kburn wrote:
GW had a forum too (!!!) and were one of the leaders in taking advantage of the technological revolution (!!!) with online shops, etc. I think too much flaming of
GW went on, and they closed the forum and drew themselves inwards..
GW's forums were a prime example of
GW not making the most of an available resource.
Instead of using the forums as an avenue to engage with their customers, they set them up and said 'There you go, talk about our stuff!', and aside from the very, very occasional post from the studio in the Games Development section, that was pretty much the extent of their involvement with it. Volunteer moderators took care of deleting anything that was too offensive, when they happened to see it, but other than that it was just let to run wild.
People (rightly so,
IMO) expected that the 'official' forums would be a place to get their issues heard and responded to, and instead they just met a wall of silence from
GW... and so voices got steadily louder until they started drowing out any worthwhile discussion, and
GW closed the whole thing down, claiming that other websites offered better venues for discussing their games.
Which is crazy talk. It might be true for small, boutique companies that simply don't have a big enough following to keep a forum ticking over... but for a company the size of
GW, to tell their customers to get off their lawn and go talk about their stuff somewhere else ... I just can't even comprehend what sort of drugs would have to have been involved for that to seem like a good idea. Particularly given that
GW are well aware of how vicious other forums can be, where they're concerned.
A properly moderated forum with active involvement from the studio would be an
incredible resource for encouraging people to participate in the '
GW Hobby'. It's like shooting fish in a barrel.
But no... go over
there and talk about us instead, while we ignore you all and continue to assume that you'll buy whatever we decide to serve up.