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Made in mx
Towering Hierophant Bio-Titan




Mexico

Dudeface wrote:
I think then the real issue is that it's obvious to us, the paying consumer base, what would be well received and seemingly, they are not aware.

We are a niche forum mostly dominated by older players that still complain about Primaris Marines.

We are not the paying consumer base as far as GW is concerned.

This message was edited 1 time. Last update was at 2025/11/07 15:22:24


 
   
Made in us
Pious Warrior Priest






Tapping the Glass at the Herpetarium

 Tyran wrote:
Dudeface wrote:
I think then the real issue is that it's obvious to us, the paying consumer base, what would be well received and seemingly, they are not aware.

We are a niche forum mostly dominated by older players that still complain about Primaris Marines.

We are not the paying consumer base as far as GW is concerned.


We haven't moved on from the Primaris thing? I thought we were at least up to Femtodes rage?

Sheesh, I thought we were a lot further along than we are.

 BorderCountess wrote:
Just because you're doing something right doesn't necessarily mean you know what you're doing...


My Gladitorium Fighters WarCry Models: https://www.dakkadakka.com/dakkaforum/posts/list/817696.page#11784325


 
   
Made in se
Rookie Pilot





Sweden

 Tyran wrote:
Dudeface wrote:
I think then the real issue is that it's obvious to us, the paying consumer base, what would be well received and seemingly, they are not aware.

We are a niche forum mostly dominated by older players that still complain about Primaris Marines.

We are not the paying consumer base as far as GW is concerned.


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

IF a new BFG is even coming and IF it is 30k then the reason must be something else. Perhaps they want to grow the 30k brand by supporting it with multiple games? I have no idea.
   
Made in gb
Gore-Drenched Khorne Chaos Lord




 Tyran wrote:
Dudeface wrote:
I think then the real issue is that it's obvious to us, the paying consumer base, what would be well received and seemingly, they are not aware.

We are a niche forum mostly dominated by older players that still complain about Primaris Marines.

We are not the paying consumer base as far as GW is concerned.


Well that's true, it's probably why theres more support seemingly for a HH version here as that also is something that appeals to that demographic.
   
Made in ca
Longtime Dakkanaut





Somewhere in Canada

Dudeface wrote:


Even then if they really wanted to only make 2 factions at launch: chaos ships and imperial navy. Boom, completely time period agnostic. Quickly add in loyalist marine ships and you've still covered both systems without the limitation. The only other factor I can think of is the volume of ship battle fluff and padding for the books they can regurgitate from HH might be higher.


Bingo!

This is why releasing it as a Heresy labeled product is stupid. As soon as you slap "Heresy" on a box, you limit your options for growing the game.

Avoiding that label leaves the game free to become whatever the fans want it to be.
   
Made in mx
Towering Hierophant Bio-Titan




Mexico

 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.
   
Made in ie
Been Around the Block




Dudeface wrote:
 Tyran wrote:
Dudeface wrote:
I think then the real issue is that it's obvious to us, the paying consumer base, what would be well received and seemingly, they are not aware.

We are a niche forum mostly dominated by older players that still complain about Primaris Marines.

We are not the paying consumer base as far as GW is concerned.


Well that's true, it's probably why theres more support seemingly for a HH version here as that also is something that appeals to that demographic.


I think is a slightly simplistic view. As a setting HH is really a zoomer thing not a grognard thing, that was the core demo who became obsessed with those books which became their entry into 40k, grognards remember when the HH was a paragraph in the CSM codex not the sprawling Space Rome soap opera plot tumour it has become, some (The sleeper contingent of people who love narratives and the idea of Space Rome over settings and 40k) got obsessed but most didn't. As a game, HH 28mm seems to skew older but then that's partly because the core players were the FW resin guys and because specialist games have always skewed older as those are the people with the most disposable income and among whom you will find the burnt out/finished in terms of buying new product for 40k looking for something new and different. Finally you have the retention of more wargamey rules from pre-8th. But as the legions of guys in comments sections impotently saying "Hey, just play heresy" to any complaint with the post 8th changes to the setting, Primaris or the rules, it's not enough to have better rules, nobody has ever played 40k for the rules.

Another view would be older players (Always your core market for specialist games) remember BFG for the 40k version and would want that back not a HH version because of a misguided assumption of most HH 28mm players older, therefore older players really like HH setting, therefore Battlefleet: Heresy has greater market appeal than Battlefleet: Gothic.

Ultimately there is a balance between justifying a setting so you only have to make one set of miniatures and the setting having such reduced appeal that this decision costs more than it saves. It made sense with the original Adeptus Titanicus where the Horus Heresy was first mentioned and the remake game but once you get into Epic territory and GW's modern financial state and release schedule it fails for me. The appeal of Epic Warhammer is to have tiny versions (As the appeal of scale models in general) of the 28mm game and the freedom to paint them up however you like. I think GW was trying to be too clever with AI or rather they gave Specialist Games so few resources that they over-niched it, if that is even a word. I would even say the logo design and box art just didn't have so much appeal. But using art of the miniatures has been a staple of FW/Specialist Games for over 20 decades due to less resources. All this combined with the ridiculous prices didn't do the game any favours. It's a niche game (Which is the say not 40k) so it needs to feel cheaper than 40k, a bargain, to thrive.

The central dilemma for GW in using the HH setting will be to either break the lore (Which they now really take very seriously, what a time to start doing that? RIP cool Necrons, you're derpy Space Egyptians forever now) by having gothic train battleships with a Heresy setting or not have them and have the iconic element of the whole thing absent. Ultimately I think going with 40k and just not releasing ships for the more niche armies would be a lot easier in my opinion. But it's hard to guess which armies that are niche as 28mm lines will be niche as BFG ships.

Another thing to remember is finishing up with the Primaris line, their current business model is "the new stuff must flow" and they're run out of Primaris stuff (Space Marine releases are the most profitable releases, thus why they nuked the old marines and went in with the Primaris thing, something that wouldn't have done for other lines in a weird paradoxical these guys sell so much and are so iconic we're going to overwrite them) so I fully expect them to surprise with all kinds of new offerings including stuff like Space Hulk and BFG. The new stuff must flow, always...

For anyone who knows the whole putting epic in HH feels like the Sullivan and Gold scheme to take the London Olympic stadium as West Ham's new ground for cheap. Too clever and it backfired. I fear the same will be true for BFG.



   
Made in gb
Longtime Dakkanaut





 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.

   
Made in gb
Sadistic Inquisitorial Excruciator





Exeter, UK

 Mentlegen324 wrote:
 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.



First time around, GW went for Imperials and Chaos in plastic, and then drip-fed the other factions. The game didn't stick around for long.
   
Made in gb
Longtime Dakkanaut





 Shakalooloo wrote:
 Mentlegen324 wrote:
 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.



First time around, GW went for Imperials and Chaos in plastic, and then drip-fed the other factions. The game didn't stick around for long.


1999 to 2013 isn't very long to you?

This message was edited 1 time. Last update was at 2025/11/07 18:21:56


 
   
Made in gb
Sadistic Inquisitorial Excruciator





Exeter, UK

 Mentlegen324 wrote:
 Shakalooloo wrote:
 Mentlegen324 wrote:
 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.



First time around, GW went for Imperials and Chaos in plastic, and then drip-fed the other factions. The game didn't stick around for long.


1999 to 2013 isn't very long to you?


BFG was in stores until 2013?
   
Made in gb
Gore-Drenched Khorne Chaos Lord




 Shakalooloo wrote:
 Mentlegen324 wrote:
 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.



First time around, GW went for Imperials and Chaos in plastic, and then drip-fed the other factions. The game didn't stick around for long.


So to clarify you feel that only releasing imperial alone and targeting a smaller audience of their fanbase will... do better?
   
Made in gb
Decrepit Dakkanaut




UK

BFG had a short store-life span but then had a fairly long life on mail-order with Forgeworld - but honestly some of those releases are janky as heck - the original Tyranid models for BFG were very much nor up to GW's normal standard. Honestly I'd even argue some of the Necron ones were not all that great a model design - though they were very iconic once released.


It's like how Epic 40K died in a year but then came back now and then under the same mail-order only system.

A Blog in Miniature

3D Printing, hobbying and model fun! 
   
Made in gb
Longtime Dakkanaut





 Shakalooloo wrote:
 Mentlegen324 wrote:
 Shakalooloo wrote:
 Mentlegen324 wrote:
 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That's only the case if you think they'd go for releasing every 40k faction at once, rather than starting with a few and working towards the rest.



First time around, GW went for Imperials and Chaos in plastic, and then drip-fed the other factions. The game didn't stick around for long.


1999 to 2013 isn't very long to you?


BFG was in stores until 2013?


You could still buy BFG ships until they were discontinued in 2013, when the specialist games division on the whole was shut down.

This message was edited 2 times. Last update was at 2025/11/07 19:06:58


 
   
Made in se
Rookie Pilot





Sweden

 Tyran wrote:
 Ohman wrote:


I honestly don't think GW belives that a 30k BFG would sell better than a 40k BFG.

It isn't that it would sell better, but that it would be cheaper (and faster) to produce.


That might be true for Epic but I'm not sure it's as big of a deal for BFG. How many different boxes would we really need?

Something like this could probably work for most fleets:

1x Battleship box
1x Cruiser box
1x Frigate/destroyers box
1x Fighters box

So 24 boxes should cover the basics for 6 fleets. 24 boxes would not be a huge commitment for GW. 50 boxes could probably cover all 40k factions and that would be less than the 60+ boxes they've released for Legions Imperialis so far.
   
Made in gb
Decrepit Dakkanaut




UK

That assumes GW goes for highly modular models. They could bloat that number if each variation of cruiser and larger is its own box/sprue.

Look at LI - they have 3 boxes of Leman Russ variations and the only difference is the turret. Plus since the turret is part of a whole larger sprue and not its own sprue that means having 3 different moulds for 1 model.


Also if they go to fewer factions they can go wider on the faction offerings. So they can easily bloat the range to just include more options.









In the end many of us want 40K as the setting because we aren't die-hard marine fans and the idea of marine vs marine is dull. Esp at LI/Gothic scales where the variations between factions as GW does them; are often minor to invisible.

Many of us are also Xenos fans directly, so we want to be able to take the fleets in space for the armies we already play on the ground. I want Tyranid and Eldar ships way more than I want 10 different flavours of marine ship (esp since in BFG the Marines are one of the smaller factions on model range anyway)

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3D Printing, hobbying and model fun! 
   
 
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