GW figures for
40k and WFB (but not
LotR) are generally agreed to be sculpted at a "heroic 30mm" scale.
GW take this to mean a "normal" human is approximately 30mm from his feet to the top of his head (Although some manufacturers quote to eyes for model height - which circumvents the problem of headgear!)
GW are notoriously lax when it comes to size comparability within ranges though, so you get the Vestroyans who are about 34mm tall for instance and tower over "normal" humans, and even Marines! Also, over time there has been considerable scale creep and the current models become a lot bigger and chunkier over time. Compare Abaddon to a current Chaos Terminator for an example.
Now, height is not the only issue. I also mention "heroic". This means that certain features are exaggerated so that at the small scale of the models, they look more impressive. Blow up a plastic Catachan model to 6' tall and the result would be some monstrous caracature of a human being with overly massive arms, hands, musculature and head. Also, weapons generally are sculpted many times "realistic" size, for the same reason.
This is one of the main differences between
GW (and many other fantasy) models and (for example) many historical models, which tend to be a little more restrained in this regard (although some manufacturers such as Foundry do still tend to oversize hands and weapons of their historical models for increased effect, slthough perhaps less so than
GW do)
Overall this "heroic" nature tends to make models look larger than they "are". So at a nominal 30mm/6' ratio, a scale of 1:60 is apparent, in reality, the combination of the model standing on a base and its extra "chunkiness" or "heroic scaling" means that terrain or vehicle models of 1:56 or even 1:48 can still look appropriate and 1:60 terrain or vehicles will look too small!
There's a useful discussion of scale here:
http://www.io.com/~beckerdo/minis/miniother/ScaleComparison.html
Weetoysoldiers.com also does some useful inter-manufacturer scale comparisons here:
http://www.weetoysoldiers.com/wp/?page_id=167