Anyone kind of hopeing AoS is the final nail for GW?

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**TBM**

PlaguelordHobbyServices wrote:
You're forgetting too, there's going to be a large investment with the new factions and armies. I fully expect them to release new models for everything and phase the old stuff out. (The end times models actually currently fit the new asthetic, so they'd be safe)

Remember, they added this whole faction of merc dwarves named "Fireslayers" right? We're bound to see them in model form soon. AoS is going to be taking up a *lot* of resources to churn out new models/factions. I don't think they'd waste time blowing up the old world just to keep *everything* looking the same, obviously there's going to be a lot of new stuff incoming.

If AoS fails, then GW has virtually wasted those resources, unless the models appeal to the conversion crowds who buy fantasy stuff for 40K, then if AoS players don't buy into them, and they sit on shelves, then truly GW will be up a creek without a paddle, they need to put more thought into a balanced, structured ruleset so people don't lose interest. Dumping all your toys on the table and rolling dice in a big combat phase is fun, for like, 30 seconds. but there needs to be more behind the game to get people to keep playing.

Well look at Sigmarines, and we all know GW will give them the most attention. They have two characters, flying sigs, archers and normal ones. Thats it. Other armies will follow this example so at any given time the entire rage of AoS all the armies put together, will be as big as maybe two armies from WHFB. This smaller range makes it easier to hit sales targets.Thet limited nature of new releases beyond the core, puts more pressure on the consumer to get it now. As for rules, I was told by the guy in front of the studio sigmarine display that they are trying to not focus on rules so much as they want to relese DnD style questing narratives/campaigns. They don't want it to be about win or lose but about both players getting together to tell a story basically. It's about making kids feel like hulking heroes, not about knowing rules or strategy or victory anymore.will that business model fail? It could, but I doubt it. Fail enough to run the entirety of GW out of business? Not a chance.

**Rayvon**

Video game franchises have been being watered down and simplified with some success in recent years, maybe there is a market for this sort of thing in wargaming too, I think there might well be.

**Noir**

Rayvon wrote:
Video game franchises have been being watered down and simplified with some success in recent years, maybe there is a market for this sort of thing in wargaming too, I think there might well be.

Well as AoS whole marketing concept seems to follow the free App pay-for-content design. GW does seem to be following the Vedio Game Company path.

**PlaguelordHobbyServices**

And I immediately have to give GW some credit here as pics of the Plastic HH sprues have come out. Gotta say, they know how to please me...

Wait a minute... Now I don't need the Khorne half of the AOS starter, because I can just get some HH Marines and make Khorne Berserkers that way... All I'd need to do is give them chain-axes, and paint them In WE colors.

**FabricatorGeneralMike**

PlaguelordHobbyServices wrote:
Talys wrote:
The value couldn't possibly get worse than a SM or BA starter box...

What makes you think they're going to stop at marines though?
The eldar battleforce currently saves you $36 off of the MSRP of each unit individually. Not bad, but not as great as it used to be.

The Windrider battlehost only saves you $20... Woo.... :/

Oh wow, the Eldar Wraithhost box only saves me ~$1... Again, not a savings, it's just a bundle...

GW's box deals haven't been "deals" in quite a while. The only good boxes they've managed to release with decent value are DV, Deathstorm, and Stormclaw.

Yes, this so much. Back in 2nd edition their 'Armies in a box' where fantastic deals.

3rd + 4th Edition starter boxes where still deals. 5th I believe is when they started taking models out of the box and kept raising the price. After that meh.

**RoninXiC**

Yeah... got 3 of the ~200€ armyboxes (Orks, Ogres and Space marines) when they got released. I think they even had the armybook/codex included which was super nice.