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Dad bod John Wick Returns

Loved the first one. Gonna love the second one it seems

This.... this is going to be something......




An Ari Aster movie from A24 about the COVID pandemic in a rural town...... you know.... that worldwide global event that we like to pretend never happened and never talk about...... this is going to bomb so fething hard!

I bet it never even sees a screen in my area.

It might be another Beau is Afraid. I can’t wait!

I think it is the lowest ranked movie at Cannes right now! Oh boy, this is going to be something.....

That’s quite an accomplishment.

I think the trailer may be broken. I watched it but I still have no idea what the movie might be about. That's not how trailers are supposed to work.

 Geifer wrote:
I think the trailer may be broken. I watched it but I still have no idea what the movie might be about. That's not how trailers are supposed to work.

That’s how Ari Aster trailers are supposed to work.

Chances are the film will involve mental illness spiraling into neuroses and paranoia, with maybe some weird sexual hangup. Which reminds me:


The Souffleur

Willem Dafoe is a soufflé maker hiding in a condemned hotel, spiraling into paranoia and madness.

Hells yeah.

 BobtheInquisitor wrote:

 Geifer wrote:
I think the trailer may be broken. I watched it but I still have no idea what the movie might be about. That's not how trailers are supposed to work.

That’s how Ari Aster trailers are supposed to work.

Chances are the film will involve mental illness spiraling into neuroses and paranoia, with maybe some weird sexual hangup.

That's one way of doing it, I guess.

I never said it was a successful way of doing it. Quite the opposite. Beau is Afraid was a huge bomb that changed Aster’s reputation from the master of elevated horror to that guy who blows tens of millions of dollars making his mommy issues public.

Ah the dichotomy of making trailers: "Trailers give away to much, I want to be surprised" while simultaneously "This trailer doesn't tell me anything, why should I see this".

I'd think of marketing more in terms of informing potential customers of the product's features versus provoking an emotional response to create demand. The former isn't in vogue these days and you usually have to contend with the latter and get out of that what you can if you want to make an informed decision.

That's a bit of an issue for trailers (or written synopses for that matter). You can't get around the basic structure of storytelling where buildup comes before payoff. But when it comes to emotional appeal, you are most likely to find matching scenes in the latter part. It's all too easy to give away the good bits because you rely on those bits to sell the audience on the movie.

I suppose that approach has proven effective, but that doesn't mean I have to like it. If I was in charge of marketing a movie I'd be tempted to do something weird with it, too, simply because I don't like the way it's usually done. Doesn't make me right and I probably wouldn't do it because I'd not expect it to be as effective.

It's something you just have to consider. It's not as simple as the crowds demanding you tell them everything without spoiling anything. There's a sweet spot.

Now that the manifesto is written, on to this particular case which is only partially connected to the above. I watched the trailer. I don't get it. So I ask, did I miss anything? It's just something I have to ask. I am so far outside the target crowd that it's easy for me to miss the appeal, themes and relevance of the movie. I'm cool with the answer being it's just a weird director being weird. At least I know a little more about what to expect.

Would be nice if said weird director didn't need third parties to do his work for him, you know.

I haven’t seen the trailer in a few days, but IIRC it shows the sheriff(?) doomscrolling videos of his Covid rivalry, in bed in the dark. I felt like it was trying to capture the feeling of helpless doomscrolling with a more typical downfall story.

 Ahtman wrote:
Ah the dichotomy of making trailers: "Trailers give away to much, I want to be surprised" while simultaneously "This trailer doesn't tell me anything, why should I see this".

Well you gotta hook me into seeing it with something....

ccs wrote:

 Ahtman wrote:
Ah the dichotomy of making trailers: "Trailers give away to much, I want to be surprised" while simultaneously "This trailer doesn't tell me anything, why should I see this".

Well you gotta hook me into seeing it with something....

For a film like this the sales point is the creative team ie Aster, Phoenix, Pascal. Even so I'm not specifically referring to you but the problem of threading the needle with trailers in general. Hitting that sweet spot of just enough information but not giving away to much is rare.

Yeah, the draw is the cast and creatives behind it. The movie itself is almost secondary in the advertising.

Clearly we need to go back to elevator pitch trailers....

In a world.....

Meanwhile





Basically tells you a rough idea of the plot - spoils nothing at all - still has you wanting to watch the film!

Cool! Zootopia was a pleasant surprise; not earth shattering, but a bit more meaty than standard family-friendly animation.

 Ahtman wrote:

ccs wrote:

 Ahtman wrote:
Ah the dichotomy of making trailers: "Trailers give away to much, I want to be surprised" while simultaneously "This trailer doesn't tell me anything, why should I see this".

Well you gotta hook me into seeing it with something....

For a film like this the sales point is the creative team ie Aster, Phoenix, Pascal. Even so I'm not specifically referring to you but the problem of threading the needle with trailers in general. Hitting that sweet spot of just enough information but not giving away to much is rare.

Reminds me of when Abigail’s trailer (and to a lesser extent Sinners’ trailer) gave away the twist. Yes, it robbed the audience of the surprise of seeing it in the film, but how many would have even seen it in the first place if they didn’t have the twist as the hook?

New cast for the Harry Potter HBO series:

Dominic McLaughlin will play the role of Harry Potter, Arabella Stanton is Hermione Granger and Alastair Stout is Ron Weasley.

That’s got some heavy lifting to even match the movie series.

JK Rowling may be a garbage person and writer of garbage books. But those films are hardy annuals. Spesh as we enter Autumn.

An article I read said:

More than 30,000 actors auditioned for the lead roles since HBO launched an open casting call last fall.

Filming is expected to begin this summer.

 Lathe Biosas wrote:
An article I read said:

More than 30,000 actors auditioned for the lead roles since HBO launched an open casting call last fall.

Filming is expected to begin this summer.

But my apathy began long ago.

For today’s kids, is Harry Potter now that series their parents are pushing on them really hard, like Star Wars?

 BobtheInquisitor wrote:
For today’s kids, is Harry Potter now that series their parents are pushing on them really hard, like Star Wars?

I hope not.
But probably.

Lowkey surprised that Ron managed to stay an actual ginger in this casting. Ginger race swapping is a real thing in Hollywood and media right now, but that casting for Snape says it all for me regarding this series and I've never been a fan of Harry Potter as a fantasy setting to begin with.

It's funny how so many people hate JK Rowling for different reasons, one because she's not considered progressive enough, the other because she's also just plain crazy with some of her answers on how wizards just use magic to clean up their dookies on the floor lol.

 BobtheInquisitor wrote:
For today’s kids, is Harry Potter now that series their parents are pushing on them really hard, like Star Wars?

Yes, which is why cool parents only push the LotR trilogy on their kids.

 Grimskul wrote:
Ginger race swapping is a real thing in Hollywood and media right now, but that casting for Snape says it all for me regarding this series and I've never been a fan of Harry Potter as a fantasy setting to begin with.

...what casting for Snape? And what does the casting tell you about the show?

 Dysartes wrote:

 Grimskul wrote:
Ginger race swapping is a real thing in Hollywood and media right now, but that casting for Snape says it all for me regarding this series and I've never been a fan of Harry Potter as a fantasy setting to begin with.

...what casting for Snape? And what does the casting tell you about the show?

They cast an incredibly attractive black man to play someone constantly described as fish belly white and unpleasant to look at. I might be exaggerating for effect.