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the halving the box content happened in 2012, along with the change from metal to finecast

3 metal models for 18€ changed to 4 finecast models for 32€
while the plastic boxes changed from 24 models for 24€ to 12 models for 17,5€

but there was a major price increase before, like a 15-25% increase in 2008, were the plastic boxes changed from ~20€ to 24€ but mostly the metal models/heroes that get expensive during that time (to the above 18€ for 3 models, which started as below 10€ for 3)