notprop wrote:The goal of most companies and indeed the stated one of GW is sustainable growth combined with maintaining profitability: not maximising stock values or share payouts. The later are personal goals rather than corporate, of course the former do produce the later in the normal run of things.
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From what I've read, the bottom line is share payouts.
IIRC, the current Chairman of
GW "Tom Kirby" owns a ton of stock and is the primary shareholder. Every time he ups prices, he takes a huge dividend.
GW's
MO for a long time has been to maximize dividends regardless of the real condition of the company. It's not really about long-term profitability, hobbyists or any of that gak. It's about nice payouts for the investors.
Read more about it here:
http://theback40k.blogspot.com/2011/04/help-kirby-is-eating-our-hobby.html
It's bad for the hobby, but it's not a crazy as it seems. If things get really bad, Kirby and the other top stock owners will have already gotten a huge amount of $ via dividends. My guess (grain of salt here...) is that they know the company's IP is so valuable that in the worst case it can always be sold at breaking even or slight loss (still a large net gain after all those dividends) if they do manage to drive
GW into the dust.
In the end the message is clear. If you like
GW products bite the bullet and accept the price increases because at this point there is no reason to expect them to stop.