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Okay! Lets start with Product:
To gauge if there is any interest, they should probably just get in some of the two player starter boxes, and some of the Start Collectings. Then instead of getting the Citadel brand paint rack, just get in Army Painter, as they're starting rack is cheaper.
As for Play space: the others have it right, They really need to set aside at least one night specifically for Warhammer, or keep a designated table set up at all times.
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