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I hear they are lying about just one run off. A second or third has been predicted by unofficial people. Please let me know if there isn't.

Wouldn't surprise me. After all, everything we have been told is a lie.

But one of the things I have heard is thet GW didn't design Space Hulk, they bought it in all those years ago. Their rights for the game are about to expire, so this was their last chance for a reissue.

There isn't going to be a second release, fact.

Well currently the official stance is that there isnt going to be a seconed release, but considering how well this one has sold they might change thier mind...

hammerofulric wrote:

But one of the things I have heard is thet GW didn't design Space Hulk, they bought it in all those years ago.

err...nope.

Their rights for the game are about to expire, so this was their last chance for a reissue.

err....nope.

There will not be a second run; why would there be? GW priced the product at a premium due to the Limited run.

Besides, doing one run increases demand and means you get them all sold without having to have a product sit on the shelves. Its all about striking while the iron is hot and always leave the public wanting more.

My Prediction for the next 'Mystery Box'?

Necromunda - with plastic bulkheads

Saying something is a limited release and then releasing it again is a no-go in Europe. They may however release 4th edition to go around this.

His Master's Voice wrote:Saying something is a limited release and then releasing it again is a no-go in Europe. They may however release 4th edition to go around this.

This.

having said that, bear in mind that they have all the die casts and tooling sat around ready to go. I can see them reusing the casts in some way purely to maximise profit from expenditure.

They could just release the same product in grey plastic to get around the limited statement. (they did it with the xbox game steel battallion, re-released it but the controller had blue buttons instead of red)

I just don't get why they would release a game like this that way. As far as I know Space Hulk is of one the best games GW ever put out and everything in this box looks amazing. If I'd be playing Marines or 'Nids I would've bought the box for the minis alone.
Wouldn't it be much more profitbale for GW if Space Hulk would not be limited?

Not that I say I understand GWs buiseness practice.

Or it could just be a 'we found another palette of them at the back of the warehouse!" style second chance where they try to get rid of the ones they didn't sell the first time around.

They probably figure that it's so easy to copy card tiles and get rules sets that the market will soon be flooded with bootleg and warez versions of space hulk. That leaves the plastic minis to make more money from and they'll surely be released as a separate item later on. In the meantime, as mentioned, they've conducted such a great campaign that they're sure to sell most of their space hulks boxes before the clones appear.

I think:

They'll release more,under the auspices of a 'public service' and JJ will, in a Standard Bearer article,tell us all how caring it was due to 'overwhelming public demand' and 'helping out those unfortunate folks who didn't get it first time rounds' and 'defeating the meanies who are selling it for hundreds of pounds on ebay'.

I also think there will be expansions.

Basically, saying 'limited release' just frees them from the obligation to continue producing SH once it's sold it's premium amount. Once they have made the profit it will be ceased. I really don't blame them if they do continue making it for as long as people are willing to buy it.

Think the shareholders would be bemused as to why a product that sold out within a few days/weeks of release was not given a second run.

That said, as I fully intend to be one those meanies selling it for hundreds of pounds on ebay (provided the one I ordered shows up), here's hoping they don't

Meanie.

I would have thought the shareholders would be more bemused that GW was pushing a set that has no follow-up sales and significant costs when they could be pushing you to buy 10 terminators.

cadbren wrote:Meanie.

Mwhaha!

As I mentioned on another thread, I panicked bought a second copy when my preordered one didn't show up (it's now due on Friday). Therefore I could potentially be left with two. I might well just let a friend have it at cost. We shall see...

Flashman wrote:Think the shareholders would be bemused as to why a product that sold out within a few days/weeks of release was not given a second run.

I doubt that most of the shareholders are even aware of the product in question.

But even if they are, it doesn't really mean anything. There's no way of knowing how the game would have sold if it wasn't a limited edition, but I rather suspect that it wouldn't have done anywhere near as well. Drop off all of the eBay speculator sales for starters. Then drop off the sales from those who weren't overly excited about it, but bought it just because it's a GW limited edition. And those who bought it just in case there turns out to be no other way to get the miniatures. And those who bought it now because it's limited, who otherwise would have put it on their 'pick up when I have a bit more cash' list and never got around to it.

I suspect that if the shareholders are told anything about Space Hulk, it will be that it was intended from the get-go as a quick influx of cash to fund the next big thing or to help shore up the debts somewhat, that the limited release was a calculated strategy to ensure rapid sell-through, and that it performed in that role exactly as predicted.

I suspect that if the shareholders are told anything about Space Hulk, it will be that it was intended from the get-go as a quick influx of cash to fund the next big thing or to help shore up the debts somewhat, that the limited release was a calculated strategy to ensure rapid sell-through, and that it performed in that role exactly as predicted.

QFT.

Spacehulk was a huge success for GW. All the copies will be gone, and they will have maximized profit on a large print run of 99.00 games, and have no carrying costs or extra inventories. With how the release was carried out, they may have sold in two weeks what would have sold in 2 years.

Yup.

With the major sales of Space Hulk (I am sure they will sell out soon) I don't believe they will print a second run, My worry is they will make a "Ship Boarding" 40k expansion book coming up very soon, with plastic board pieces that will make Space Hulk look cheap. Right now they could use the floor sections sprues from the any of their building sets without cutting a new molds. Then they would only have to cut a sprue with connector parts, maybe room sections.
With the rumored release of the Tyranids and Blood Angels book to be released next spring, it would not surprise me something like this would hit right after, maybe next summer.

mikhaila wrote:I suspect that if the shareholders are told anything about Space Hulk, it will be that it was intended from the get-go as a quick influx of cash to fund the next big thing or to help shore up the debts somewhat, that the limited release was a calculated strategy to ensure rapid sell-through, and that it performed in that role exactly as predicted.

QFT.

Spacehulk was a huge success for GW. All the copies will be gone, and they will have maximized profit on a large print run of 99.00 games, and have no carrying costs or extra inventories. With how the release was carried out, they may have sold in two weeks what would have sold in 2 years.

Double QFT.

they wont rerelease it, maybe a new version, but I suspect Warhammer Quest is now at the front of their attention.

I agree there. As I've said in other threads - Quest is a game that requires no support, and like Hulk the entire game can come in the box. With the plastics they did for Hulk, they could easily expand the starting heroes to 8 (from 4) and include the basic versions of Goblins, Orcs, Skaven, a great new plastic Minotaur, and new board sections.

The only hard part might be the proliferation of cards (treasure, dungeon rooms, event, magic etc.). They might find other ways to do that.

In any case, it can be a game in a box and need no support.

hammerofulric wrote:But one of the things I have heard is thet GW didn't design Space Hulk, they bought it in all those years ago. Their rights for the game are about to expire, so this was their last chance for a reissue.

That was Talisman

reds8n wrote:

hammerofulric wrote:

But one of the things I have heard is thet GW didn't design Space Hulk, they bought it in all those years ago.

err...nope.

Their rights for the game are about to expire, so this was their last chance for a reissue.

err....nope.

I did hear this about Talisman but never about Space Hulk.

mikhaila wrote:Spacehulk was a huge success for GW. All the copies will be gone, and they will have maximized profit on a large print run of 99.00 games, and have no carrying costs or extra inventories. With how the release was carried out, they may have sold in two weeks what would have sold in 2 years.

Indeed. They sold out of 100,000 copies of a game, made a pile of cash, have no inventory being carried over and now have tens of thousands of potential customers for subsequent expansions.

Its 100% win in GW terms.

They are not a board game company and so there is little to no point in them holding stock and continuing sales of the game.

hammerofulric wrote:Wouldn't surprise me. After all, everything we have been told is a lie.

But one of the things I have heard is thet GW didn't design Space Hulk, they bought it in all those years ago. Their rights for the game are about to expire, so this was their last chance for a reissue.

Your memory is wrong But there's some truth in it. What you said is true, but refers to another GW game - Talisman. They issued a low-run production of the game some years ago (500 copies, no more than 2 years ago, if I remember correctly) and made absolutely no advertisement about it. That's because they just made the whole thing to ensure continuity of their copyrights on the game, should they choose to make something better at a later date.

Seems like they could open themselves up to deceptive advertising charges if they did another release of it after very loudly promoting it as a limited print run? Let's face it, although the high quality is one reason, another reason it is selling so fast/well is the fact that people think there are never going to be any more copies available. There was a significant sales advantage for GW by making it limited, and going against that is a bit foul play.

they just can't release the same boxed set to continue the claim of a limited release. can they release a box of space hulk termies and another of genestealers? sure. how about a rules folder with the exact same rules? sure. as long as they keep something in the box as only in the box, they're technically limited. i predict the little johnny 5 robot (or wallE for those under 30) will be limited issue!

I seem to remember that Praetorians were a limited run.