What i find most interesting is the accelerating cycle of nostalgia and how it will affect younger franchises.
It's been known for a while that nostalgia comes in 20-year cycles. After about 20 years, a person tends to forget anything bad about a time period and look back on it fondly and want to go revisit that thing again.
But it seems, to me at least, like hollywood and TV are rapidly consuming any core, primo nostalgic media well before that 20-year gap. I've heard from friends in the entertainment industry that it's basic practice if you're a creative type, to try and figure out if there's any way to slap your idea onto some old dead franchise that didn't have much in the way of characterization or deep lore for you to have to contend with - which is why a lot of shows tend to lean hard on the 1980's "This Is A Cartoon Show To Sell Action Figures" genre, where most characters just existed as a silly shtick to show up on screen and do whatever the action figure could do.
The eye of the needle is just that much wider if you can pitch your idea as an original concept OOOOOOOOOOOOR as a reboot of this other thing people might remember and recognize and you might be able to buy the rights for on the cheap.
That's part of the reason you will often end up asking 'hey, did they even fething WATCH the original thing?' when you watch a reboot. The answer is often "no, the reboot was actually just pasted on sloppily to a completely unrelated film or TV project that couldn't get off the ground if it couldnt be pitched as a reboot to something the studio was sitting on."
But we still seem to be kind of hanging in the 80s-90s for that nostalgic media, and I suspect there's something twofold going on. First and foremost, you've got the wealth gap - the generation of people now hitting what used to be 'prime spending years' have a comparative sliver of the wealth of previous generations, and secondly, you've got the fact that what was popular in the early 2000s....basically never left. We've had a steady diet of comic book movies, star wars, reboots, retreads, and rehashes. An entire generation that was just raised on the boomers' hand me downs.Do you just...reboot it again? Do you start digging up what few original projects there were in the 00s?
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