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First off I like SFxT, I like it quite a bit. I do not enjoy how it was made, but I still think its gameplay is solid and fun. With the "DLC" coming out in a day I feel conflicted

On one hand, it would seem like I'm betraying the community by giving in to the dlc unlock marketing ploy

On the other hand, I really want to play with those characters


Has anyone else felt like this? What should I do?

It isn't so much a marketing ploy as it is game prices catching up with inflation.

Buy it.

I do not really see how it is a "Ploy". Perhaps in some cases where a company releases a game AND a ton of DLCs at the same time, then it seems like a marketing ploy. But most DLCs seem to just be small expansions. They are too small to be called actual expansions, but large enough that they couldnt have fit them into the original game release. Look at Borderlands and all of it's DLCs. Those are not marketing ploys, those are mini expansions.

It is your money that you worked for, it is no one else's business what you spend it on. Just buy whatever the hell you want to buy with it.

Even if it is a ploy I don't see how its unethical.

Look at it through the eyes of reality: I don't like Day 1 DLC for ME3. Maybe 20 other people agree with me, and 20 don't. I refuse to buy the game because I don't want to encourage such marketing. 20 people agree and say they won't buy the game.

Come release day, the 20 people who don't care buy the game, 15 of the people who said they wouldn't buy anyway, and me and 5 other people suddenly realize boycotting the product is pointless.

If you want it just buy it. Mountains of other people (presumably) will or will not, and whether you do or don't isn't really going to change anything either way.