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This is probably by far the most blatantly idiotic concept I've ever seen suggested for video games. And guess what, it comes from Sony (shocker).
Sony has patented a system designed to interrupt media content and insert advertisements. According to the patent, the invention is intended to be used with "computers, graphic workstations, television, entertainment systems, video game systems, DVRs, media players, home servers, video game consoles and the like." The code that transmits the commercials can be hidden away on removable storage devices, the GPU, the CPU and the RAM.
According to the patent, you'll know it's happening when "the game slows down...the user knows to get ready for a commercial, the game then stops, and the commercial is played. After the commercial, the game resumes." In some instances the game "may resume by slowly starting again, which allows the user to remember where he or she was in the game."
This isn't the first time Sony has expressed an interest in such technology; the patent has been active in one form or another for at least six years. However Sony's decision to continue the patent strongly suggests they want a workable advertising system at some point.
Don't think this is limited to PlayStations. Sony manufactures hardware as well as software, and assuming they follow through on this patent then there's no telling where those storage devices or central processors will end up. After all, when you buy a media player, you don't ask where the manufacturer got their GPU.
Certain parts of this and some limited applications are actually quite brilliant, but the other end of the spectrum is rather foreboding? Now, there's a difference between developing technology and an idea and actually using it, but really Sony. No really...
This message was edited 1 time. Last update was at 2012/05/26 16:51:42
LordofHats wrote:Agree, and in this case they cite the actual patent and their assessment is accurate to the document.
Yeah, which amkes it all the sadder.
The people in the past who convinced themselves to do unspeakable things were no less human than you or I. They made their decisions; the only thing that prevents history from repeating itself is making different ones.
-- Adam Serwer
My blog
And now Sony is on the list of companies that I hate/mistrust, along with EA and Capcom.
Seriously, who would do this? Do they really think people will want their games interrupted by some stupid ad?
Let me put it this way, you are in the middle in some epic firefight, and your are low on health, and just before you kill the last enemy and reach the checkpoint, the game slows down and some fething ad about some crap you don't care about comes on. Kills the whole mood of the game, doesn't it?
Even worse is when you are so distracted by the damned thing you get killed and have to start the whole thing all over again.
Just...no.
What I have
~4100
~1660
Westwood lives in death!
Peace through power!
A longbeard when it comes to Necrons and WHFB. Grumble Grumble
Indeed. We're going to have to boycot all things made by Sony, essentially.
The people in the past who convinced themselves to do unspeakable things were no less human than you or I. They made their decisions; the only thing that prevents history from repeating itself is making different ones.
-- Adam Serwer
My blog
All this will mean is that the people who do their homework before buying things will be more thorough and everyone who doesn't will continue to not know what the hell is going on.
Will it result in lost sales for Sony? Maybe some, but not as many as we'd hope to actually make them think twice about it.
This message was edited 1 time. Last update was at 2012/05/26 19:11:43
You know you're really doing something when you can make strangers hate you over the Internet. - Mauleed
Just remember folks. Panic. Panic all the time. It's the only way to survive, other than just being mindful, of course-but geez, that's so friggin' boring. - Aegis Grimm
Hallowed is the All Pie The Before Times: A Place That Celebrates The World That Was
I'm both selfish and rational. I'm scheming, secretive and manipulative; I use knowledge as a tool for personal gain, and in turn obtaining more knowledge. At best, I am mysterious and stealthy; at worst, I am distrustful and opportunistic.
Sony, to my knowledge, does not make PC CPU's. If they do, we can buy from another supplier. At the end of the day, this idea is so inanely absurd (walk to take bets on how fast the already slowly dying Sony will get buried if they do this?) that even the brain dead sea cows who run Sony aren't dumb enough to do this.
I assume that this will actually be part of some kind of premium service - pay and you won't get ads, don't pay and you will. Then whatever company uses the hardware can implement the service as the wish. Basically it won't be a 'you have to have ads no matter what situation'
"How do you feel when you have killed a man?"
"Quite jolly, what about you?"
Sir Richard Burton, when asked by a disapproving doctor.
Polonius wrote:Also, GW products aren't movies. They can't be "spoiled."
I suppose the surprise can be spoiled, but still, nobody is paying for the surprise.
Like any responsible adult I have a Five Year Plan. It culminates in me becoming Batman.
LordofHats wrote:Sony, to my knowledge, does not make PC CPU's. If they do, we can buy from another supplier. At the end of the day, this idea is so inanely absurd (walk to take bets on how fast the already slowly dying Sony will get buried if they do this?) that even the brain dead sea cows who run Sony aren't dumb enough to do this.
But then I say that about a lot of things.
Idk...I think they may actually try to pull it off. The article did say they were interested in this sort of tech for a while now.
What I have
~4100
~1660
Westwood lives in death!
Peace through power!
A longbeard when it comes to Necrons and WHFB. Grumble Grumble
At the end of the day, this idea is so inanely absurd
So, basically, it's something Sony would try, them being a fan of inanely absurd things.
The people in the past who convinced themselves to do unspeakable things were no less human than you or I. They made their decisions; the only thing that prevents history from repeating itself is making different ones.
-- Adam Serwer
My blog
Melissia wrote:So, basically, it's something Sony would try, them being a fan of inanely absurd things.
Why must you always be right!
Justification for Piracy. If the corporations are going to screw people over, then the people should screw them over.
Its been happening to Ubisoft for some time now. While they love to blame their brands increasing failure on the PC market to piracy, fact is that mass piracy of Ubisoft games didn't start until Uplay was implemented, a DRM so amazingly invasive, people would rather play the pirated version of the games that had it than the Ubisoft. People would buy the Ubisoft game and never instal it, going straight to PirateBay or what not to get the cracked version.
Of course, Ubisoft then took all those pirated numbers and claimed them as "lost sales."
The same thing is happening increasingly to EA and Activision. People hate always online DRM's.
This message was edited 1 time. Last update was at 2012/05/26 20:55:36
Melissia wrote:So, basically, it's something Sony would try, them being a fan of inanely absurd things.
Why must you always be right!
Justification for Piracy. If the corporations are going to screw people over, then the people should screw them over.
Its been happening to Ubisoft for some time now. While they love to blame their brands increasing failure on the PC market to piracy, fact is that mass piracy of Ubisoft games didn't start until Uplay was implemented, a DRM so amazingly invasive, people would rather play the pirated version of the games that had it than the Ubisoft. People would buy the Ubisoft game and never instal it, going straight to PirateBay or what not to get the cracked version.
Of course, Ubisoft then took all those pirated numbers and claimed them as "lost sales."
The same thing is happening increasingly to EA and Activision. People hate always online DRM's.
Huh. Interesting, I did not know about that. What does Uplay do? Has blizzard done anything like that, aside from the bnet requirement? They are probably one of the few game companies that I like.
This message was edited 1 time. Last update was at 2012/05/26 21:34:36
What I have
~4100
~1660
Westwood lives in death!
Peace through power!
A longbeard when it comes to Necrons and WHFB. Grumble Grumble
In its most extreme form back when Assassin's Creed 2 released, it required you to always be online to play (for a game that had no multiplayer and no coop) and was a huge bandwidth hog because the game downloaded the game through Uplay as you played it. Core game files were never installed onto the local storage, but were downloaded by Uplay as they were needed and then deleted.
Ubisoft claimed it would prevent piracy...
But AC2 was cracked by hackers in 2 weeks and became the most pirated game Q1 and Q2 of 2010. Splinter Cell Conviction used the same system and was cracked in 1 week.
Ubisoft has since stopped using the model, but they've also seemingly ceased to care about the PC market and the PC market has seemingly ceased to care about Ubisoft (though the problem is more long running than Uplay ala GRAW, RB6V2 etc).
Has blizzard done anything like that, aside from the bnet requirement? They are probably one of the few game companies that I like.
All their games since WoW have had online requirements which is why I think the people complaining about the always online for D3 are just plain stupid or they don't pay attention. It was obvious it was going to be a feature and they said so ages ago.
This message was edited 3 times. Last update was at 2012/05/26 22:04:53
InquisitorVaron wrote:Refined a bit I see no issue. Whilst thinks are loading I'm fine with a advert.
I'm not fine with it if it is a purchased title. Free games (like words with Friends or Farmville) I'm ok with a bit of advertising, but if I go shell out cash for a game like Skyrim or 3D Dot Heroes the only thing I want to see are those games. Same goes for subscription titles. If I am playing Lord of the Rings Online free then I understand if they toss and add here and there to help pay for it, but if I am a subscriber and paying a monthly fee I better not see any ads.
Amidst the mists and coldest frosts he thrusts his fists against the posts and still insists he sees the ghosts.
In its most extreme form back when Assassin's Creed 2 released, it required you to always be online to play (for a game that had no multiplayer and no coop) and was a huge bandwidth hog because the game downloaded the game through Uplay as you played it. Core game files were never installed onto the local storage, but were downloaded by Uplay as they were needed and then deleted.
Ubisoft claimed it would prevent piracy...
But AC2 was cracked by hackers in 2 weeks and became the most pirated game Q1 and Q2 of 2010. Splinter Cell Conviction used the same system and was cracked in 1 week.
Ubisoft has since stopped using the model, but they've also seemingly ceased to care about the PC market and the PC market has seemingly ceased to care about Ubisoft (though the problem is more long running than Uplay ala GRAW, RB6V2 etc).
Has blizzard done anything like that, aside from the bnet requirement? They are probably one of the few game companies that I like.
All their games since WoW have had online requirements which is why I think the people complaining about the always online for D3 are just plain stupid or they don't pay attention. It was obvious it was going to be a feature and they said so ages ago.
I think the reason why they complain isn't so much that it requires the internet, but that it requires the internet with single player. Now I agree with these complaints; single player should not require constant access to the internet. But it's still not as bad as most DRM systems out there; if anything it's more mildly annoying than rage inducing.
This message was edited 2 times. Last update was at 2012/05/26 22:10:24
What I have
~4100
~1660
Westwood lives in death!
Peace through power!
A longbeard when it comes to Necrons and WHFB. Grumble Grumble
This sounds like something so egregious and stupid that it would cause a hell of a backlash with Sony's audience. It wouldn't last long before it was taken out.
Wales: Where the Men are Men and the sheep are Scared.
Only way I could see this working is with some kind of subsidised console. Like they did with the kindle. Buy the much cheaper PS4 with add support or play full price and get the normal one. Or for demos etc. If they are stupid enough to use it for norm al games it will cost them.
You think thats bad? Check out what Sony has done with their Vita (NSFW warning as the chap in the vid likes the F word quite a bit.)
When I first saw/learned of this, I was floored. I mean....just wow. Glad I dumped my Playstation, just not a fan of their company at all anymore. Nintendo and XboX is going to be it
You think thats bad? Check out what Sony has done with their Vita (NSFW warning as the chap in the vid likes the F word quite a bit.)
When I first saw/learned of this, I was floored. I mean....just wow. Glad I dumped my Playstation, just not a fan of their company at all anymore. Nintendo and XboX is going to be it
Someone give a summary? Cant view the vid.
Emperors Faithful wrote:
metallifan wrote:Maybe it's not the ROFLSTOMP that Americans are used to...
DA's Forever wrote:Someone give a summary? Cant view the vid.
Sony was going to add a new feature to their new handheld (upload ps3 stuff to the Vita, play those games there) but didnt' activate it for any games.
Despite the fact that the feature was heavily advertised by Sony, the only way to activate it was by hacking the PS3 and Vita. Sony deactivated it for all games.
This message was edited 1 time. Last update was at 2012/05/27 05:26:06
The people in the past who convinced themselves to do unspeakable things were no less human than you or I. They made their decisions; the only thing that prevents history from repeating itself is making different ones.
-- Adam Serwer
My blog
~4100
~1660
