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20 to 25 dollars seems like a very reasonable price. I don't see why a squad of Tactical Marines is currently more than that to be honest.

$20-25 sounds pretty good considering how much they probably cost to make. Though I don't care as much if the Canadian price isn't in sync roughly with the converted pound value.

Also, this must mean my prob & stats class is getting to me, the poll (ignoring those who don't care) is a damn good bell curve. I guess this means I have to start learning mathhammer and program myself something to calculate it. >_<

Although not exactly marines, GW needs to go back to when a Regiment box contained 20 Orcs/Empire Soldiers and cost $35.

Make it $40-45 to cover 'inflation' and your still selling your stuff for twice the cost of Perry miniatures but i might actually buy Games Workshop again.

I guess that translates to 20-25 for a box of 10 Marines.

And NO MORE EXTRA MONEY FOR ELITE UNITS/Characters!

$69AU dollars for 10 Plastic Greatswords. Bah. That's not even the worst offender.

$22AU for one Plastic character model? That is blatent insanity.

Just checked Marine Tac squad is $62 here. Blimey.

I say 20-25, plastic is still plastic, and I would think that each model comes in at $2 each

I remember time time when you could get 10 marines for under £15...

Over $50 for a squad of marines, realy?

nickick wrote:I remember time time when you could get 10 marines for under £15...

In my day, £15 would get you 10 marines, White Dwarf (which was 100 pages long and full of nothing but wonder), a trip to the cinema, a jar of jelly beans, and a packet of fags 'for your dad.' And you'd still have change for the bus home!

Nah, not really. It would get you 10 marines though... sigh.

25-30 bucks would be much better. I would much prefer 25. I think 2.50 a model is more than fair.

20-30 is reasonable. They do need to make SOME sort of profit on it. 50 is insane :/

The $20 to $30 range seems reasonable...ish. I would love to hear from the folks voting $35+ (Stockholders?)

I can't find the thread, but maybe two days ago somebody on here was saying they'd read through GW's stock reports & they actually don't make terribly good profits. While their prices seem crazy to me, it's possible (not definite, mind you, just possible) that they've priced themselves somewhat fairly in order to maintain a company that's much, much larger than most of their competitors.

DakkaDakka wrote:

$25 max is more than reasonable. I haven't purchased a Tactical Squad in awhile as I have a full company built and painted, but I am expanding my Chaos army so will be in a similar boat with them quite soon. But I feel these are overpriced as well (not to get off-topic).

Around $20 US seems fair for me

Back in the day it was £10 for a tactical squad and 5 for a combat squad! Id say £15 is about right so whats that $20?

http://www.darksphere.co.uk/

What really gets up my nose is the fact that a Space Marine Tactical Squad in New Zealand is $73 NZD!!!! There is no way in hell they are worth that much! Maybe thats why Austrailasin GW sales are down 15% and continue to fall each year!

Given the current exchange rate if i imported the same thing direct from the US it would only cost $46.82 NZD and you cant tell me that freight is going to be $26.15 NZD!

Come on GW grow a brain! the reason your sales are falling (and overall income) is because you are charging to much for the product! Little advice, drop the price and you'll sell more product, sell more product you make more profit, make more profit and your shareholders are happy!

Complaining about the prices due to exchange rates is like comparing apples and oranges.

This is a simplistic explanation, but it is on target....

John opens up a gaming store and only sells space marines. It costs him, after rent, wages etc 100 dollars a month to run. He wants to make 20 dollars profit a month. He sells space marines at 12 dollars a pop, this only needing to sell 100 a month to achieve his goals.

Aussie Jack or Canadian Pierre open up gaming stores based on John's model. However, due to taxes, higher minimum wage etc, their operating costs are 200 a month. Guess how they make that up? By selling space marines at 24 dollars a pop.

As for the company selling more at lower prices, think of it this way. It costs me 3 dollars a box to make space marines, including labor and shipping. I lower prices, and start selling twice as many space marines. But now I have to double my labor and shipping costs, so....am I making more money for more work? Nope. In fact, since I need to hire more workers, I have to hire more HR support, pay more benefits.... So there is no incentive to lower the prices, sell more, and create more work for myself. Now if GW went overseas and started paying sub minimum wage prices for more efficient workers, then yes, it becomes cost effective.

Back when I got into the hobby, I needed gaming figures. Reapers at the time averaged 3-3.50 a pop. GW figures were not much cheaper, but had the bonus of being locally available, this negating the need' to pay for shipping. GW figures are, except for characters and larger figures, still the cheapest around.

Wildstorm wrote:

infinite_array wrote:I'm going to go with... anywhere from $15-$25.

There's a lot on the sprues that really isn't necessary, and could be taken off and put onto a 'bits' sprue. At the same time, the box doesn't contain everything a Tactical squad can take, which is also a turnoff.

Agreed!

I really wish they would quit selling them by squads and just sell a box of 10 Marines with Bolters and another box with Bolt Pistol/CCW. Then sell an Assault Weapons box with 1 of each and a Heavy Weapons box with 1 of each. You decide if you are building Tac, Assault, Dev, blah, blah... but no, that would be too easy and require too much thinking ahead.

Sigh

In second edition you could buy the metal tactical squad, which cost about 25-30 dollars and came with one flamer and one heavy bolter. If you wanted a Devestator squad the box set came with five metal minis, a sgt and one each missile launcher, heavy bolter, plasma cannon, las cannon.
Then they had the "warriors of the Imperium" box, six plain no frills plastic tactical marines you needed to finish out a dev squad. Also all of the heavy or special weapon troopers were available in blisters so you really did just piece together the models to make up your squads. All inclusive plastic kits are a 3rd/4th edition thing and the missing pieces were no big deal until the blister pack guys went away

25-30 since they are just wonderful models.

Here we pay €30,- which is about $42,-

I'd expected them to be €25,- though (about $35,-). I would have paid that without thinking about it too much, so I guess that's the price I find reasonable.

I went for around £17/$25.

There now £23 in the Uk $37 dollars in american money... am I right in saying that you guys are paying $50 for these at the moment?

Id say around 30 dollars. That seems very reasonable to me. 3 dollars per model + all the little extra bits.

I personally think you get a lot for a tactical marine box for the money, bitz wise and points wise. It's the other kits that should drop lower.

Uhhhhhh, since the price is $37.25, maybe $37.25?
What point is the OP trying to make here? Is this another "GW is unreasonably over-priced" thread? Guess its about time...


Automatically Appended Next Post:

nickick wrote:I remember time time when you could get 10 marines for under £15...

Over $50 for a squad of marines, realy?

There used to be Indians where I live, so what's your point?

Listen folks, if pricing inequitities are your real dealbreakers, I'm surprised as many of you aren't riding in mass transit, as gas prices and vehicle prices are wildly varied in price from country to country. Its almost as if the local economies drive prices or something...

I really cannot understand people going over 25$, and even 20$ seems me a limit-reasonable price for plastic soldiers...

I'd have to say about £15, which I assume works out around $35. Simply because I remember when they were £15 when I was younger...

Depending on what they add to the kit, up to $30 is reasonable.

Any higher and we're starting to talk Terminator prices from a few years ago.

15-25 USD seems fair to me.

SoloFalcon1138 wrote:
Listen folks, if pricing inequitities are your real dealbreakers, I'm surprised as many of you aren't riding in mass transit, as gas prices and vehicle prices are wildly varied in price from country to country. Its almost as if the local economies drive prices or something...

I'm using public transportation regularly.

Try to write down a 2000pts list of IG, one of SM, one of necron and one of orks...While the number of minis change a lot from list to list (So the quantity of Plastic and work to make them too), the total price of each Army is nearly the Same...So, I think GW decide prices to Don't let a particuar Army to cost less then others, so there wont be the 50% of Players buying just SM or something else...

Anyway, I think that 25$ - 30$ is the right range for a T Squad, and by thinking that SM are the center of the GW universe, every other box should be priced around the price of a SM T Squad...

GW should also make boes like the new GK ones...With a single box you have 4 choices of different Squad...Otherwise, GW should make a standard SM box with bolters ( every single SM is the same in every squad ecept for weapons), and make bits box with weapons to assemble the various squad, but in that case, let shops sells the bits, because right now, or at least in Italy, shops sells only GW boxes, so conversion kits, arious bits and particular charcters MUST be ordered via Web...Last week I spent 22EU for a Terminator Librarian, plus 15EU of shipping...that's a robbery....

Zebra88