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 Pacific wrote:
[
The thing is Paradigm, have you ever bought anything (outside of wargaming, or specifically GW as they are the only ones who do this) where you have thought 'wow, multibuy with one click!' and where buying that bundle hasn't offered any kind of saving?

So for example: you want to buy a tin of beans. But, you can buy a pack of 4 of them, for exactly the same price as if you had bought 4 individual tins? Or, go to buy a DVD/Blue-ray, and they have special labels on them saying "£10 each, 3 for £30!"

Both of those examples above are deliberately ridiculous, because you just don't encounter them. TBH, I think the whole thing is both hilarious and also an insight into exactly how GW judges the intelligence level (or maybe awareness) of their customers.

However, you can sometimes find that on occasions four individual tins of Heinz beans may be less than the multipack of four tins.



Other firms have schemes/ marketing ploys to get that little extra bit of money from you:

For example, from Warlord Games and the new plastic Universal Carrier:

The section was the first release. Three carriers and crews PLUS 15 infantry for £45. Its a good price.

http://store.warlordgames.com/collections/british-army/products/british-carrier-section-plastic-boxed-set/

The next week however, the individual carriers became available for £12.00 each. (plus an extra 10% discount for buying three at present).

http://store.warlordgames.com/collections/new-releases/products/universal-carrier

All are good prices for a nice product but, seeing as I already have plenty of British Infantry figures, if I had jumped straight in on the Carrier Section release, I would have spent £45 instead of £32.40.

However, unlike GW's "marketing", if you are starting from scratch, the section IS the better deal as you are paying £9.00 for 15 infantry (60 pence each) rather than £24 for 25(the standard infantry set).

 MajorWesJanson wrote:

Davor wrote:
Thanks guys for the feedback. Wow that is low of GW if they going for the crowd that doesn't know better. Is there really that many people out there, that GW rather have them for business than their actual customers or is GW really desperate now?

Just mind boggles me GW practices. It's like they don't want my money sometimes.

How is it low? They are bundles of goods at a listed price. You may wish that you got a bulk discount, but there is nothing requiring GW to offer said discount, and nothing anywhere that even implies that the one-click collections are deals, bargins, or discounts. People who do know better usually don't buy from GW's website to begin with, going for the FLGS or online discounters.

Low would be something like advertising them as bargains, then adding an "online order service fee" or something to bring the price up higher, like many repair places, phone companies, ect do. Or if the bundle cost more than the price of the components.

GW is quite upfront. One Knight? $140. Three Knights that make up a cool squadron? $420. I may not like the prices (I miss the days of the $90 Baneblade, and wish the Knight would have been $90 or $85) but these bundles are not morally dubious at all, like you seem to be implying.

I remember reading GW website or was it a WD, hyping up the One Click Deals. To hype that up, usually means getting a good deal off it. Hence saving money. So that is why I say it's mighty low of them to do that. If I didn't read them hyping it up, I would say yes they are doing nothing wrong. To hype it up "misleads" to something special even if they are not "misleading".

In most business parlance, the terms "bundle" indicates a discount due to buying in bulk. The fact that GW offers a bundle with no discount could potentially indicate a desire to mislead customers, since the assumption is that purchasing a bundle offers a discount off the normal price of the contents. So it's not out of the realm of possibility to think GW deliberately calls these things "bundles" to give the impression that it's discounted.

Although I think they've been stated as saying they feel discounts devalue the product, so their bundles don't give discounts. Which is just plain silly and arrogant (yet par for the course).

WayneTheGame wrote:
In most business parlance, the terms "bundle" indicates a discount due to buying in bulk. The fact that GW offers a bundle with no discount could potentially indicate a desire to mislead customers, since the assumption is that purchasing a bundle offers a discount off the normal price of the contents.

That's why the term "bundle" hasn't really appeared since the earliest ones they did. They call them "One-Click Collections".

What's this thread topic about again?

 TyCorny wrote:
What's this thread topic about again?

Starter boxes... and... Orks?

 TyCorny wrote:
What's this thread topic about again?

It's about whatever you and your opponent agree it's about.

Forge The Narrative™

Back on Topic, I am interested to see what the guard formation will be, seeing as the description for the IG side of the conflict talks a lot about "The Steel Host".

Leman Russ formation anyone?

Ogryn in tank track armour with riot shields ?

Steel Host:

Man that's hot!

The formation's in this week's White Dwarf.

1 Tank Commander
3 Leman Russ Squadrons
1 Hydra Squadron

Everyone from the Formation within 12' of the Tank Commander has Preferred Enemy.

 azreal13 wrote:
Wasn't ever in doubt.

Gerantius has been floating around since the Knights stuff launched, and is the Freeblade associated with Scnatis Reach.

Would be interesting if he became a "Special Character" in his own right, because I think that's something the Knight army could really use (a system to allow each model to be truly individual, if only to allow Knight armies to pad out the points to fight at standard point sizes without allies) but I'd be highly skeptical of something that fun and interesting happening, at least not without a £20 book or download to support it.

From the latest WD, Gerantius is listed as getting a data sheet in the next one. Some Knights may become Special Characters?

That tank formation costs $666 in Australia. Make of that what you will.

 H.B.M.C. wrote:
That tank formation costs $666 in Australia. Make of that what you will.

I want to laugh, but it feels wrong somehow.

 Pacific wrote:

 Paradigm wrote:
I'm not sure. The ire mostly comes from those of us who are aware of cheaper retailers, 3rd party models and the hobby world in general outside of GW. The bundles are targeted at those who use the GW site anyway, and are 'used to' paying the full retail price, so they're not losing sales on the whole, and maybe gaining some.

The disillusionment with GW is probably contained to online forums, and that is no doubt a small sector of the player base. For each one of us with the will to grumble, there are half a dozen that will see the bundles and click 'buy'.

It's also easier for gift buyers; rather than putting Timmy's new Space Marine army together squad-by-squad, Timmy's mother can just get a bundle which will, according to GW, give an army.

The thing is Paradigm, have you ever bought anything (outside of wargaming, or specifically GW as they are the only ones who do this) where you have thought 'wow, multibuy with one click!' and where buying that bundle hasn't offered any kind of saving?

So for example: you want to buy a tin of beans. But, you can buy a pack of 4 of them, for exactly the same price as if you had bought 4 individual tins? Or, go to buy a DVD/Blue-ray, and they have special labels on them saying "£10 each, 3 for £30!"

Both of those examples above are deliberately ridiculous, because you just don't encounter them. TBH, I think the whole thing is both hilarious and also an insight into exactly how GW judges the intelligence level (or maybe awareness) of their customers.

Not to defend these bundle (they are garbage and ridiculous), but I must say that in In canada, in grocery store, it,s common to see ads announcing buy x products for y amount, where the unitary price is exactly the same as if you only bought one.


Automatically Appended Next Post:
I rebember reading in here that in some country, it's illegal to make bundle discount if the packaging for the products are distinct. By that, I mean that if you advertise 3 knights for 300, you were obligated to sell one knight for 100$, unless you packaged them in a way that made it impossible to sell one indivudually. Wonder if their is any lawyer in here that can disproof of confirm this.

alphaecho wrote:

From the latest WD, Gerantius is listed as getting a data sheet in the next one. Some Knights may become Special Characters?

Warzone Damocles already gave us The Obsidian Knight.

Well then, that is one aggressive and strong knight.

awesome! I might buy that white dwarf

happy about the Knight as that is the one I wanted to build (but paint more similar to the Fantasy Green Knight), however, just getting back into the game I can't believe all these $50+ books GW releases. It's obscene. New rulebook bundle $85, Codexes $50, Campaign supplements $50, and so on... I won't be buying these added campaigns/supplements as it just gets beyond ridiculous.

Oh good. More exclusive WD data sheets.

 H.B.M.C. wrote:
Oh good. More exclusive WD data sheets.

It's third edition again!

They totally need to start doing Chapter Approved compendiums again and combine WD datasheets and BL ones in a nice hard cover. That would be excellent.

how despicable of GW to put rules in WD after people spent years clamouring for uhhhh rules in WD

cromagz wrote:
how despicable of GW to put rules in WD after people spent years clamouring for uhhhh rules in WD

Yet again, it's a good idea which GW have managed to somehow corrupt.

People were clamouring for rules in WD you're quite right.

Then GW made the whole magazine much more inaccessible by making it available for a week and only through specialist retailers, as opposed to a monthly publication available from pretty much every newsagent.

It's like they can't do something positive without simultaneously doing something to spoil it.

That said, I'm a Knight fanboy, and I'll get an ePub copy for the rules (despite the atrocious formatting that will inflict on my poor eyes)

Tis awful pointy though.

EDIT
Just spotted IWND hiding off to the left, looks better value now!

You can get the ePubs off of Black Library's website easily enough.

You can, but they're a crime against editing. They're seriously the worst professional digital or paper publication I can recall encountering.

Look at the likes of Figure Painter that are being produced with a fraction of the resources and it looks worse.

In fact, typing this, I might well have persuaded myself to drive over to the next town to buy a paper copy to avoid giving GW the impression that the digital copies are in any way worthwhile!

HAs anyone noticed that the special space wolves character model is th eart work from the 3rd ed sw codex or at least in the same pose and painted with the same hair ;lol

 pretre wrote:

 H.B.M.C. wrote:
Oh good. More exclusive WD data sheets.

It's third edition again!

They totally need to start doing Chapter Approved compendiums again and combine WD datasheets and BL ones in a nice hard cover. That would be excellent.

Or maybe just release them on the website in PDF format like they did with Apoc.

 H.B.M.C. wrote:

 pretre wrote:

 H.B.M.C. wrote:
Oh good. More exclusive WD data sheets.

It's third edition again!

They totally need to start doing Chapter Approved compendiums again and combine WD datasheets and BL ones in a nice hard cover. That would be excellent.

Or maybe just release them on the website in PDF fkrmat like they did with Apoc.

that would be the best!