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I noticed the price of codex and army books on ibooks are now $80 instead of $50 was there a reason for that. Seems really expensive for a digital book. I don't know what they are doing really. Do they want to price themselves out of Au?

Thachng wrote:
I noticed the price of codex and army books on ibooks are now $80 instead of $50 was there a reason for that. Seems really expensive for a digital book. I don't know what they are doing really. Do they want to price themselves out of Au?

Old news mate. In a nutshell, GW massively take the piss out of our Auzzie cousins.

The thing with GW is that you never ask why. You ask why not, and then disregard that answer too, because GW doesn't care anyway.

$80 for an E-book license that isn't even physical property? Call the police son, you're being mugged. You're better off getting the codex on E-bay and dealing with the shipping.

An iBook version of a hardcover book is clearly going to be more expensive than an iBook version of a softcover... because... er...


Hey, look! Rotating pictures!

 insaniak wrote:
An iBook version of a hardcover book is clearly going to be more expensive than an iBook version of a softcover... because... er...


Hey, look! Rotating pictures!

Yeah, thats absolute insanity eh? I can't believe they charge the same price full stop personally. I'd want to be paying say, 75% of the price for an ebook over a paper one.

They did it because they can. You're going to buy it anyway so why would they give up on the extra $30 they could have?

 Peregrine wrote:
They did it because they can. You're going to buy it anyway so why would they give up on the extra $30 they could have?

Then we won't even bother getting the E-book and get the hard cover one, which is actual physical property you can sell second hand

Or buy it from another second hand seller.

Or just pirate the digital version. (Hilariously illegal, but price gouge enough and some will do it.)

Seriously, I thought GW would be more insidious about this and encourage the E-book editions by lower prices, since they can't be sold again, since GW seems to hate the Second Hand Market with a passion that burns all.

 IcarusDA wrote:
Seriously, I thought GW would be more insidious about this and encourage the E-book editions by lower prices, since they can't be sold again, since GW seems to hate the Second Hand Market with a passion that burns all.

You are falling into the trap of believing that GW might do anything that makes (possibly some kind of) sense.

Internet has to travel 4 times as far to get there man.

You don't seriously think it just magically downloads to your computer do you?

 SilverMK2 wrote:

 IcarusDA wrote:
Seriously, I thought GW would be more insidious about this and encourage the E-book editions by lower prices, since they can't be sold again, since GW seems to hate the Second Hand Market with a passion that burns all.

You are falling into the trap of believing that GW might do anything that makes (possibly some kind of) sense.

In fact this should be the one thing they do that should make sense- putting it on Apple gear, which prevents distributing and sharing outside illegal copying, and actually lending the whole tablet to a mate. So driving sale prices down to encourage is simple logic.
I used to have a bit of hope for their marketing, even with their bullgak, but this just proves that GW is run by goldfish.

Because like all GW decisions, they do it because they can.

Some people have claimed that their sales are 'dropping like a stone' in Australia, but GW are pushing ahead with the same policies and still putting up prices so I can't see how that can be right unless the company really is run by buffoons. I'm being serious, the people running GW have been doing it for a long time. They've kept the wheels on the biggest wargames company in the world for a couple of decades so must at least have an ounce of sense, so if sales in Oz are falling fast, it's just weird.

Because they have to ship the pixels all the way to Australia!!!

Also, can one not just buy the book from a US account on Itunes and pay US prices?

Digital goods should have the same relative cost globally. If the AUD is 95% of a USD, then there should only be a 5% increase numberwise in price no?

 Aerethan wrote:
Digital goods should have the same relative cost globally. If the AUD is 95% of a USD, then there should only be a 5% increase numberwise in price no?

Now why would anyone want to have digital goods have the same cost globally? If people in country X will still buy your product at twice the cost of country Y (perhaps because country X is used to higher prices in general) then why would you even consider offering country X the lower price?

 Peregrine wrote:

 Aerethan wrote:
Digital goods should have the same relative cost globally. If the AUD is 95% of a USD, then there should only be a 5% increase numberwise in price no?

Now why would anyone want to have digital goods have the same cost globally? If people in country X will still buy your product at twice the cost of country Y (perhaps because country X is used to higher prices in general) then why would you even consider offering country X the lower price?

Words like that breed piracy. Why should X pay more than Y?

In a global economy, you can't exactly expect people to be ok with paying more than the neighbors and not find a way to buy at the neighbors price.

Honestly, if I were in that position, I'd pirate the content out of spite.

So companies can either conduct business fairly, or they can run the risk of losing the customer altogether.

Just because someone has more income does not mean they should have to pay for goods at an inflated price.

Austrailians have more money.

 DarknessEternal wrote:
Austrailians have more money.

Vague statement is vague. More money than who? The world, the US, the average UK citizen?

Now I can glean what you meant: Aussies have a higher median income than the US. My answer to that is, so do I and I live in the US, yet I pay the same prices that the "poor" people do.

Ones income should not affect the price of consumer goods compared to the income of another.

I guess their minimum wage went up recently?

 DarknessEternal wrote:
Australians have more money.

I'm confused, is this a legitimate explanation, or GW's official explanation?

Because I can't even begin to tell you how nonsensical that is. By that logic, poorer countries with GW stores should be paying less, and other countries that have higher minimum standards of living would have equal amounts of price gouging, which they don't.

 Aerethan wrote:
Words like that breed piracy. Why should X pay more than Y?

That's why you do things like make your product ipad-only so you can protect against piracy. "Piracy" isn't a magic word that instantly removes all of your sales, it's just a factor to consider in pricing. If selling at vastly inflated prices means a few more losses to piracy but more net income then it's the obvious thing to do.

And don't forget that many people who pirate something would pirate it anyway no matter how cheap it was, and many people will just stop buying instead of doing something illegal to get a product.

Just because someone has more income does not mean they should have to pay for goods at an inflated price.

Who said anything about "should"? The question that matters is whether you will pay the inflated price, if I know that you're still going to buy a book at $80 why would I want to sell it to you for $50?

Have any Australians looked at using a proxie server to log into iBooks and check pricing then? Might be able to back door the pricing on the initial purchase by convincing the server you live in the US (or pretty much any country other than Australia).

 Aerethan wrote:
Ones income should not affect the price of consumer goods compared to the income of another.

Of course it should.

Let's say you have a budget of $1000 after covering all of your expenses. My goal as a company is to get that entire $1000, and give you as little in return as possible. So, for example, I want to sell you a basic tactical squad for $100.

Now let's say your friend makes less money and only has $100 to spend. I still want to get all of that $100, but a single tactical squad isn't enough to play the game (so they won't even try the game) and your friend is probably going to be reluctant to spend all of their money on a single purchase. So I'll drop the price of the tactical squad to $10 (where I still make a profit) and get your friend's sales too.

The only problem with this plan is that there's no way to keep you from going to the special store where I sell stuff to your friend. On the other hand, when you're talking about selling to different countries I can easily decide that Australia has more income to spend and is used to paying higher prices and increase their prices significantly.

Hrmmmm...looks to go something like this...

Create an account with a US address (I think GW HQ in Memphis would be good...). Use a gift card for iTunes to load up the account (that way you skip address verification with credit cards). Buy at lower, US prices. Give GW the bird.

I do not own an iThing...so, I haven't verified it works...but according to a handful of discussions, it does.

*waves hand*

The prices didn't go up. Prices never go up. It's all in your imagination.


Automatically Appended Next Post:

 DarknessEternal wrote:
Austrailians have more money.

You say some truly ignorant things Darkness, but this one has to take the cake. You're still foolishly clinging to that nonsense "minimum wage" argument?

Hint: Brazil has a min wage 1/8th that of the US (or maybe 1/4th, in which case it's 1/8th that of Oz), yet pays almost Australian prices for GW products. If wages and how much "money" we "have" played as big a role as you think it does, then Brazilian prices would be super-cheap!

Thanks for the replies I just want to clarify I am upset the price is so high but why the sudden increase. It has been 50 since the day it went digital. There was no sorry we were using US prices by mistake but we finally got around to fixing it. It just bumped up for no reason at all and we're we not given any notice to buy the books before the price rise.

Thachng wrote:
Thanks for the replies I just want to clarify I am upset the price is so high but why the sudden increase.

Probably because GW decided they would get more money if they increased the price.

and we're we not given any notice to buy the books before the price rise.

Why would they tell you in advance? The whole point of a price increase is to get you to pay more for the same product, giving you warning that it's coming and a chance to buy at the cheaper price defeats the whole purpose of increasing the price.

That and GW doesn't tell anyone anything in advance.

 H.B.M.C. wrote:
That and GW doesn't tell anyone anything in advance.

Well, we should separate GW's unbelievable stupidity in failing to preview new releases from their sensible business decision not to give warning before price increases.

 H.B.M.C. wrote:

 DarknessEternal wrote:
Austrailians have more money.

You say some truly ignorant things Darkness, but this one has to take the cake. You're still foolishly clinging to that nonsense "minimum wage" argument?

Didn't you get your minimum wage of diamond encrusted diamonds this week?

I hear a strange chant emanating from the land down under, it sounds like:

"Yoho! Yoho! A pirate's life for me!"