new book in forever, but we keep getting new models (with rules!) - so join on to the best Horus Heresy game ever written!

I think that if anything hurts 30k sales, it won't be the new core rules or even the loss of options, it was when GW decided to cut every 30k unit out of 40k, removing a major market for the kits.

chaos0xomega wrote:
The only evidence i have is my eyes. We all complain about the 3 year cycle but we all go back for another hit and give them our money like addicts. This HH release is the first ive seen of any major resistance to follow the cycle.

Yes, that's absolutely true. CCS put up a post in the Heresy N&R section that summarises our addiction:

"Look, I've explained this to you anti-GW types (maybe even you specifically) before.
They make models, I buy models.
When they make models that satisfy me concerning Price/Quality (including sculpt, material, etc)/My interests & needs/Availability (to an extent)? They get my $.
When they fail? They don't make a sale.
It's that simple.
I foresee this pattern continuing until I'm dead or shortly before. Or they go out of business. Wichever comes 1st. And I know wich I'm betting on."

But remember that those of us posting on forums are not really typical of the majority of players. Every time GW churns out a new edition, a proportion of its player base says 'f**k it, I'm out'. Killing off the Old World in favour of AoS did it, and the last few editions of WH40k did it too. I suspect that GW have worked out that the shelf life of an average player is about 3 years. So after that period they can basically start the whole thing again; the profits from the influx of new players more than justifies the loss of a proportion of their more established players.

GW makes great models, and the Horus Heresy line is one of my favorites they have ever produced. I will continue to build my Salamanders army of mostly 30K Marines, because I put that project off for too long. I'm super excited about the new Saturnine figures, and I'm planning on getting at least one of the new starter sets.

That said, I will not be playing any games with GW rules again in my lifetime. To get the updated army books I need for my armies I'm planning or have would cost too much money, and I would rather put that towards the minis. Rather, I'm writing my own mini-agnostic rules to play my games with that I can include my other sci-fi armies from other armies and games I have accumulated over the years. I'm having more fun in writing and play testing my own game with my closest gaming buddies than I ever did with GW or other games over the years. I'm just at a point in my life that I want to work on projects that I have always wanted to do, and I figured this is as good a time as any to do it.

But to anyone that wants to play HH 3.0, go for it! I bear no ill will towards other rules or anyone who enjoys them. Have fun, and get some more paint on those minis!