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![[Post New]](/s/i/i.gif) 2014/09/04 14:12:47
Subject: How would you turn GW around?
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Fresh-Faced New User
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Kilkrazy wrote:Those criticisms are irrelevant because that kind of person doesn't buy GW products. GW sells to people who enthusiastically buy its product offerings.
Why should that be irrelevant? New and existing users will join a community (forum), which ofcourse will be flooded with people making threads about the costs and so on.
So; like i said on another thread; when you buy Island of blood you may assume you can play the game (which is extremely unbalanced, no army books etc etc). So, finally after whining about a year to his parents that he wants Island of blood for christmas (because he cannot afford himself), and finally got it, to then find out he can't even play the game........ This is just an example of criticism you will get.
Secondly, a community as in a forum can provide you alot of knowledge before buying something (regardless the product / game / car or what). So when i want to buy for lets say a Mercedes c63 AMG, but reading at the forum its totally crap; its leather is like plastic, and the engine cant even get to 70 miles/h do you think i still buy the car?
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This message was edited 1 time. Last update was at 2014/09/04 14:15:27
For the Horde! |
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![[Post New]](/s/i/i.gif) 2014/09/04 14:28:22
Subject: How would you turn GW around?
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Ancient Venerable Black Templar Dreadnought
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Rachnaros wrote: Kilkrazy wrote:Those criticisms are irrelevant because that kind of person doesn't buy GW products. GW sells to people who enthusiastically buy its product offerings.
Why should that be irrelevant? New and existing users will join a community (forum), which ofcourse will be flooded with people making threads about the costs and so on.
So; like i said on another thread; when you buy Island of blood you may assume you can play the game (which is extremely unbalanced, no army books etc etc). So, finally after whining about a year to his parents that he wants Island of blood for christmas (because he cannot afford himself), and finally got it, to then find out he can't even play the game........ This is just an example of criticism you will get.
Secondly, a community as in a forum can provide you alot of knowledge before buying something (regardless the product / game / car or what). So when i want to buy for lets say a Mercedes c63 AMG, but reading at the forum its totally crap; its leather is like plastic, and the engine cant even get to 70 miles/h do you think i still buy the car?
If you read the GW financial reports and various missives from "Kirby" of GW, Kilkrazy is pretty much saying what GW thinks is their target market.
The criticisms are "irrelevant" to GW because that is not their target audience so supplies no motivation for change.
Not sure where you are going with the car parallelism but negativity will happen, just ask for a pro/con of a given thing and most people can do that with some thoughtfulness.
Many of us have learned the hard way that despite the most inspired of rants, we are not an avenue of change for GW.
They have decided they are the market leaders and will determine what we as customers will want.
They do no market research... yadda... yadda... yadda... Kirby arrogance still is impressive to me.
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A revolution is an idea which has found its bayonets.
Napoleon Bonaparte |
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![[Post New]](/s/i/i.gif) 2014/09/04 17:11:21
Subject: How would you turn GW around?
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Regular Dakkanaut
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Has anyone seen the videos by "Buy Painted" where he talks about being trained by GW
and they said, "so who do you think buys our models?"
"Well gamers obviously"
(a condescending laugh)
"no silly its collectors, we are a modelling company"
"OK OK so why when you release a codex that changes rules do I suddenly sell say 400% more dreadnoughts than I ever have"
"Because we featured them in WD"
And on and on and on.
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![[Post New]](/s/i/i.gif) 2014/09/04 18:09:23
Subject: How would you turn GW around?
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Sneaky Kommando
Washington, DC
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Although it's not a big thing, a more transparent release schedule would be nice. ("Fantasy 9th Ed is coming summer 2015", or something.)
We've talked a lot about community relations, and if GW even made the barest, most minimal effort to communicate what's down the road, it would start to make a difference.
The idea that announcing that (say) Necrons would be coming in November would utterly destroy Necron sales now and sink the company is really, really silly.
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Orks - "Da Rust Gitz" : 3000 pts
Empire - "Nordland Expeditionary Corps" : 3000 pts
Dwarfs - "Sons of Magni" 2000 points
Cygnar - "Black Swan" 100 pts
Trollbloods - "The Brotherhood"
Haqqislam- "Al-Istathaan": 300 points
Commonwealth - Desert Rats /2nd New Zealand 1000 points |
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![[Post New]](/s/i/i.gif) 2014/09/04 18:43:07
Subject: How would you turn GW around?
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Cosmic Joe
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ComTrav wrote:Although it's not a big thing, a more transparent release schedule would be nice. ("Fantasy 9th Ed is coming summer 2015", or something.)
We've talked a lot about community relations, and if GW even made the barest, most minimal effort to communicate what's down the road, it would start to make a difference.
The idea that announcing that (say) Necrons would be coming in November would utterly destroy Necron sales now and sink the company is really, really silly.
Agreed. I've been waiting a long time for Operation Ice Storm from Infinity and in the meantime my excitement keeps growing and I've bought more Infinity minis in the wait than I normally would have.
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Also, check out my history blog: Minimum Wage Historian, a fun place to check out history that often falls between the couch cushions. |
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![[Post New]](/s/i/i.gif) 2014/09/04 20:04:56
Subject: How would you turn GW around?
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Oberstleutnant
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The video. It was a good watch, iirc they basically shut his shop down too.
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![[Post New]](/s/i/i.gif) 2014/09/04 23:12:07
Subject: How would you turn GW around?
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[MOD]
Making Stuff
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ComTrav wrote:Although it's not a big thing, a more transparent release schedule would be nice. .
No, that is a big thing.
Several store owners have mentioned the lack of news about upcoming releases being a major factor in recent poor sales. And it annoys gamers who have no way of knowing when to expect anything for their armies. I know of several Dark Eldar players who quit back in 5th edition after waiting a decade for a new codex who said that they would have stayed in the game if they had been given some word that the new codex was actually coming.
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![[Post New]](/s/i/i.gif) 2014/09/04 23:30:30
Subject: How would you turn GW around?
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Fixture of Dakka
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insaniak wrote:ComTrav wrote:Although it's not a big thing, a more transparent release schedule would be nice. .
No, that is a big thing.
Several store owners have mentioned the lack of news about upcoming releases being a major factor in recent poor sales. And it annoys gamers who have no way of knowing when to expect anything for their armies. I know of several Dark Eldar players who quit back in 5th edition after waiting a decade for a new codex who said that they would have stayed in the game if they had been given some word that the new codex was actually coming.
Pretty shameful, or at least no respect. I mean all those people who love Dark Eldar and quit after not getting anything in over 10 years. How long should anyone have to hang on and hope something is coming their way? Shamefull that GW holds out so someone will "impulse" buy a DE while disrespecting the current DE fans and customers back then. Impulse buy are really that more important than actual customers and fans?
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Agies Grimm:The "Learn to play, bro" mentality is mostly just a way for someone to try to shame you by implying that their metaphorical nerd-wiener is bigger than yours. Which, ironically, I think nerds do even more vehemently than jocks.
Everything is made up and the points don't matter. 40K or Who's Line is it Anyway?
Auticus wrote: Or in summation: its ok to exploit shoddy points because those are rules and gamers exist to find rules loopholes (they are still "legal"), but if the same force can be composed without structure, it emotionally feels "wrong". |
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![[Post New]](/s/i/i.gif) 2014/09/04 23:51:13
Subject: How would you turn GW around?
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Monstrous Master Moulder
Rust belt
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I hate the super secret GW release. It ends up screwing people over more then it attracts people. I feel sorry for the people who bought the 6th edition rulebook a few months before 7th was released. It's just not right.
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![[Post New]](/s/i/i.gif) 2014/09/05 09:20:32
Subject: How would you turn GW around?
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Posts with Authority
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I like how they tell him he doesn't know how the market works.
Any idea when the second part'll appear?
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![[Post New]](/s/i/i.gif) 2014/09/06 03:31:03
Subject: How would you turn GW around?
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Veteran Knight Baron in a Crusader
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I don't know whether to find it amusing or depressing that the majority of average hobbyists know more about the market than GW execs do. If GW had any sense, they would hire Zaphod as their new CEO and listen to every single thing he tells them to do.
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![[Post New]](/s/i/i.gif) 2014/09/06 04:12:06
Subject: How would you turn GW around?
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Oberstleutnant
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Vermis wrote:
I like how they tell him he doesn't know how the market works.
Any idea when the second part'll appear?
Yeah it's very /facepalm
No idea sorry. There was a small vlog before that one too where he talked about GW.
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![[Post New]](/s/i/i.gif) 2014/09/11 03:19:02
Subject: How would you turn GW around?
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Sneaky Kommando
Washington, DC
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insaniak wrote:ComTrav wrote:Although it's not a big thing, a more transparent release schedule would be nice. .
No, that is a big thing.
Several store owners have mentioned the lack of news about upcoming releases being a major factor in recent poor sales. And it annoys gamers who have no way of knowing when to expect anything for their armies. I know of several Dark Eldar players who quit back in 5th edition after waiting a decade for a new codex who said that they would have stayed in the game if they had been given some word that the new codex was actually coming.
I stand corrected -- I guess it is a big deal.
It's good to know that my experience isn't unique -- I'm on the fence about buying a block of Ironbreakers and a few other odds and sods to fill out my dwarf army, and if I knew 9th ed's release date, I could at least make a decision.
Plus, it's part of the company's complete lack of community engagement. I feel like I can come to the game and the hobby with lots of interest, enthusiasm, and yes, cash, and GW doesn't even care to tell me that a new sculpt is going to be available.
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Orks - "Da Rust Gitz" : 3000 pts
Empire - "Nordland Expeditionary Corps" : 3000 pts
Dwarfs - "Sons of Magni" 2000 points
Cygnar - "Black Swan" 100 pts
Trollbloods - "The Brotherhood"
Haqqislam- "Al-Istathaan": 300 points
Commonwealth - Desert Rats /2nd New Zealand 1000 points |
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