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On the stock storage issues in the uk any stock held at the end of the tax year (march 31 this year) is added up at retail value and tax has to be paid on it, so releasing a high price kit with limited numbers in march to ensure it's gone buy the end of the month makes sense from the bean counters point.
But this is way off topic.
Back on topic is there any hints as to rules of the imp guard yet? And the new ogryns look good to me but I've got 6 of the metal ones so unless they get a mega rules boost I won't get them.

Well, no. It is the end of the company's financial year, not the general tax year, that determines these things, and GW's financial year ends in May.

Also, while stock on hand is indeed an asset, to say you simply "pay tax on the retail value" is a massive over simplification.

But I do agree this is a digression.

Dont know if you guys have seen this pic yet but here it is anyway


http://www.40kings.de/wp-content/uploads/2014/03/1186826_10153918453205037_1869593093_n.jpg

 warboss wrote:
The only reason to advertise is to sell more which would be pointless for a limited release as thousands of people are willing to jump on stuff with no notice.

That's not actually the only reason. But the other is something that GW seem to be no longer concerned with - Customer Perception.


Here's the thing: You're releasing, say, a terrain piece that will be limited to 1000 pieces. You don't start advertising it until the day it goes up for pre-sale, in a magazine which many people won't get until several hours at best after the kit has already gone on sale and been sold out. The end result is a bunch of extremely unhappy customers who feel like they were mistreated due to not being told about this release until after it was no longer available, so they never had a chance to get one.

Now let's say that instead, you included a sneak peak of the kit an issue or two in advance. Due to the limited nature of the kit, you're still going to have people who won't be able to get one, and will be unhappy about that fact... but those people are at least going to feel like they were given a chance to get one, by being told in advance when it would go on sale.

Limited editions are always going to make people cranky when they can't get one. But you can minimise the fallout from that by at least giving them the chance to get one.

 alex2781 wrote:
Dont know if you guys have seen this pic yet but here it is anyway


http://www.40kings.de/wp-content/uploads/2014/03/1186826_10153918453205037_1869593093_n.jpg

it's in first post...

krazynadechukr wrote:

 alex2781 wrote:
Dont know if you guys have seen this pic yet but here it is anyway


http://www.40kings.de/wp-content/uploads/2014/03/1186826_10153918453205037_1869593093_n.jpg

it's in first post...

It actually isn't. Only banegryn and Yellingryn is in the first post.

@ alex2781
Yes, that Ogryn was in this thread, but was removed for reasons.

It was in the first post, but the link died and Kroot didn't relink it. Thanks for the effort anyway

Looks like Codex: Storm Troopers got their own bad teaser trailer from GW. Not sure but think this could be the first time a supplement got one of the trailers? Here it is in all its... briefness:

Wow, that trailer was completely and utterly useless.

Blink and you'll miss it

'It' being a shot of some storm trooper's boot!

Looks like the Hellgun has been given another redesign, I think there's a similar weapon stowed on the side of the TauroxThing

 Melcavuk wrote:
Looks like Codex: Storm Troopers got their own bad teaser trailer from GW. Not sure but think this could be the first time a supplement got one of the trailers?

Maybe GW counts on the fact that many impatient customers will mix up the Codex Militarum Tempestus and the new IG Codex, buying it and then finding out their mistake and then buying the Codex Astra Militarum as well.

 Kroothawk wrote:

 Melcavuk wrote:
Looks like Codex: Storm Troopers got their own bad teaser trailer from GW. Not sure but think this could be the first time a supplement got one of the trailers?

Maybe GW counts on the fact that many impatient customers will mix up the Codex Militarum Tempestus and the new IG Codex, buying it and then finding out their mistake and then buying the Codex Astra Militarum as well.

Pretty much.

They are releasing dexes in the middle of the month to stretch out the initial sales. Because after the initial release sales drop like a rock. And this is fact, I was shown this by the higher ups during my time with the great enemy.

 Ravenous D wrote:

 Kroothawk wrote:

 Melcavuk wrote:
Looks like Codex: Storm Troopers got their own bad teaser trailer from GW. Not sure but think this could be the first time a supplement got one of the trailers?

Maybe GW counts on the fact that many impatient customers will mix up the Codex Militarum Tempestus and the new IG Codex, buying it and then finding out their mistake and then buying the Codex Astra Militarum as well.

Pretty much.

They are releasing dexes in the middle of the month to stretch out the initial sales. Because after the initial release sales drop like a rock. And this is fact, I was shown this by the higher ups during my time with the great enemy.

That's true of pretty much all retail. Spike of sales in the first week or month and then dwindling there after. The Imperial Knight sold out in the first day at my local GW and they had quite a few of them, I'm willing to bet the current batch will last weeks if not months before selling out.

I overheard kids looking at the Imperial Knight last friday. They were amazed that adults would pay so much money for such a small product. One of them actually posited that it must be limited edition to be priced as such.

I don't play guard, but i wonder what this supplement will mean for Guard players who like Storm Troopers and Ogryn. Specifically, as it stands now they can put them in their army using the single codex they already own. Will this supplement require them to make an additional purchase once their Astra Militarum book is released? I hope not.

Maybe it's more akin to codex: Legion of the Damned, where the units contained within it are the same as the parent codex, so you can ally that particular model or unit without taking the rest of the codex along with it. I hope so - it would just seem unfair to do it any other way.

 Ravenous D wrote:

 Kroothawk wrote:

 Melcavuk wrote:
Looks like Codex: Storm Troopers got their own bad teaser trailer from GW. Not sure but think this could be the first time a supplement got one of the trailers?

Maybe GW counts on the fact that many impatient customers will mix up the Codex Militarum Tempestus and the new IG Codex, buying it and then finding out their mistake and then buying the Codex Astra Militarum as well.

Pretty much.

They are releasing dexes in the middle of the month to stretch out the initial sales. Because after the initial release sales drop like a rock. And this is fact, I was shown this by the higher ups during my time with the great enemy.

People in "Getting new things they want as soon as they can get them" shocker. More at 11

They're releasing Militarum Tempestus before the Astra Militarum? That would mean the MT isn't simply a supplemental codex to AM then.

 Redemption wrote:
They're releasing Militarum Tempestus before the Astra Militarum? That would mean the MT isn't simply a supplemental codex to AM then.

It could still be that, or something similar, if it followed the example of Codex: Inquisition and Codex: LotD. Mini-dex with 3 or 4 unit choices only, with it's own FOC and rules for allying with other armies or running as a primary.

What i'm hoping is if that's the case, Storm Troopers and Ogryn (and anything else in the book that's IG specific) get their own unit entries in the Astra Militarum book when it releases, so Guard players don't have to double-dip codex books just to field their existing armies.

Well, judging from the colour schemes and box sets they'll at least have Scions, Command Squads, the Taurox Prime, Bullgryns and the Valkyrie in their codex.

Well the video is down already, technical errors or something more conspiracy inducing?

Which is four more units than the Knight codex right there

GW logos and URLs make up almost half the run time of the trailer.

 Redemption wrote:
They're releasing Militarum Tempestus before the Astra Militarum? That would mean the MT isn't simply a supplemental codex to AM then.

GW learned that they sell more copies if they call it Codex instead of supplement, so we now have several one or two unit Codices.like Codex Imperial Knights, Codex LotD and Codex Inquisition.

 Kroothawk wrote:

 Redemption wrote:
They're releasing Militarum Tempestus before the Astra Militarum? That would mean the MT isn't simply a supplemental codex to AM then.

GW learned that they sell more copies if they call it Codex instead of supplement, so we now have several one or two unit Codices.like Codex Imperial Knights, Codex LotD and Codex Inquisition.

No, because the supplements weren't standalone before, whereas those Codexes are. If MT is standalone, then it's a codex, if it's additional units that can be taken as part of a Codex:IG/AM army, then it's a supplement. Stop stirring. They do enough shady gak without you inventing more.

 Kroothawk wrote:

 Redemption wrote:
They're releasing Militarum Tempestus before the Astra Militarum? That would mean the MT isn't simply a supplemental codex to AM then.

GW learned that they sell more copies if they call it Codex instead of supplement, so we now have several one or two unit Codices.like Codex Imperial Knights, Codex LotD and Codex Inquisition.

'
Yes, because Crimson Slaughter and Raukaan are totally codices and do not have supplement in the name

I think what Bull0 said is right:

Codices contain within them all the units and rules pertinent to that army, and can be fielded alone with no other books. (though in the case of LotD, that's an auto-lose scenario..but 7th edition may change that in the future....digress)

Supplements contain new rules for a particular faction, usually by way of USRs, Artifacts, and Warlord Traits, but do not actually contain any unit entries (aside from special characters or units with alternate stats like the eight, or possessed with a different mutation table). Those particular books cannot be called "Codex" because they require an additional book to provide rules and points costs for the models within.


A slight, but important difference to remember between the two when seeing new releases labeled as "Codex" and "Supplement".

Saw the Lion and the new ST boot and the word Sardaukar came to my mind.

M.

 azreal13 wrote:
Codex will go up the evening of 04/04/14 for pre order (GMT) and will be on sale 12/04/14.

I have no source to confirm this, but I'd bet my house on it.

Disclaimer: Azreal13 does not own a house, and therefore cannot be obligated to bet it in anything.

That's against previous releases that go out on the first Friday of the Month with pre-orders the previous week's Friday.

Yep, because it doesn't work like that any more. Monthly releases are dead.

Well I expect to see it up for preorder this Friday. Neener-neener.