It's stupid to have to separate threads side by side so I am locking the other ones and everyone can carry on here.

Previous threads:

http://www.dakkadakka.com/dakkaforum/posts/list/250574.page
http://www.dakkadakka.com/dakkaforum/posts/list/252636.page

Go to it!!!


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If it is Space Hulk and costs 80 Euros (£70) it had better be a humdinger of a game.


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I have three sets of original Space Hulk.

Well I think I'm going to order it, decent board games are rare these days, and I did always enjoy Space Hulk. It should also be simple enough to let the boys have a play on occasion.


Plus It'd allow me to replace the other half's Termies I nicked for my Chaos from the AOBR box.

So, the big black hush hush Igotasecret box was Space Hulk as every rumour place already knew? I´m so fed up with this marketing ploy that I won´t be ordering one of this super special secret boxes for sure.

GW are a bunch of gilipollas (try that in babbelfish). Why they feel the need to be so secretive when there was no need? Now I feel better for ordering 160 oop warzone figs for 56€ post included to use as proxies for IG.

M.

its nids and termies and 7 hours of a GD wasted with no Information.
if they really believe a Trailer at1600 cuts it, then i dont want to see the product.

Miguelsan wrote:So, the big black hush hush Igotasecret box was Space Hulk as every rumour place already knew? I´m so fed up with this marketing ploy that I won´t be ordering one of this super special secret boxes for sure.

GW are a bunch of gilipollas (try that in babbelfish). Why they feel the need to be so secretive when there was no need? Now I feel better for ordering 160 oop warzone figs for 56€ post included to use as proxies for IG.

M.

sounds more to me that you won't be ordering due to the price not the "super secretiveness" of it all (as absurd as that sounds to begin with. "they were to secretive about it, so I am not buying it. *Harumph!*" really...)

super excited for this release. Been ten years since last I played SH as a kid with my younger brother, can't wait to play it again.

Okay fellas, here it is ....

http://www.brueckenkopf-online.com/?p=6874

Die Mystery Box wurde auf dem Games Day nicht enthüllt, dafür aber durch die Blume verraten um was es sich handelt.
Games Day Deutschland 2009
Das Cover und das Games Day T-Shirt verrät es. Während die Mitarbeiter mit dem oben abgebildeten Motiv des Terminator Helms herum liefen, war das für Kunden mit einem Tyranidenschädel versehen.

Man darf also für morgen Space Hulk erwarten. Die große “Enthüllung” fand auf dem Games Day leider nicht statt, da hier seitens UK ein Riegel vorgeschoben wurde und die Ankündigung via Newsletter (der für heute Abend / Nacht erwartet wird) passieren wird.

Preis der Box soll bei knapp 80 EUR liegen, die Gesamtauflage bei 5.000 Stück. Es handelt sich dabei um die deutsche Version die auch an die Einzelhändler mit maximal 15 Exemplaren pro Lokal verkauft wird.

Auf dem Games Day soll ein Trailer gezeigt werden, dieser wird für 16.00 Uhr erwartet. Wir reichen die Details entsprechend nach.

The mystery box was NOT revealed at the GD germany but it was hinted at what its going to be. The cover of the GD shirts basically tells the story. The staff is wearing one with a terminator head (see picture) while the customers get one with a tyranid skull. So for tomorrow, you can expect Space Hulk. The unveiling didnt take place at GD Germany since appearently UK didnt allow it but it will be announced via Newsletter tonight/tomorrow.

Price of the box is suppose to be around 80 Euros, with a limited edition of 5000 pieces. Thats for the german version which will also be available at stores. Each store will carry 15 boxes.

Also, there is suppose to be a trailer shown at 16:00 (which is now about 40 minutes ago). So far no infos on that though.



All infos are from Brückenkopf-Online.com

I would espect they would use gamesdays for these kind of big anoucements... Its bad for those that pay the ticket and its bad for them overall, Its like I go to a videogame E3 and then a developer is there with some t-shirts and says news tomorrow on a newsletter.

Talk about missed change.


Edit: actually its worse ... its like I go to E3 and ALL developers only have t-shirts and no games in the expo.

Morathi's Darkest Sin wrote:Well I think I'm going to order it, decent board games are rare these days,

Take a look outside mate. There has never been a better time for boardgames than right now. Fantasy Flight has announced more exciting Warhammer related stuff in the last 6 weeks than GW has in the last decade.

Aye, but most of it is stuff I'm not bothered about or in Mauraders case something I owned years ago and would no longer want to play. So its all well and good suggesting I go look, when you have no idea if I have already had a good look but just find whats there to be of no interest.

Now if they want to bring back Warhammer Quest, Man'O'War or Dark Future, even with card pieces. I'm all over them, but not really anything they've offered so far that would be a must buy for me, other than their 40K RPG lines.

Wow. So it really looks like the "lie" was that there would be a reveal at the German Games Day.

Yay! It's Space Hulk!
What sucks the most is that the game will be german only here and it will surely be a pain for me to get an english version.

Why is it so hard to get proper english version of games (pc and others) and movies? Global trade my behind...

Greets
Schepp himself

P.s. Would be cool if they sold the game on gamesday. Nice present for those who attended.

Flachzange wrote:Okay fellas, here it is ....

Hmm, I wonder what it is!



/If they were going to be this transparent about it, might as well unbox/reveal it for those who spent money.

I wonder if we'll get a decent explanation as to why they're making this so limited.

The Dreadnote wrote:I wonder if we'll get a decent explanation as to why they're making this so limited.

what better way to justify and push a $115 price tag on a board game? It'd sell eventually, but you put "LIMITED EDITION" on anything as popular and OOP as SH is and it's a guaranteed sell out.

Evicerator wrote:

Miguelsan wrote:So, the big black hush hush Igotasecret box was Space Hulk as every rumour place already knew? I´m so fed up with this marketing ploy that I won´t be ordering one of this super special secret boxes for sure.

GW are a bunch of gilipollas (try that in babbelfish). Why they feel the need to be so secretive when there was no need? Now I feel better for ordering 160 oop warzone figs for 56€ post included to use as proxies for IG.

M.

sounds more to me that you won't be ordering due to the price not the "super secretiveness" of it all (as absurd as that sounds to begin with. "they were to secretive about it, so I am not buying it. *Harumph!*" really...)

super excited for this release. Been ten years since last I played SH as a kid with my younger brother, can't wait to play it again.

Look before you jump Evicerator, I´m not a cash strapped teenager fortunately I have a nice position that makes 80€ not much if I feel its worth its price. My beef with this issue is that the most I hate from any business is when they deny something everyone knows to be true only to reveal it with a great fanfare as the next best thing since the discovery of fire.
If you cant tell, don´t tell but don´t go making snide remarks about how the rumour sites are going to be the end of the hobby just because your lame marketing and comunications department cant even make a half right campaign.

M.

Makes me wonder WHY they've done this? What if its because of all the leaks about new products before official announcements? So they tried this excercise to see if the staff etc can keep quite under threat of disciplinerary action and get away with it? Now they have will this be the norm? All new products not allowed to be talked about, or else your job is under threat, until official unveiling on their own website...?
True GrimDark future might of arrived...
Mick

Miguelsan wrote:

Evicerator wrote:

Miguelsan wrote:So, the big black hush hush Igotasecret box was Space Hulk as every rumour place already knew? I´m so fed up with this marketing ploy that I won´t be ordering one of this super special secret boxes for sure.

GW are a bunch of gilipollas (try that in babbelfish). Why they feel the need to be so secretive when there was no need? Now I feel better for ordering 160 oop warzone figs for 56€ post included to use as proxies for IG.

M.

sounds more to me that you won't be ordering due to the price not the "super secretiveness" of it all (as absurd as that sounds to begin with. "they were to secretive about it, so I am not buying it. *Harumph!*" really...)

super excited for this release. Been ten years since last I played SH as a kid with my younger brother, can't wait to play it again.

Look before you jump Evicerator, I´m not a cash strapped teenager fortunately I have a nice position that makes 80€ not much if I feel its worth its price. My beef with this issue is that the most I hate from any business is when they deny something everyone knows to be true only to reveal it with a great fanfare as the next best thing since the discovery of fire.
If you cant tell, don´t tell but don´t go making snide remarks about how the rumour sites are going to be the end of the hobby just because your lame marketing and comunications department cant even make a half right campaign.

M.

just seems that you're contradicting yourself when you need to go out of your way to include how you bought Warzone models (including their price, which could have easily been left out if money wasn't an issue to you /psychologoy101) Add to that, that you're throwing in that a marketing ploy (which is employed by EVERY designer/developer wanting to keep something hyped up till the very end because it creates a buzz like wildfire, that spreads faster than the Black Plague, and above all else is FREE for them. "Deny, Deny, Deny" sells hype, simple as that.) is going to cause you to forego purchasing a product? c'mon.

well paying "positions" aside, I call it how I see it. (I don't need to bring up how my age and £70 affects my life either .)

As long as I can get it online I'll be happy. I'd hate having to go to Amsterdam and find out that the staff picked up their share first.

Personally I don't have a problem with them keeping it secret. I DO have a problem with them promising everyone they'd reveal it @ gamesday (say what you want, but "we are dropping the bomb" is a basically a promise), and then turn around and show NOTHING.

This whole secretiveness and the out right lying about the release I find a bit insulting. I think its quite suitable that I got into 40k because of space hulk, and I'll be leaving it on the same note.

Games Workshop marketing department = Fail

Miguelsan wrote:

Evicerator wrote:

Miguelsan wrote:So, the big black hush hush Igotasecret box was Space Hulk as every rumour place already knew? I´m so fed up with this marketing ploy that I won´t be ordering one of this super special secret boxes for sure.

GW are a bunch of gilipollas (try that in babbelfish). Why they feel the need to be so secretive when there was no need? Now I feel better for ordering 160 oop warzone figs for 56€ post included to use as proxies for IG.

M.

sounds more to me that you won't be ordering due to the price not the "super secretiveness" of it all (as absurd as that sounds to begin with. "they were to secretive about it, so I am not buying it. *Harumph!*" really...)

super excited for this release. Been ten years since last I played SH as a kid with my younger brother, can't wait to play it again.

Look before you jump Evicerator, I´m not a cash strapped teenager fortunately I have a nice position that makes 80€ not much if I feel its worth its price. My beef with this issue is that the most I hate from any business is when they deny something everyone knows to be true only to reveal it with a great fanfare as the next best thing since the discovery of fire.
If you cant tell, don´t tell but don´t go making snide remarks about how the rumour sites are going to be the end of the hobby just because your lame marketing and comunications department cant even make a half right campaign.

M.

Totally agree - I am in the same position as you, if I want I can 99% of the time easily afford it. This type of marketing is a total crock.

Anyway - SH was a good game but it wasn't that good. Sometimes fond memories make things from the past better than they were. I am willing to bet this will be the case with SH. But not releasing it on GD - bastards, we aren't all 12 year olds.


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aka_mythos wrote:This whole secretiveness and the out right lying about the release I find a bit insulting. I think its quite suitable that I got into 40k because of space hulk, and I'll be leaving it on the same note.

I would like to say I agree but the simple fact is I have already left really. This year my some total of GW purchases is $200 of WH scenery and a box of gnobblers. May get a troop box or a core choice or two but reality is I have mostly left.

This SH box I was interested in potential at the beginning but really, come on, if you are going for a surprise make it a surprise - stupid marketing tactics just piss me off because I am a miserable cantakerous old man.

Ha Ha! I got it right! Well, I thought it would be Space Pups since they already had DA and BA versions.

Evicerator wrote:just seems that you're contradicting yourself when you need to go out of your way to include how you bought Warzone models (including their price, which could have easily been left out if money wasn't an issue to you /psychologoy101) Add to that, that you're throwing in that a marketing ploy (which is employed by EVERY designer/developer wanting to keep something hyped up till the very end because it creates a buzz like wildfire, that spreads faster than the Black Plague, and above all else is FREE for them. "Deny, Deny, Deny" sells hype, simple as that.) is going to cause you to forego purchasing a product? c'mon.

well paying "positions" aside, I call it how I see it. (I don't need to bring up how my age and £70 affects my life either .)

So I contradicted myself because I pointed that there are alternatives to GW that are cheaper and don´t need the hype to sell (although in this case the game is kind of gone) specially when they try to be clever, glad to know Evicerator now I´ll sleep better.
And yes, a badly managed marketing is going to make me foregoing this product as any marketing 101 teacher will tell you. An example:

corporate logo wrote: When Ad Campaigns Go Bad
12/05/2008

When so-called mommy bloggers caught wind of a Motrin campaign some found to be offensive, they took immediate blog action. In fact, they’re response was so powerful that Johnson & Johnson has removed the ads and apologized directly.

The online and print ad campaign for Motrin implied moms carry their babies as fashion accessories or to look like “an official mom." The mess hit the fan as moms called attention to it on the networking site, Twitter. In just two days, J&J's McNeil Consumer Healthcare unit pulled the campaign and a marketing exec began sending out e-mail apologies direct to bloggers.

And the age issue it´s because cash strapped adults have much, much better things to buy than toy soldiers.

M.

Miguelsan wrote:So I contradicted myself because I pointed that there are alternatives to GW that are cheaper and don´t need the hype to sell (although in this case the game is kind of gone) specially when they try to be clever, glad to know Evicerator now I´ll sleep better.

And yes, a badly managed marketing is going to make me foregoing this product as any marketing 101 teacher will tell you. An example:

corporate logo wrote: When Ad Campaigns Go Bad
12/05/2008

When so-called mommy bloggers caught wind of a Motrin campaign some found to be offensive, they took immediate blog action. In fact, they’re response was so powerful that Johnson & Johnson has removed the ads and apologized directly.

The online and print ad campaign for Motrin implied moms carry their babies as fashion accessories or to look like “an official mom." The mess hit the fan as moms called attention to it on the networking site, Twitter. In just two days, J&J's McNeil Consumer Healthcare unit pulled the campaign and a marketing exec began sending out e-mail apologies direct to bloggers.

And the age issue it´s because cash strapped adults have much, much better things to buy than toy soldiers.

M.

apples and oranges. If GW had marketed it offensively ("SH, so Tuff that girls can't play it!") then there'd be reason to avoid purchasing it. As it stands your example of "bad marketing" is completely different from that of GW's. Motrin used tasteless imagery that offended moms. GW used tasteless (in your opinion.) tactics. Nothing more offensive than denial on their behalf, which they are **entitled** to do with **their** product.

Me, personally, I found it fun to follow along with all the hype NOT KNOWING what to expect. The people who're butt hurt about finding out it's SH are the as follows:

man... it's not what I expected. All this hype and I'm so disappointed /bummerbear!

balls! $115??!! I say again, balls!

I'm upset that I didn't know 4 months in advance of it's release what it was exactly. I hate not knowing about something.

Q.Q I hate GW regardless of what they do.

Anyways, I do have to agree with the people who're unhappy with GD being just a glorified tourney/get-together. GDs used to be about the cutting edge of the hobby. They used to be worth the couple hundred dollars you spent to make the trek to them (if you're not local to the locales they use.)

I'm upset because we all fething knew it was gonna be Space Hulk, so why piss around with this mystery aspect, so which of your 4 wonderful bullet points do I fit under? (Bear in mind, I'm generally positive towards GW)

chaplaingrabthar wrote:I'm upset because we all fething knew it was gonna be Space Hulk, so why piss around with this mystery aspect, so which of your 4 wonderful bullet points do I fit under? (Bear in mind, I'm generally positive towards GW)

wondeful bullet point #3 looks to be a close fit for you seeing as you weren't sure, but are upset that you didn't know 4 months ago when it was first speculated.

"pissing around with this mystery aspect" has created a buzz that no amount of PR or advertising could buy. Saves money with the lot of us going on about it for 4 months on every major forum/website, speculating what it could be.

Evicerator wrote:

chaplaingrabthar wrote:I'm upset because we all fething knew it was gonna be Space Hulk, so why piss around with this mystery aspect, so which of your 4 wonderful bullet points do I fit under? (Bear in mind, I'm generally positive towards GW)

wondeful bullet point #3 looks to be a close fit for you seeing as you weren't sure, but are upset that you didn't know 4 months ago when it was first speculated.

"pissing around with this mystery aspect" has created a buzz that no amount of PR or advertising could buy. Saves money with the lot of us going on about it for 4 months on every major forum/website, speculating what it could be.

Really, have about the fact that you missed a 5th point.

5# A fake manuafctured mystery campaign when the majority of us knew what it was and it feels like I was treated like a 12 year old and results either a "meh" or a "dang what a waste of time".

See, I am sure many of us thought it was SH but many of us still had a secret hope it was something a lot cooler. Instead its just SH. Total anti-climax. That is the danger with this type of campaign when there is no substrance behind it. Of-course they will sell out (only because it is limited) and that will no doubt encourage them to do something this stupid again.

Evicerator wrote:"pissing around with this mystery aspect" has created a buzz that no amount of PR or advertising could buy. Saves money with the lot of us going on about it for 4 months on every major forum/website, speculating what it could be.

This is true and its usually true for almost every GW release but I think GW really screwed the pooch here.

They appear to have created a sense of mystery and expectation for a product that everyone knew about and then either failed to deliver the goods on the day everyone expected to or didn't take the time to correct everyone's expectations.

If this had been a positive marketing experience then there would be more positive comments and genuine excitement.

All I see are people pissed off that they didn't get the news they were expecting about the product they knew was coming.

If people are going to know what it is then give it to them and don't be coy about it. If you want to build up some sense of mystery then do it about a product that is an actual surprise instead of something that people were predicting months before the mystery box was even brought up.

Horrible execution. If this was in fact deliberate. Its really difficult to tell with GW.

If it turns out not to be space hulk then I'm going to have a damn good laugh at all the whiners.

If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

Everyone got up early hoping for an announcement and now we're all gnawing at our own intestines in anticipation of being able to run out and throw down 100 bucks on a new game.

I'd say the campaign worked.

So we know it's SH, but we still don't know if it has plastic corridors, right?

Cos if there are no plastic corridors, it's going to be one of the biggest fails from GW in recent times... bigger than the whole mystery box thing.

Evicerator wrote:
pissing around with this mystery aspect has created a buzz that no amount of PR or advertising could buy. Saves money with the lot of us going on about it for 4 months on every major forum/website, speculating what it could be.

I see you're new to the internet They could've not bothered saying ANYTHING, save for the usual rumour mutterings, and forums such as these would've generated just as much talk.

His Master's Voice wrote:So we know it's SH, but we still don't know if it has plastic corridors, right?

Cos if there are no plastic corridors, it's going to be one of the biggest fails from GW in recent times... bigger than the whole mystery box thing.

/argee

I certainly am not ordering a £70 game until I know exactly what's in the box.

fullheadofhair wrote:
Really, have about the fact that you missed a 5th point.

5# A fake manufactured mystery campaign when the majority of us on the GW forums communities knew what it was. However it was in fact targetted at the many 12 year olds who play these games and are oblivious to sites such as Dakka Dakka and this whole circus was never for any of us who read forums or consider ourelves vets. So we are now a bit ticked off as we hoped it was something else."

Fixed it for you.

You gotta be kidding me... Space hulk... SPACE HULK!

I wanted Gorka-Morka :(

Oh and Im not staying up till 4:00 Scruwwww That!

d(*_*)b
....l l l
..../ l L
.....( )
.... _ _ ITS A FUNKY MONKEY RUUUUN!!!!!

BrookM wrote:As long as I can get it online I'll be happy. I'd hate having to go to Amsterdam and find out that the staff picked up their share first.

Yes!

This is the news I'm waiting for - can I order it online?

Because if I can't, then I'm probably not going to be able to get it, even if I want to!

Everything you have been told is a lie.

Alpharius wrote:

BrookM wrote:As long as I can get it online I'll be happy. I'd hate having to go to Amsterdam and find out that the staff picked up their share first.

Yes!

This is the news I'm waiting for - can I order it online?

Because if I can't, then I'm probably not going to be able to get it, even if I want to!

It might be possible to order it online from GW, but most probably will not be available through independent online accounts.
Many of those get product through distiributors of GW product, rather than direct from GW, and those distributors usually are not sent limited product.

if it's not space hulk, then i'd be interested. a lot of comments were suggesting a Inquistor type game which i think would have been much better. that said i don't come from SH era, so it hasn't really bitten me...

mikhaila wrote:

Alpharius wrote:

BrookM wrote:As long as I can get it online I'll be happy. I'd hate having to go to Amsterdam and find out that the staff picked up their share first.

Yes!

This is the news I'm waiting for - can I order it online?

Because if I can't, then I'm probably not going to be able to get it, even if I want to!

It might be possible to order it online from GW, but most probably will not be available through independent online accounts.
Many of those get product through distiributors of GW product, rather than direct from GW, and those distributors usually are not sent limited product.

I don't care if it's the GW site, just as long as I can avoid the Amsterdam store I'll be a happy camper.

mikhaila wrote:If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

I thought that as soon as I wrote it but I think this is a disappointed crowd, not a bitchy one :-)

Flachzange wrote:Okay fellas, here it is ....

http://www.brueckenkopf-online.com/?p=6874

Die Mystery Box wurde auf dem Games Day nicht enthüllt, dafür aber durch die Blume verraten um was es sich handelt.
Games Day Deutschland 2009
Das Cover und das Games Day T-Shirt verrät es. Während die Mitarbeiter mit dem oben abgebildeten Motiv des Terminator Helms herum liefen, war das für Kunden mit einem Tyranidenschädel versehen.

Man darf also für morgen Space Hulk erwarten. Die große “Enthüllung” fand auf dem Games Day leider nicht statt, da hier seitens UK ein Riegel vorgeschoben wurde und die Ankündigung via Newsletter (der für heute Abend / Nacht erwartet wird) passieren wird.

Preis der Box soll bei knapp 80 EUR liegen, die Gesamtauflage bei 5.000 Stück. Es handelt sich dabei um die deutsche Version die auch an die Einzelhändler mit maximal 15 Exemplaren pro Lokal verkauft wird.

Auf dem Games Day soll ein Trailer gezeigt werden, dieser wird für 16.00 Uhr erwartet. Wir reichen die Details entsprechend nach.

The mystery box was NOT revealed at the GD germany but it was hinted at what its going to be. The cover of the GD shirts basically tells the story. The staff is wearing one with a terminator head (see picture) while the customers get one with a tyranid skull. So for tomorrow, you can expect Space Hulk. The unveiling didnt take place at GD Germany since appearently UK didnt allow it but it will be announced via Newsletter tonight/tomorrow.

Price of the box is suppose to be around 80 Euros, with a limited edition of 5000 pieces. Thats for the german version which will also be available at stores. Each store will carry 15 boxes.

Also, there is suppose to be a trailer shown at 16:00 (which is now about 40 minutes ago). So far no infos on that though.



All infos are from Brückenkopf-Online.com

So what your telling us is that GW is planning on hunting done it's customers like the terminators from space hulk would do to the genestealers?

I probably missed a post, but did anyone catch what sorta time GMT we can expect these emails to come out?


edit - or is it as vague as tonight/tomorrow as that post above suggests. I only ask as usually when stores do some sort of limited deal they have a concreate start time so folks can be ready to order when its available.

I must say, the terminator head design is pretty bad-ass and would make a cool desktop wallpaper

It's not Advanced Space Crusade?



But I already bought 30' of cow intestines to use as tyranid bioship corridors.

And where will I stick my throbbing boarding torpedo?

Why is it that GW refuse to utilize their own conventions as delivery tools for new products? Isn't this counterproductive and against all known marketing knowledge?

I'm no businessman so I don't know and please correct me if I'm wrong but is what they are doing a huge mistake speaking from a marketing standpoint?

Right, so it's been decided that it's definitely Space Hulk, on the basis of the cover of a flyer?

Perhaps it's all a double bluff, and it's not Space Hulk after all.

Ha!

They didn't even reveal it dramatically!

Waste of time my friends...

Still, 'grats for all those who guessed it was Space Hulk!

Kid_Kyoto wrote:It's not Advanced Space Crusade?



But I already bought 30' of cow intestines to use as tyranid bioship corridors.

And where will I stick my throbbing boarding torpedo?

Wherever you normally do?

This is the only interesting thing I've seen so far to come out of GD Germany:

http://www.warseer.com/forums/showpost.php?p=3864496&postcount=94

As mentioned, will this be where Chaos Dwarfs get their rebirth?

Alpharius wrote:

BrookM wrote:As long as I can get it online I'll be happy. I'd hate having to go to Amsterdam and find out that the staff picked up their share first.

Yes!

This is the news I'm waiting for - can I order it online?

Because if I can't, then I'm probably not going to be able to get it, even if I want to!

I feel ya mate

Mad Doc Grotsnik wrote:Right, so it's been decided that it's definitely Space Hulk, on the basis of the cover of a flyer?

Perhaps it's all a double bluff, and it's not Space Hulk after all.

The trailer showed a Blood Angel ship approaching a Space Hulk.....with a Genestealer. I don't think they would bluff to that degree .

The thing about this whole episode that confuse me. If this is Space Hulk with moulded plastic scenery (not vac-formed) and dedicated models then why is it limited edition, what does that achieve? I do know that it's very difficult to make an informed purchase decision with this mickey mouse marketing campaign.

I'd rather like an updated copy of Space hulk, I wouldn't even mind shelling out £70 for it but I'll be damned if I'm buying a pig in a poke.

Ah fair enough. Missed that tidbit when I got bored of the mindless pissing and bitching about the release of something people online have wanted for some years finally being announced.

Alpharius wrote:
This is the only interesting thing I've seen so far to come out of GD Germany:

http://www.warseer.com/forums/showpost.php?p=3864496&postcount=94

As mentioned, will this be where Chaos Dwarfs get their rebirth?

Aye I spotted that as well, very interiesting.

Anyone want to start a pool on potential names. I'm thinking 'Nuln Foundries'

Morathi's Darkest Sin wrote:

Alpharius wrote:
This is the only interesting thing I've seen so far to come out of GD Germany:

http://www.warseer.com/forums/showpost.php?p=3864496&postcount=94

As mentioned, will this be where Chaos Dwarfs get their rebirth?

Aye I spotted that as well, very interiesting.

Anyone want to start a pool on potential names. I'm thinking 'Nuln Foundries'

Very interesting. One wonders if this might herald a release of Fantasy Apocalypse (Fantasy Endtimes perhaps?) to really cement the new underling company.

Wayfarer wrote:Why is it that GW refuse to utilize their own conventions as delivery tools for new products? Isn't this counterproductive and against all known marketing knowledge?

I'm no businessman so I don't know and please correct me if I'm wrong but is what they are doing a huge mistake speaking from a marketing standpoint?

GW marketing is based on two key principles.

1. Every year, another generation of Little Johnnies becomes 13 and wants Spase Marienz, and their mothers will pay for them.

2. Veterans are hooked.

AgeOfEgos wrote:

Mad Doc Grotsnik wrote:Right, so it's been decided that it's definitely Space Hulk, on the basis of the cover of a flyer?

Perhaps it's all a double bluff, and it's not Space Hulk after all.

The trailer showed a Blood Angel ship approaching a Space Hulk.....with a Genestealer. I don't think they would bluff to that degree .

What trailer?

The one they announced
It was suppose to play at the GD at around 16:00 ...

Thats the first Ive heard of "contents" though.

Right.

So I'm guessing we won't be seeing gak until tomorrow afternoon, or night in my case.

Yeah, if someone could throw down a link for the trailer, I'd appreciate it.

Here's hoping that GW went to Blur Studios and got them to make a really cool trailer. Who are Blur? The guys who did the Dawn of War and Dawn of War II opening movies.

But it'll probably be some generic music track or a track from DoW whilst the camera moves and zooms around on a bunch of still pictures.

mikhaila wrote:If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

Everyone got up early hoping for an announcement and now we're all gnawing at our own intestines in anticipation of being able to run out and throw down 100 bucks on a new game.

I'd say the campaign worked.

For me its more that in an attempt to put the strangle hold on online forums and communities such as this one, GW wants to control information and make themselves the center of things. Let me say this plainly: GW wants to destroy Dakka. This instance only shows what happens when they are the center of rumors and information, they lie and out right say something isn't what it is. Most people who wanted this game would have thrown down money regardless to being lied to. To be happy that they did this only invites the doom.

I'm glad its space hulk. I'm glad space hulk is being redone.

Epic fail GW. I have been playing your games for nearly 25 years, you need to have more respect for your customers.

(Cue the Incredible Hulk's TV theme music)
Tucking my soldiers under my arm, and walking away.

Shame, shame....

Why all this whining from people? Seriously- the thing hasn't been officially announced- we still know NOTHING official- and yet people are jumping to conclusions as always.

Another thing to point out is that not "everyone" as has been touted alot, knows what the mystery is supposed to be- so yeah- it is still a surprise to many, hence why such a marketing strategy has taken place.

It's Dakka....there is ALWAYS whining!!!!!!!!!

aka_mythos wrote:

mikhaila wrote:If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

Everyone got up early hoping for an announcement and now we're all gnawing at our own intestines in anticipation of being able to run out and throw down 100 bucks on a new game.

I'd say the campaign worked.

For me its more that in an attempt to put the strangle hold on online forums and communities such as this one, GW wants to control information and make themselves the center of things. Let me say this plainly: GW wants to destroy Dakka. This instance only shows what happens when they are the center of rumors and information, they lie and out right say something isn't what it is. Most people who wanted this game would have thrown down money regardless to being lied to. To be happy that they did this only invites the doom.

I'm glad its space hulk. I'm glad space hulk is being redone.

Paranoid much? I think GW are more fed up with spurious and inaccurate rumours leading to a product being rubbished months before it even hits the shelves.

But no, you're right. They are out to get us. And our Nans. And our Hamsters. Especially our Hamsters. Even if you don't have a Hamster, GW are going to send you one. Then just when you've bonded with the furry little fella, they'll take him off you.

And I don't recall being lied to myself. There is a Mystery Box. Nobody yet knows what is inside said Mystery Box. A flier had a picture of a Terminator helmet, and a trailer of some sort involved a Ship flying towards a Space Hulk. Who says these are linked? It could be a teaser for an updated PC game of Space Hulk. We do not know. Only GW knows.

aka_mythos wrote:For me its more that in an attempt to put the strangle hold on online forums and communities such as this one, GW wants to control information and make themselves the center of things. Let me say this plainly: GW wants to destroy Dakka. This instance only shows what happens when they are the center of rumors and information, they lie and out right say something isn't what it is. Most people who wanted this game would have thrown down money regardless to being lied to. To be happy that they did this only invites the doom.

I'm glad its space hulk. I'm glad space hulk is being redone.

Agreed I think they are sick of being second guessed and trying to shut down the rumor mills....which is hilariously funny to me because its an impossible task.

Mad Doc Grotsnik wrote:


A flier had a picture of a Terminator helmet, and a trailer of some sort involved a Ship flying towards a Space Hulk. Who says these are linked? It could be a teaser for an updated PC game of Space Hulk. We do not know. Only GW knows.

Flier + GD t-shirt + trailer .... does that count?

Could be also the BA audiobook with those BA boarding a tyranid infested ship....

Yup.

Could be anything. And a good misdirection as well to keep things secret. Ah well, we'll find out in a few hours anyroad.

Bignutter wrote:Why all this whining from people? Seriously- the thing hasn't been officially announced- we still know NOTHING official- and yet people are jumping to conclusions as always.

Another thing to point out is that not "everyone" as has been touted alot, knows what the mystery is supposed to be- so yeah- it is still a surprise to many, hence why such a marketing strategy has taken place

Alright, it hasn't officially been "announce" just very strongly implied. After months of being lied to. GW wants to endear themselves to us as our primary source of rumors and yet on one of the biggest ones of the year they are telling us it isn't in a way that is contradictory to that mission goal. The writing is on the wall, GW wants the online presence that Dakka, Warseer and a couple others have and enjoy. Rumors are a big draw for people to visit these sites.
I think GW's cutting into the rumor mill is more about forcing people to their site than anything else. The whole T-shirt thing is a sign of that larger marketing plan. I hope people just aren't too dumb to fall for this.

Nurgleboy77 wrote:It's Dakka....there is ALWAYS whining!!!!!!!!!

Whining is in the eye of the beholder.

So when did Taco Bell first report that Space Hulk was being redone? I ask because if GW's aim was to stop rumours by "dropping the bomb" on us with a Space Hulk announcement, they're several months behind.

SO Space Hulk is the thing that's never been done before eh? Except for those two previous editions, and the easy version "Ultra Marines", and the computer games in their various versions.

Well I won't be needing this I have the original. But I'm very glad it wasn't all those lovely Demiurg things we got to see. If those were limited and I missed out I would have been severely hacked off. But it isn't, phew.

aka_mythos wrote:After months of being lied to.

Huh? How have you been lied to?

Does GW realize all the hype generated by the rumor mills are what excites the community and pushes each other to purchase the new releases ? which benefits their sales?

It does and it doesn't. As I mentioned earlier, all too often the knobends of the Internet start rubbishing the new product based entirely upon rumours, having a negative affect.

Keeping a tighter leash on rumours counteracts this. Plus, I tend to find my interest in a new product when it's been common knowledge for 6 months...

Rumour mills also kill. Just look back at all those Guards rumour threads and the pathetic wailing from those who claimed that they would sell their marines and quit the hobby because the Guard were getting new things.

Okay, bad example, that's just Dakka. But mass speculation will quickly turn into "real" rumours, especially when big sites pick them up without doing a double check further down the thread.

Mad Doc Grotsnik wrote:

we'll find out in a few hours anyroad.

something unneeded to wait for if GW HQ hasnt shot down a presentation....

A good example of Interweb Jiggerypokery when it comes to rumours?

Warhammer 7th Edition.

Wishlists were posted. Wishlists became rumours. Rumours became 'fact'. And much whinging and bitching was made over absolutely nothing. For instance, a major wishlist turn up was for Cavalry and Chariots to only gain charge bonuses if they charged over half their range. Which would neuter them utterly. How so? Most Cavalry has a 14" charge reach. So in your turn, you move them into charge reach. Then, in my turn, I simply march the targetted unit straight at them the average of 8", bringing me within half your charge reach, neatly buggering any and all chances you may have had of winning the combat.

But this became irrefutable fact. People complained. People threatened to quit.

So to recap, GW are more concerned with accurate rumours, closer to the time of release. Is this such a bad thing? Is it anywhere near Aka_Mythos paranoid fantasy where GW want to eat the Interwebs? No. Of course not. It's a sound business decision.

Mad Doc Grotsnik wrote:

aka_mythos wrote:

mikhaila wrote:If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

Everyone got up early hoping for an announcement and now we're all gnawing at our own intestines in anticipation of being able to run out and throw down 100 bucks on a new game.

I'd say the campaign worked.

For me its more that in an attempt to put the strangle hold on online forums and communities such as this one, GW wants to control information and make themselves the center of things. Let me say this plainly: GW wants to destroy Dakka. This instance only shows what happens when they are the center of rumors and information, they lie and out right say something isn't what it is. Most people who wanted this game would have thrown down money regardless to being lied to. To be happy that they did this only invites the doom.

I'm glad its space hulk. I'm glad space hulk is being redone.

Paranoid much? I think GW are more fed up with spurious and inaccurate rumours leading to a product being rubbished months before it even hits the shelves.

99% of the inaccurate rumors would be immediately squashed if Games Workshop had a more transparent release schedule and were more open to the public when it comes to previews of products. Look at FFG's Chaos in the Old World preview section on their website for an example (not to mention a playable copy at Gen-Con).

Games Workshop makes a conscious decision to make obtuse references to up coming products and then let people make their own conclusions, I myself think this kind of marketing doesn't work anymore in the age of information but that's just me.

As I mentioned earlier, all too often the knobends of the Internet start rubbishing the new product based entirely upon rumours, having a negative affect.

Well, that's GW's own fault for creating a rubbish product, really.

Shutting down the rumor mill is a pointless exercise in any case. All you really accomplish with that is pissing people off after they've already dropped the money on your gak product, and in my opinion that's way more damaging than pissing them off before the fact, because now they'll feel like they were conned out of their money and will be even more resentful.

Bignutter wrote:

aka_mythos wrote:After months of being lied to.

Huh? How have you been lied to?

When others and I walk into a GW store and ask is "Space Hulk being redone?" and they say "NO!" that is a lie. When GW says they're going to announce this game at Games Day and they don't that is a lie. When they tell me to go to their website and I can find out more, that is a lie. In the past they were tight lipped on this one they lied. If it isn't Space Hulk they squeak by on a technicality, but everything indicates it is. They can restrict and control information without being deceptive and misleading, not that I agree with that practice either.

Mad Doc Grotsnik wrote:It does and it doesn't. As I mentioned earlier, all too often the knobends of the Internet start rubbishing the new product based entirely upon rumours, having a negative affect.

So to stop that they're going to be even more secretive? C'mon Grotsnik, it doesn't take an idiot to see that a little transparency would go a long way to cutting out the rumours. Now this doesn't mean that they start releasing detailed product descriptions and release dates months and months in advance, this just means a little more info on what their plans are.

Their afraid that if they mention what Codex is next or go into detail about what's coming out everyone who doesn't play that army will get annoyed and not buy anything. I can sorta see that point, but it's a bit silly. They should be more concerned with getting people to buy their great new upcoming product and hyping that than keeping it secret until the last second as not to offend anyone.

I mean how well has this 'wave' idea gone down? Now not only do we not know what's coming out or when it's coming out but now we don't know if a model for a specific unit is even going to be made in the first place!!! This was their alternative to making a model for every unit in a Codex and releasing it within a month or so of the Codex's release.

But you have to remember, this is another example of GW seeing the customers as the route of all their problems. Rumours are our fault. Rumours are the fault of places like Dakka and BoLS and USE TACTICS Land. So to stamp out rumours they play stupid games like the mystery box nonsense and print cryptic T-shirts. It's infantile.

People often stop complaining about something if they know the reasons behind it. I've lost count of the amount of times I've had a problem solved at my work simply by telling the other party what was happening. They mightn't be happy about the outcome, but at least they know the reasons why. GW needs to learn this, stop blaming us for the rumour mill, and start being a little less secretive about everything they're doing.

But...they aren't shutting it down.

They wish to take more control over it.

Step 1. Plug the leaks. This seems to have happened pretty well.

Step 2. Decide on your marketing strategy, and stick to it. This I guess is where we are right now.

We're all (hopefully) intelligent enough to read an article given by a company about their own product and evaluate it outside of their predictably glowing review. Aren't we?

SHOCK! HORROR! DISMAY! BETRAYAL!

All this and more at your local GW store.

aka_mythos wrote:When others and I walk into a GW store and ask is "Space Hulk being redone?" and they say "NO!" that is a lie.

Just to put that in perspective, and I preface this by saying I don't know what it was like in your part of the world, but the staff in Oz were told not to discuss or otherwise speculate on the Mystery Box with customers. Mentions of 'Space Hulk' to customers could be met with disciplinary action.

No I'm not making this up.

Indeed, GW has some very strict in store rules.

Their afraid that if they mention what Codex is next or go into detail about what's coming out everyone who doesn't play that army will get annoyed and not buy anything

You mean like what me and several other xeno players have already been doing because of their disgusting Spess Mahreen fetish?

Mad Doc Grotsnik wrote:They wish to take more control over it.

Step 1. Plug the leaks. This seems to have happened pretty well.

BoLS first reported Space Hulk in March IIRC. So no, they haven't.

Mad Doc Grotsnik wrote:Step 2. Decide on your marketing strategy, and stick to it. This I guess is where we are right now.

I can't see any change except they've moved to carrot'n'stick methods, which is worse.

Why aren't they hyping Space Wolves?
Why aren't they previewing new models?
Why aren't they showing of the Space Wolf Codex?
Why aren't they getting Skaven players excited over their new book?

Why are they keeping their products secret at their own fething conventions rather than whipping the crowd into a frenzy with all the great new stuff they're about to release?

"Less is more" doesn't work for advertising new products. If the collective idiots running that fething studio had even one-half of one-half of a braincell they'd be doing everything in their power to let us know how great their new products are, and how the great things coming up 'til the end of the year are going to blow our minds and our socks off at the same time.

But what do we get?

Some T-shirts, some innuendo, and a trailer tomorrow. Yip-de-fething-do.

I kinda liked the theory I heard a while ago about GW trying to destroy their own business in a desperate bid to buy it back from the suits and do things their way.

But yeah, I'm thinking pretty much the same thing you are. I'm not hyped or excited like I should be, I just don't give a gak.

H.B.M.C. wrote:So to stop that they're going to be even more secretive? C'mon Grotsnik, it doesn't take an idiot to see that a little transparency would go a long way to cutting out the rumours. Now this doesn't mean that they start releasing detailed product descriptions and release dates months and months in advance, this just means a little more info on what their plans are.

Their afraid that if they mention what Codex is next or go into detail about what's coming out everyone who doesn't play that army will get annoyed and not buy anything. I can sorta see that point, but it's a bit silly. They should be more concerned with getting people to buy their great new upcoming product and hyping that than keeping it secret until the last second as not to offend anyone.

QFT, and everything else HBMC said in his post.

I have another question though:

Does anyone know what the rules are? How the game plays? Anything?

Does anyone know what makes it 'limited edition'? Is is metal minis? Plastic, instead of cardboard? Anything?

So GW expects me to plunk down over $100 for a pre-order for a limited edition game, and I know nothing at all about the rules, or quality of said game? Wow, that takes balls. Granted, some super 3d plastic tiles for the hulk might make me plunk down in spite of the rules, but they'd have to be super-spiffy terrain pieces for the coin.

I mean, tight-lipped is one thing, but the fact they have a 'major release' ready to go tomorrow, and we know nothing about it (and its well inside the 3 months window, btw), is simply off-putting.

This could very well be the beginning of the end.

Actually by giving us early release info, it gives me a chance to buy units to counter the new cheezy units about to be released. If anything, it helps sales to give us advanced notice. I saved up to buy several models based on early info for my guard. I have to travel 400 miles to get to my nearest GW store, and advance notice helps me plan on future orders.

On the flip-side, you could see it that being tight-lipped has created a massive online debate, generating rumours, and therefore gaining a better insight as to what the customers want.

Annoying their customers and casting doubts on their marketing policies probably wasnt the intention.

What is the mystery box? I dont know. But I hope it is something completely out of the blue, that no-one saw coming!

Mad Doc Grotsnik wrote:So to recap, GW are more concerned with accurate rumours, closer to the time of release. Is this such a bad thing? Is it anywhere near Aka_Mythos paranoid fantasy where GW want to eat the Interwebs? No. Of course not. It's a sound business decision.

It sound, but unethical to a company claiming to be supporting and driving a community built around a hobby. You live in the UK where GW can't pull what it did to internet sellers in the US. If they could they'd do it there too. It is a sound business decision to decide you want to better control the flow of information to improve it, its another whole thing to cut off any. This is going on sale with in a week or two, they haven't "told" us what it is. GW doesn't want to be the " Interweb" they just want to be at the center of warhammer and warhammer 40k pockets of it. As it stands hardly anyone has a reason to go to their website. I only go their to check what the MSRP on their products are. They want to be at the center of the online socializing that revolves around their products. That means they have to offer something no other site does, but they've come to the conclusion the easiest way for them to do that is to take away rather than give away anything new. Their precedent of being an unethical purely business oriented company is what I'm basing this on, not on wild conspiracy. When GW is the only $100,000,000 company in this industry it has to be held more accountable for it stupid decisions and bad attitude not less.

Does anyone know if the release of a new Space Hulk is the primary reason why THQ informed Teardown Space Hulk V1.1 was not going to be published?

Teardown
http://www.teardown.se

Will the new Space Hulk be compatible with the Tokens from Litko Aerosystems?

Litko Aerosystems - Token Sets
http://www.litkoaero.com/page/LAI/CTGY/TS

I'm relatively new to GW, only been playing seriously for about 2 years, but I played plenty of other games for years before that.

Other companies had a bad habit of announcing something, with release date, far into the future and missing it if not scrapping the project altogether. If you want to feel like what it is to actually be lied to and feel taken advantage of then you should have played Starship Troopers. Or you could always get involved in Warhammer Historicals

Almost every game and every company I have experience with has a hard time getting a release schedule outside of a month or two and most even have a hard time with that. It's not always their fault as various suppliers, distributors, and other links in the chain can cause problems.

So far I've had a good experience with GW announcing a product and delivering. I've yet to experience a situation where they announced something or a release date and blew it.

I'm not saying it's not frustrating. What GW does is frustrating. As far as I can tell the frustrations stem from GW's release schedule being slower than many of us would like. If GW had a more regular schedule where we could count on 4 40k books, 4 Fantasy books, and 4 "other" (and I'm counting LotR, even though I think it's their best game) releases I think most of us wouldn't mind not knowing what's coming 6 months down the line.

Not that I take most of the whining on here seriously. It seems like most people on the internets would rather spend time whining about things than actually playing or otherwise enjoying the game. It's doubly funny to see people who only contribute their post count have a holier than thou attitude about other sites that try to encourage the hobby.

I can see it now....

The empty podium, with a red velvet curtain behind it. The excited hubbub of the crowd frantically whispering rumours between them in their seats. Then, the sudden silence as a GW executive steps up to the podium.

'Ladies and Gentlemen, I know you've all been waiting months to find out the exact contents of this mystery box. Much speculation, and prediction has taken place, but eventually one rumour gained precedence over all the rest. And I'm happy to say that that rumour was correct. I now proudly present to you, the reintroduction of the classic game...'

The executive takes a step back. The tension is so thick you could cut it with a knife. All the Dakka Dakka members are busily mouthing, 'I told you so!' at each other. With one swift movement, the Executive releases the curtain, revealing an image behind it.

'.....Trolls in the Pantry.'

CaseyVa wrote:
Almost every game and every company I have experience with has a hard time getting a release schedule outside of a month or two and most even have a hard time with that. It's not always their fault as various suppliers, distributors, and other links in the chain can cause problems.

Fantasy Flight Games release schedule, with release dates and status of product (conception stage, print shop, shipping to distributor, shipping from warehouse, available in stores)

http://www.fantasyflightgames.com/edge_upcoming.asp

Not that I take most of the whining on here seriously. It seems like most people on the internets would rather spend time whining about things than actually playing or otherwise enjoying the game.

Not only is the FLGS closed (because it's a Sunday and they close ridiculously early), but it's not quite so "local" for me. A two-hour round trip when I have less than $40 on me to cover gas is not all that appealing.

I don't get real games in often, oddly enough most of my enjoyment of the hobby comes from posting on sites like this one and looking at other people's painting/conversion work, reading battle reports, background (less so than other aspects, but I like flipping through the rulebooks now and then though, and some people have written good stuff online), etc. But what I really enjoyed were the rumors, I liked knowing which armies were coming out next, I like seeing previews of FW stuff (like that new Ork vehicle, that looks badass), etc.

I know one thing, I would be a lot less bitter about GW in general if I could at least get some confirmation on one fething army: Dark Eldar. Tired of being left in the dark on that one.

CaseyVa wrote:Other companies had a bad habit of announcing something, with release date, far into the future and missing it if not scrapping the project altogether. If you want to feel like what it is to actually be lied to and feel taken advantage of then you should have played Starship Troopers. Or you could always get involved in Warhammer Historicals

This does happen, but there's a better solution than the "I have something really cool to sell you but I'm not telling you what it is" method that GW has adopted.

The Catalyst Games method.

A long long while ago, Catalyst Games announced the BattleTech TechManual. It was the second core rulebook, and this one was one massive book filled with the fluff for every piece of standard equipment and weapon system in the game as well as full rules for constructing any unit from 'Mechs, to wet-Navy vessels, Drop Ships, infantry platoons, hover tanks and so on. They set a date, showed us previews and it looked great.

Then everything went to hell.

There were delays, significant ones, and the head of BattleTech basically went onto the official website and apologised for the delays and broken promises. They also saw the error in advertising and marketing their new products in such a manner. So they changed that process.

What did they change to? Well they became incredibly secretive about what was going on, not revealing anything until maybe a few weeks before its release. They strung us along with count-downs and mystery items... oh... sorry... no they didn't do any of that.

What they actually did was institute a policy of 'street dates'. The street date would be the date the book or product hit store shelves/online stores. This would only ever be announced within a couple of weeks of that date, and only when they were 110% sure it was going to be out. But up until that street date, they still told us what was coming up, gave PDF previews of the products, and generally kept everyone informed of what was going on. When Strategic Operations, the 4th core rulebook, got delayed due to the whole WizKidz debacle and Topps taking over completely, no one minded that much because Catalyst had yet to announce a street date for it. The PDF was out - so anyone who wanted the book could have it - but if anyone wanted the hard-copy they just had to wait. They have only just now announced the street date because the WizKidz/Topps thing is sorted and they have their first batch of printed copies.

In the meantime we have the developers telling us that only 6 more pages of the RPG need to be proof-read before it's ready to go. We know that they're going to release two more Turning Point campaign books, a new 'Universe Update' sourcebook - we even have the first few pages including the contents page to show us what's in the book - there are two new boxed sets coming, new map-packs that include scenarios, plastic miniatures and a host of other items.

Do we know when these are coming out exactly? No.

But we know they exist, they've been transparent about their existence, we're not kept in the dark. The difficult business decisions that go into production, printing and distribution are kept from us to avoid disappointing anyone, and the cool stuff - the previews and confirmations of new products - they're all on show.

That's a good way to deal with customers: Here's what we're planning, we can't say when it'll be out, but check out these cool previews.

How can anyone like what GW is doing compared to that?

With one swift movement, the Executive releases the curtain, revealing an image behind it . . .

. . . Warhammer 40K Sixth Edition

A reprint of Adeptus Titanicus would be nice as well even though its rules are available on the GW Web site.

Mister Ketara, thanks for the read, I rather enjoyed that.

Fantasy Flight Games doesn't give release dates. They give you a month they hope the game gets out. In fact, FFG is fairly honest in saying there are lots of potential problems that can come up and that's why they don't give any release dates so as to not disappoint people. The company is large enough and well developed enough that it also can reliably announce a product that'll actually exist.

I'm a big fan of their Game of Thrones CCG/LCG and I can tell you that if you wanted to feel like a company was lying and otherwise taking advantage of you then you should have been there for the transition from CCG to LCG. There was a good two month period we thought the game was straight out canceled.

My remarks weren't direct towards you, Sidstyler. I apologize if they were overbroad. I was focusing on those that never play and instead spend a great deal of time griping about the game and everything else, which you obviously don't as you seem to enjoy a great many aspects of the game.


Automatically Appended Next Post:
I like Battletech and I like what the folks at Catalyst have done.

They have the luxury, however, of releasing books and rules and not figures. The figures already exist and all they are doing is updating the rules and cleaning up the game.

Also, while I appreciate the 'mech designs in Battletech they are not as artistic as a range of figures for an army. Dark Eldar, for instance, need to be completely redone. I'd rather the people working on the project take their time to get it right instead of feeling the need to make a release date.

I apologize that my wording was not as clear as it should have been. I'm not saying other companies don't do a better job, what I'm saying is that I've been on the end of companies that were very obviously lying to their customers and otherwise stringing them along. GW seems to want to do things right and it also appears they want to get a better grasp on rumor sites so they can better manage expectations. If GW has no intent of doing a plastic Thunderhawk, which I know through some reputable sources that they do want to do it, it is not fair for some bozo rumor site to say they do want to do it and now GW is being judged for obligations they never made.

You guys want a good example of a 'Mystery Box'? You want to hear a story about a company that got it right when it comes to keeping secret products?

A Gen-Con last year Catalyst Games released a product called "The Blake Documents". It was the next big sourcebook in the 'Word of Blake - Jihad' storyline and moved the universe forward two years. The important thing about this book is that we knew nothing about it. It hadn't been announced or even hinted at (kinda - more on that in a sec) - it was a complete surprise.

So how'd they reveal it?

On the Saturday on Gen-Con they had people dressed up as Word of Blake acolytes 'gate crashing' their booth and seminars screaming "it's all a lie" and things like that. They would tear pages from the book and throw them on the ground. No one knew what this was about, and this got the official boards a'buzzing.

At the same time, on the hour every hour, one of the staff writers would release a PDF of a single page from the book to the website without explaining the context or even what it was. By the end of the day we had a photo of the front cover, but still didn't quite know what it was. In Australia, and many many timezones ahead of Gen-Con, I couldn't stay up all night to wait for the next PDF or the next cryptic hint about what the acolytes were doing - but I wanted to, I was excited, they had me jazzed about a new product I knew nothing about.

Then on Sunday came the big reveal - a huge sourcebook full of information that they had developed in complete secret. That same day it was released as a PDF. The board was alight with joy at the announcement - everyone was equally astonished that they had made this book without anyone knowing, revealed it in a clever 'mystery' sort of way, and then got it out to the masses ASAP once it was revealed.

And the thing that we all laughed at afterwards was that they had hidden the book in plain sight for a year. In their last sourcebook, which was a book centred around in-universe rumours and conspiracy theories, the last chapter contained a briefing on a heavily encrypted document, and all that was shown was a bunch of disconnected headings and titles. Turned out that this section of an in-universe book was actually the contents page for the new book, well in advance of us ever finding out about it.

That's how you do a mystery box. You make it a secret, hype it over a few days and then BANG. You do not hype it over weeks, promise a reveal and then do nothing...

On the Saturday on Gen-Con they had people dressed up as Word of Blake acolytes 'gate crashing' their booth and seminars screaming "it's all a lie" and things like that. They would tear pages from the book and throw them on the ground. No one knew what this was about, and this got the official boards a'buzzing.

lolz, that sounds awesome.

Mad Doc Grotsnik wrote:

aka_mythos wrote:

mikhaila wrote:If this had been a positive marketing experience then there would be more positive comments

Because internet forums are all about positive comments.

Everyone got up early hoping for an announcement and now we're all gnawing at our own intestines in anticipation of being able to run out and throw down 100 bucks on a new game.

I'd say the campaign worked.

For me its more that in an attempt to put the strangle hold on online forums and communities such as this one, GW wants to control information and make themselves the center of things. Let me say this plainly: GW wants to destroy Dakka. This instance only shows what happens when they are the center of rumors and information, they lie and out right say something isn't what it is. Most people who wanted this game would have thrown down money regardless to being lied to. To be happy that they did this only invites the doom.

I'm glad its space hulk. I'm glad space hulk is being redone.

Paranoid much? I think GW are more fed up with spurious and inaccurate rumours leading to a product being rubbished months before it even hits the shelves.

But no, you're right. They are out to get us. And our Nans. And our Hamsters. Especially our Hamsters. Even if you don't have a Hamster, GW are going to send you one. Then just when you've bonded with the furry little fella, they'll take him off you.

And I don't recall being lied to myself. There is a Mystery Box. Nobody yet knows what is inside said Mystery Box. A flier had a picture of a Terminator helmet, and a trailer of some sort involved a Ship flying towards a Space Hulk. Who says these are linked? It could be a teaser for an updated PC game of Space Hulk. We do not know. Only GW knows.

So...

Still trying to get hired on by GW are you?

hat-throwing-into-ring time.
My source says that it will go on pre-order on Monday.
Stores will get their copies on Friday
The release date is 3rd September
Therefore it will give people a bit of time to browse the contents & rules and decide if they want to put their money done.

Myself- I'm putting my money on Fishmen!!!

Alpharius wrote:Still trying to get hired on by GW are you?

Don't you remember Alpha - Grotsnik isn't enthusiastic enough to be a GW employee.

Sidstyler wrote:I know one thing, I would be a lot less bitter about GW in general if I could at least get some confirmation on one fething army: Dark Eldar. Tired of being left in the dark on that one.

*embraces Sidstyler, tucking his face into my shoulder*
There, there. Me too Sid. Me too.
Years ago I vowed never to give GW another penny until this happens. I'm tired of all their pompous grandstanding. In my opinion, they are complete and utter failures to this hobby until certain 3rd ed armies get updated.

Hopefully there's some fresh DE news from GD Germany... But I'm not holding my breath.

H.B.M.C. wrote:Just to put that in perspective, and I preface this by saying I don't know what it was like in your part of the world, but the staff in Oz were told not to discuss or otherwise speculate on the Mystery Box with customers. Mentions of 'Space Hulk' to customers could be met with disciplinary action.

No I'm not making this up.

ARTHUR: Are you releasing Space Hulk?
GW STAFF OF NI: [greatly pained] Aaaaugh! Aaaugh!
HEAD GW STAFF: Don’t say that word!
ARTHUR: What word?
HEAD GW STAFF: I cannot tell. Suffice it to say is one of the words the GW Staff of Ni cannot hear.
ARTHUR: How can we not say the word if you don’t tell us what it is?

If Space Hulk costs 70 quid it better give me a blowjob....

GW marketting has always failed.

SgtDavi wrote:If Space Hulk costs 70 quid it better give me a blowjob....

That sounds extremely painful. Good luck.

RogueMarket wrote:GW has always failed.

Fixed your post.

It IS Space Hulk. As I said, months ago.


Automatically Appended Next Post:
HMBC - that GenCon reveal story etc - GW tried that with Planetstrike, remember? Didn't really work too well.

As for the Dark Eldar, if you read a few posts down in my blog, you'd see they're out in 2011.

Elessar wrote:GW tried that with Planetstrike, remember? Didn't really work too well.

I don't remember them doing anything for Planetstrike.

Or since for that matter.

A great new expansion ignored and forgotten within a month.

Elessar wrote:It IS Space Hulk. As I said, months ago.


Automatically Appended Next Post:
HMBC - that GenCon reveal story etc - GW tried that with Planetstrike, remember? Didn't really work too well.

As for the Dark Eldar, if you read a few posts down in my blog, you'd see they're out in 2011.

Really? You did?

I think everyone was expecting it to SH - not like you have prophetic powers or anything or sources to predict that. Some of us were hoping it might be something else. I am willing to guarantee most people expected SH.

H.B.M.C. wrote:

Elessar wrote:GW tried that with Planetstrike, remember? Didn't really work too well.

I don't remember them doing anything for Planetstrike.

Or since for that matter.

A great new expansion ignored and forgotten within a month.

I mean the secretive part. Hiding the Bastion and Skyshield in WD and the BRB etc. We were all a bit WTF about it, but, meh. PS has been arguably a failure, because of us. the pressure we heap on the Studio, even if they ignore most of it, with us complaining constantly, and pretty damn loudly, about Dexes needing redone, has given us an unprecedented release rate recently. It can't keep up. Until it slows down though, Codexes are released, and then they're straight onto the next thing - bad for the game overall, but we don't care, as long as we get updated DE, Necron, Nid, WH, DH etc Codexes.

@fullheadofhair:

Yes. While I didn't know for sure until a few weeks ago, I was over 90% sure for a good long while.

I do like how you say you have info but you're going to keep it to yourself.

How sporting of you.

EDIT:@Fullheadofhair, not HMBC.


Hang on, huh? How would you have any fething clue what my sources are/if they even exist? lol.

@HMBC:

I can't risk compromising/ pissing off my sources. We never know when Jervis is reading.

Elessar wrote:EDIT:@Fullheadofhair, not HMBC.


Hang on, huh? How would you have any fething clue what my sources are/if they even exist? lol.

@HMBC:

I can't risk compromising/ pissing off my sources. We never know when Jervis is reading.

Wow, well thanks so much then! That's awesome that you have sources whose information you can't share. I have a cold fusion generator that I can't show anyone.

No one's asking you to reveal your sources.

There are other things you can do to reveal information without revealing information. Find someone on this board to post it for you without crediting you. I've done that here before, and done it for other people.

Scottywan82 wrote: I have a cold fusion generator that I can't show anyone.

Because it's in your pants? That's where I keep my cold fusion generator.

AT this point, who cares? They had the chance to have a major reveal at GD Germs, not in the cabinet, but as an actual DEMO GAME. Set up four well-painted versions, and let the masses play or watch. Let them take pictures. Do whatever they are going to do tomorrow.

Bam, both promises kept, and significant excitement.

This is just needless pedantic posturing.

And I am NOT ordering anything unless I see the contents. All of them. And if it is something I want, but can't get because I didn't preorder soon enough, then I'll wash my hands of the company completely. I don't believe it will come to that, but I don't pay for a surprise. I pay for a product

Hopefully tomorrow will be a great surprise. The Games Days themselves have been complete and total busts. Not paying for one again.

Sidstyler wrote:

Scottywan82 wrote: I have a cold fusion generator that I can't show anyone.

Because it's in your pants? That's where I keep my cold fusion generator.

I keep my in my anus at all times. For secrecy and protection.

@Elessar...I am always reading. (booming voice from afar)

We shall see on Monday.

Fair enough, but, even at that, I've said it's the Hulk, which we all pretty much knew - it's not really news. The stuff I've posted on my Blog, Heresy, and BoLS Lounge, about the Nids, DE and Necrons...well. Even if someone else hasn't already pasted it onto Dakka, it's linked.

I'm not going to reduce my traffic by repeating everything I say here, even if arguably I could increase it by doing so.

Being honest, I don't see Dakka ever getting all my info at an equivalent time, although you got my Planetstrike article fairly early, and will get my CGTTE when I finally finish it - or excerpts, at least.

@Scottywan82:
Don't be stupid. I run an incredible risk by posting material known to maybe a few dozen people, stuff that's a year or more ahead. Just because I don't say it now, doesn't mean I won't, when the timing is better. Not least, since the information I have (some of it) is far enough ahead that it could still change - making me look like a dick. Being vague and mysterious isn't only because it amuses me, you know. It's not like I'm sitting here with the next Nid and Necron Codexes in arms reach. Although, if I was, I'd lie, and say I wasn't.

Hopefully tomorrow will be a great surprise. The Games Days themselves have been complete and total busts. Not paying for one again.

I hear that. As of now it seems the only real "events" they have at Games Days are standing in the Forge World line for half a day (and then being told whatever you wanted is sold out) and having a bunch of kids/kids at heart scream WAAAGH! every two minutes.

Oh neat, that's so worth the price of admission and the freaking plane ride/hours long road trip.

@Kung Fu Jim:

Thanks, I think. If you haven't entered the competition, you should.

Elessar wrote:EDIT:@Fullheadofhair, not HMBC.


Hang on, huh? How would you have any fething clue what my sources are/if they even exist? lol.

@HMBC:

I can't risk compromising/ pissing off my sources. We never know when Jervis is reading.

Use PM , no one will ever know.

Well, except EVERYONE, when I tell them everything!

LunaHound wrote:

Elessar wrote:EDIT:@Fullheadofhair, not HMBC.


Hang on, huh? How would you have any fething clue what my sources are/if they even exist? lol.

@HMBC:

I can't risk compromising/ pissing off my sources. We never know when Jervis is reading.

Use PM , no one will ever know.

Well, while I probably don't like half of you half as much as you deserve...I don't like far more than half of you. That's not to say dislike, necessarily, we're talking hardcore indifference. As a result, I have little or no interest in PM'ing any significant number. I provide the link in my sig, and, when I provide fresh info, I'll change the lnik to make that clear. I'm not trying to be a dick, but I'm really not bothered enough - and, let's be honest, a lot of you dislike me. I'm on the Frank Fugger/Gwar! scale of dislike.

That doesn't bother me, I still aim to try and help people improve their game - it just makes my job harder.

OK, OK, I read this thread and there's just one thing I don't get.



Why is Sailor Moon dancing with Sailor Neptune?

i'll reply that in PM ( they are from Simoun ) such a sad ending :x

So I read that GW said it wasnt race related and its got something todo with terrain, im deffentently thinking its space hulk. I hear its got doors and stuff too. like sliding doors.

owenmp wrote:With one swift movement, the Executive releases the curtain, revealing an image behind it . . .

... their web address saying we'll find out when we can all order it?

Elessar wrote:I'm not trying to be a dick, but I'm really not bothered enough - and, let's be honest, a lot of you dislike me. I'm on the Frank Fugger/Gwar! scale of dislike.

I don't dislike you, I'm just, as you put it, "hardcore indifferent".

Why is Sailor Moon dancing with Sailor Neptune?

So there will be an excuse for people to draw hentai of it.

let's be honest, a lot of you dislike me. I'm on the Frank Fugger/Gwar! scale of dislike.

I don't dislike you at all, in fact I think you're "the King"!

<---Deathklokk

H.B.M.C. wrote:You guys want a good example of a 'Mystery Box'? You want to hear a story about a company that got it right when it comes to keeping secret products?

A Gen-Con last year Catalyst Games released a product called "The Blake Documents". It was the next big sourcebook in the 'Word of Blake - Jihad' storyline and moved the universe forward two years. The important thing about this book is that we knew nothing about it. It hadn't been announced or even hinted at (kinda - more on that in a sec) - it was a complete surprise.

So how'd they reveal it?

On the Saturday on Gen-Con they had people dressed up as Word of Blake acolytes 'gate crashing' their booth and seminars screaming "it's all a lie" and things like that. They would tear pages from the book and throw them on the ground. No one knew what this was about, and this got the official boards a'buzzing.

At the same time, on the hour every hour, one of the staff writers would release a PDF of a single page from the book to the website without explaining the context or even what it was. By the end of the day we had a photo of the front cover, but still didn't quite know what it was. In Australia, and many many timezones ahead of Gen-Con, I couldn't stay up all night to wait for the next PDF or the next cryptic hint about what the acolytes were doing - but I wanted to, I was excited, they had me jazzed about a new product I knew nothing about.

Then on Sunday came the big reveal - a huge sourcebook full of information that they had developed in complete secret. That same day it was released as a PDF. The board was alight with joy at the announcement - everyone was equally astonished that they had made this book without anyone knowing, revealed it in a clever 'mystery' sort of way, and then got it out to the masses ASAP once it was revealed.

And the thing that we all laughed at afterwards was that they had hidden the book in plain sight for a year. In their last sourcebook, which was a book centred around in-universe rumours and conspiracy theories, the last chapter contained a briefing on a heavily encrypted document, and all that was shown was a bunch of disconnected headings and titles. Turned out that this section of an in-universe book was actually the contents page for the new book, well in advance of us ever finding out about it.

That's how you do a mystery box. You make it a secret, hype it over a few days and then BANG. You do not hype it over weeks, promise a reveal and then do nothing...

God forbid GW marketing team doing something creative like that. They prefer something more along the lines of Soviet Russia advertisement

Soviet Russia wrote:Comrade. BUY!

And about the rumours; rumours and guessing become wild and hurt the hobby when absolutely no information from the official sources is forthcoming.

M.

PD: I forgot, Luna stop changing your signature!. It gets confusing, yesterday you had two girls dancing, now they are kissing, tomorrow...?

Ha, she must have read my comment about lesbian hentai.

Umm.. i didnt want to reply here since its OT ,
but no i changed it because i was worried about the gif's size . ( also its hard to find posters that was made horizontally instead of vertically ( wont fit the 150 pixel without shrinking it to death )
no sidster its not hentai http://en.wikipedia.org/wiki/Simoun_(anime)

The fact remains that it's two naked women kissing, Luna.

But anyway. If this box is limited run, then that's just sheer stupidity by GW. Don't they realise that they have a massive market in veteran players who remember SH from the dark days of the early 90's?

Cheese Elemental wrote:The fact remains that it's two naked women kissing, Luna.

But anyway. If this box is limited run, then that's just sheer stupidity by GW. Don't they realise that they have a massive market in veteran players who remember SH from the dark days of the early 90's?

Yes, so this ensures that every single one that they make will be sold and they won't have to worry about extra lying around. I believe they did the same thing last time GW re-released Talisman (pre-FF version)

I just hope my FLGS still has some when my birthday comes around.

Heck, I hope they get here in the first place.

Then they should just let FFG handle this crap then, since they can probably do it much better anyway and everyone who wants a copy will actually get one.

Cheese Elemental wrote:I just hope my FLGS still has some when my birthday comes around.

Heck, I hope they get here in the first place.

You seriously think Space Hulk will be limited release? you can always get the normal one ( if the limited one was special edition )

Luna, I believe it's been stated in the other Mystery Box threads that it might be limited release.

Cheese Elemental wrote:If this box is limited run, then that's just sheer stupidity by GW. Don't they realise that they have a massive market in veteran players who remember SH from the dark days of the early 90's?

That's a big call to make without having access to their sales data, really.

I have no idea how well Space Hulk sold last time it was available, but I do seem to recall that when they re-released Blood Bowl back in the late 90's (might have been the early 00's, can't remember for sure) despite the massive calls for its return prior to release, it seemed to spend quite some time just sitting on shelves.


People clamouring for something online does not always equate to actual sales.


And for what it's worth, GW's boardgames have always been limited runs. It's not like this is anything new.

Cheese Elemental wrote:Luna, I believe it's been stated in the other Mystery Box threads that it might be limited release.

Assuming there are 2 product ( 1 been special edition ) then sure i would believe that.

GW will never make the normal Space Hulk limited release. So rest assured you'll have your SH on your bday

GW just want to whip you guys into a frenzy with the mystery box + limited number strategy.

Or they're telling the truth for once, and people who aren't there at the split second it goes onto the website will miss out.

Or, maybe the limited release has limited edition things in it (like a Librarian & Brood Lord, as previous rumoured), and then the standard release won't have those in it.

Who knows?

H.B.M.C. wrote:Or they're telling the truth for once, and people who aren't there at the split second it goes onto the website will miss out.

Or, maybe the limited release has limited edition things in it (like a Librarian & Brood Lord, as previous rumoured), and then the standard release won't have those in it.

Who knows?

I think so too , gold plated!

Girls kissing > Snake's ass, Luna. Just FYI.

LunaHound wrote:GW will never make the normal Space Hulk limited release.

Except that, again, GW's boardgames have always been a limited release. So why would this be any different?

It's probably worth pointing out that 'limited release' doesn't necessarily mean 'small quantity'

It just means that they're only making a given quantity of them. They'll have factored in how many they expect to sell before deciding what that quantity should be. You can bet they won't be making any fewer than they think they can sell.

They won't keep it as a part of the core range, because it doesn't fit their marketing strategy. Once you buy the game, you don't need to buy anything else. And if people know that it's going to be still available in 6 months time a lot of them wait to buy it because its expensive and they don't really have the cash right now... and then just never get around to it... so they wind up with a game sitting on shelves taking up space that could be otherwise occupied by more productive stock.

By releasing it as a limited run, people know that they only have a comparitively short time to buy it, and so make more of an effort to actually do so. GW get a big sales boost for the short term, and by the time that dies down (assuming they've calculated their production run correctly) remaining stock on shelves is minimal. Everybody wins: those who want the game now have it, and GW has made a great wad of cash.

And so the game goes away for another 5-10 years, until they decide that it's about time to do another run.

H.B.M.C. wrote:Girls kissing > Snake's ass, Luna. Just FYI.

Well too bad! wont get any smart ass comments now !

its like wearing nothing at all! its like wearing nothing at all! like wearing nothing at all! wearing nothing at all!

HBMC - Agreed

Insaniak - Agreed GW going to do what they think will make money.

LunaHound wrote:

H.B.M.C. wrote:Girls kissing > Snake's ass, Luna. Just FYI.

Well too bad! wont get any smart ass comments now !

Why is it always about asses with you?

HA HA HA HA HA!

It didn't seem like much of a mystery box to me as I first became aware of there being a "mystery box" and 95% of people on forums stating that it would be Space Hulk at the same time.

The really funny thing is to imagine all the red shirts attempting to whip the 12 year olds into a mystery frenzy...Cravats coming back, mystery wagons offering candy, and stoners yelling "Scooby Dooby Doo"!

LunaHound wrote:Well too bad! wont get any smart ass comments now!

I think you take some of the comments here a little too seriously.

H.B.M.C. wrote:

LunaHound wrote:Well too bad! wont get any smart ass comments now!

I think you take some of the comments here a little too seriously.

Nono , smart ass "ass" snake's ass

I suddenly want to go and attempt to dig through the forums to see exactly how long ago the first reference towards a possible rerelease or new version of Space Hulk. I'd say it must go back by at least 8 months.

I don't want to think about Snake's ass...

...

... And now I'm thinking about it!!!

Damn you Luna!!!!

Railguns wrote:I suddenly want to go and attempt to dig through the forums to see exactly how long ago the first reference towards a possible rerelease or new version of Space Hulk. I'd say it must go back by at least 8 months.

First reference I could find at Taco Bell was Feb 2009.

Since wea appear to have devolved into a discussion of Snake's ass and other siggy bits, I figure I'll not waste a PM

HBMC, when is your Avatar getting back from fishing? I miss stern commisar dude.

Oh yeah, nothing new. Well, here's hoping that when I get back from work GW'll have something out on their site.

BrookM wrote:Oh yeah, nothing new. Well, here's hoping that when I get back from work GW'll have something out on their site.

I guess dreaming is free j/k

After yesterday´s announcement? Probably the site will post something like coming soon (being soon an unknown value between Monday and Armagedon)

M.

BrookM wrote:Oh yeah, nothing new. Well, here's hoping that when I get back from work GW'll have something out on their site.

They'll've had something on their site, as you will have missed it by the time you got home.

Aye, that's what I'm afraid of.

Mad Doc Grotsnik wrote:Right, so it's been decided that it's definitely Space Hulk, on the basis of the cover of a flyer?

At this point, I'm guessing it's GW's bass-ackwards way of telling us to watch for Codex: Blood Angels sooner rather than later...

http://www.games-workshop.com/gws/catalog/productDetail.jsp?catId=cat180018a&prodId=prod210009a

That's some expensive cardboard....

From the above link Is that worth $99 plus shipping to you?

The pieces look like board game figures as opposed to the plastic kits we are used too....

Bought.

Seems as if I was a lil late in starting my own thread about it.

Hmmm....HBMC actually likes what he sees with this product?

I look forward to your brutally honest review of it in September and whether or not you like it or it's a waste of money.

$99 USD retail?

Not likely.

$50 USD discounted? I'd think about it.

(of course, when your friends have the originals, there's no need for the new version)

Oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth oh feth.

Bought.

Wow, how the feth did I get so giddy?


Automatically Appended Next Post:

Hmm i was hoping the game board would have more details on it , oh well cant expect much out of $100
(oh wait... )

Best thing about this reveal for me:

I spy 'standard' D6's for Storm Bolter shooting (you can see standard D6's in the pics) and the 'big' flamer blast.

In other words, they've gone back to the Storm Bolter and Flamer mechanics from 1st edition Space Hulk which were MUCH better IMHO.

Yay!

And boy do I want to see a close-up of the Broodlord model.

*dusts off his old copy of Space Hulk*

Ahhh, saved myself a fortune there!

Yeah.....those termies are super gorgeous for a board game and the 'stealers could be used for some really great dioramas or just super scenic based squad upgrades to add life to a squad.

Fateweaver wrote:Seems as if I was a lil late in starting my own thread about it.

Hmmm....HBMC actually likes what he sees with this product?

I look forward to your brutally honest review of it in September and whether or not you like it or it's a waste of money.

I don't give a gak what they've done to the rules, I'm annoyed that the Terminators have Blood Angels iconography all over them, and I'm unsure of exactly how I'm going to make use of another twenty-fething-two Genestealers (I have close to 150 already) - but seriously, look at those board sections. They look like updated versions of the old ones and just may fit with the old ones. If they do, then it's EPIC WIN for me, as that was my best case scenario for a new Space Hulk. I didn't want a box full of grey plastic 3D corridors (we have Likto for that after all) - I wanted cardboard tiles that matched with the old ones, and it looks like I got what I wishlisted about.

So colour me happy. Mostly. The BA iconography is a pain. Broodlord is ACE though. Love him. Big improvement over the "KAAAAAAAHHHHHHHNNNNNNNNN" Broodlord we have now.

H.B.M.C. wrote:

I don't give a gak what they've done to the rules, I'm annoyed that the Terminators have Blood Angels iconography all over them, and I'm unsure of exactly how I'm going to make use of another twenty-fething-two Genestealers (I have close to 150 already) - but seriously, look at those board sections. They look like updated versions of the old ones and just may fit with the old ones. If they do, then it's EPIC WIN for me, as that was my best case scenario for a new Space Hulk. I didn't want a box full of grey plastic 3D corridors (we have Likto for that after all) - I wanted cardboard tiles that matched with the old ones, and it looks like I got what I wishlisted about.

So colour me happy. Mostly. The BA iconography is a pain. Broodlord is ACE though. Love him. Big improvement over the "KAAAAAAAHHHHHHHNNNNNNNNN" Broodlord we have now.

Do you have a link to a close-up broodlord shot?




Automatically Appended Next Post:

So the Mystery Box rumor has been revealed and it is. . .Space Hulk!

Let's move discussion about the new game over into this thread:

http://www.dakkadakka.com/dakkaforum/posts/list/252763.page

I'd be happy to take 'stealers off your hands HBMC...if you'd be willing to part with them .....for a fair price of course.