Forum adverts like this one are shown to any user who is not logged in. Join us by filling out a tiny 3 field form and you will get your own, free, dakka user account which gives a good range of benefits to you: No adverts like this in the forums anymore. Times and dates in your local timezone. Full tracking of what you have read so you can skip to your first unread post, easily see what has changed since you last logged in, and easily see what is new at a glance. Email notifications for threads you want to watch closely. Being a part of the oldest wargaming community on the net. If you are already a member then feel free to login now.

Jackal90 wrote:
So at no point are people responsible for their own actions and self control?
Just blame everything around them because they are unable to control themselves?

Can you point to where anyone said this?

Again, please stop beating up straw men, it's a waste of everyone's time.

yukishiro1 wrote:

Speaking for myself, no, just the ones that explicitly market themselves using FOMO. No less than three times in the single PR release, in this case.

If explicitly saying "unmissable! supplies won't last! order yours your right now!" isn't FOMO, what on earth is?

I'd call it 'Promoting a sale the same way pretty much every other limited time sale on the planet is promoted', to be honest.

Sure, there's a level of FOMO in there... but I'm struggling to see how pointing out to people that if they want something, then they need to buy it while it's actually available is somehow a bad thing.

yukishiro1 wrote:

 EnTyme wrote:
Are all discounts going to be labelled as FOMO now? Is that the point we're at?

Speaking for myself, no, just the ones that explicitly market themselves using FOMO. No less than three times in the single PR release, in this case.

If explicitly saying "unmissable! supplies won't last! order yours your right now!" isn't FOMO, what on earth is?

You mean every company that's had a sale, ever? You must have a real problem with supermarkets and their sales with end dates or while stocks last.

I'd say this was more FOMO due to the whole mystery box appeal and how limited the numbers seem to have been to have sold out so fast. If we knew what was in the boxes then I'd guess it'd be less so and more like a regular flash sale.

FOMO isn't inherently wrong either I think, it's just another marketing tool and depends on how it's used. When used with mystery or loot boxes in order to prey on people more susceptible to gambling problems, generally ripping them off, then yeh it is actually wrong. But, this wasn't the case here either since we didn't know what was in the boxes but that it'd still be 50% off so either way you did actually get value from it without any chance to it.

 insaniak wrote:

yukishiro1 wrote:

Speaking for myself, no, just the ones that explicitly market themselves using FOMO. No less than three times in the single PR release, in this case.

If explicitly saying "unmissable! supplies won't last! order yours your right now!" isn't FOMO, what on earth is?

I'd call it 'Promoting a sale the same way pretty much every other limited time sale on the planet is promoted', to be honest.

Sure, there's a level of FOMO in there... but I'm struggling to see how pointing out to people that if they want something, then they need to buy it while it's actually available is somehow a bad thing.

FOMO is a standard marketing technique. There's a reason we have an acronym for it. The fact that lots of people do it doesn't mean it isn't FOMO.

I can't speak for anyone else, but I only got into the FOMO discussion because someone said there was nothing FOMO about this, which I found a truly incredible take given that GW's marketing team itself used FOMO language three times in the post advertising it. I wasn't saying it was good or bad, just that it was the literal definition of leveraging FOMO.

 A Town Called Malus wrote:

Marxist artist wrote:
Even if its FOMO surely gw has the right to do it, I have no opinion either way , but it appears to have been effective, and there business is to sell plastic models.

Having the right to do something and something being right to do can be very different things.

You are correct sir , but welcome to the world we live in!

As a society, we’ve seen the effects of Black Friday on consumer behavior for decades. It’s undeniable that some people have problems with even that. Companies have taken advantage of that to make money, which is what companies do.

In the last few years we’ve seen a real advancement in marketing and consumer psychology techniques. Companies will alter their marketing to take advantage of the susceptible minority. If you think that won’t affect price and availability for the items you want to buy, you are mistaken.

In essence, by itself each GW sales gimmick isn’t much to get worked up over. Taken as part of a whole with rising prices and deliberate product shortages, it indicates further trouble for most customers in the hobby.


Automatically Appended Next Post:

 SagesStone wrote:
I'd say this was more FOMO due to the whole mystery box appeal and how limited the numbers seem to have been to have sold out so fast. If we knew what was in the boxes then I'd guess it'd be less so and more like a regular flash sale.

FOMO isn't inherently wrong either I think, it's just another marketing tool and depends on how it's used. When used with mystery or loot boxes in order to prey on people more susceptible to gambling problems, generally ripping them off, then yeh it is actually wrong. But, this wasn't the case here either since we didn't know what was in the boxes but that it'd still be 50% off so either way you did actually get value from it without any chance to it.

m
Like in all things, there is no binary good/bad but rather a spectrum of effects with every person sensitive at a different level of exposure. I’d prefer to start pushing back now instead of waiting for things to get worse. Price hikes are back, and that’s bad enough for me not to want to see what else GW cooks up.

yukishiro1 wrote:
tld;dr: Pretty good value for a collector, borderline useless for actually playing the game.

That's pretty much it, although I'd say more "modeller" than "collector".

No reason why anyone has to jump down anyone's throat with this offer. I'm sure GW knows some hobbyists are interested in their models for themselves, not necessarily as gaming pieces.

I think GW models are great, but I'm not going to pay even half price. I have a fair number of them through trades, game flea markets, Black Friday sales, etc. I don't think there's an army in there, but I play boardgames, anyway. I just like the models.

I wouldn't mind a GW grab bag of paints at a deep discount. It's not like I don't already have a few hundred paints from other companies (and a GW starter set I bought at a deep discount), so I wouldn't be using these GW paints exclusively on my models.

 Undead_Love-Machine wrote:

 A Town Called Malus wrote:
Or, you know, GW could just have a sale and people can get the stuff they want.

The reason that GW don’t do sales is that it devalues their product.

I think I need to take a break from posting for a while, I’m a bit tired of the same topics being rehashed and the same posters being relentlessly negative.

Enjoy your supply boxes people

Sales devalue products?

Wow you'be drunk deep of the corporate kool aid. Let me guess, you also really prefer it if no dirty poors played the hobby either, they should really be busy pulling themselves into the sky by their own bootstraps.

Derek H wrote:

stratigo wrote:

 kodos wrote:
so open the box, not liking what is inside and you can send it back without giving GW a reason and they must take it back as long as you are an EU costumer

I was going to say "And then GW tells you to pound sand" And you look at giant legal fees. But then I realized if you're buying GW products, you can probably afford the legal fees to sue them.

Not going to happen.

If you're in the UK a quick word with your local trading standards department would probably see you sorted. Or it would be a completely straightforward case in a small claims court, where fees are very low and are usually refunded if you win your case. And there would be no possible defence if you had evidence that you were invoking your right to a refund from GW and that they told you to pound sand.

.And GW are well aware of all this,

Low fees are beyond many people requiring legal recourse.

 Overread wrote:

 A Town Called Malus wrote:

 Undead_Love-Machine wrote:

 A Town Called Malus wrote:
Or, you know, GW could just have a sale and people can get the stuff they want.

The reason that GW don’t do sales is that it devalues their product.

No, the reason they don't do sales is that they believe it devalues their product.

And really, blind bags of random kits at a massive discount does more for that than sales ever could by highlighting how overpriced these kits are.

The issue is that if you saw Marines in a box for sale at 50% off and if GW started doing sales would you buy Marines at full price? No you'd wait till they were 50% off again. So suddenly marines would slow in sales, not stop, but they would slow until they went on sale again. Suddenly GW would have to put Marines on sale to get the volume of sales up.

The big issue here is that GW has sold marines for 30 years. If they start to devalue their product and the prices start heading downward then GW can end up in a precarious position where the perceived value of their product is going down, but the price to do business and inflation is going up. Computer games have had issues with this as big things like steam sales have driven prices down and down causing people to complain and wait for sales far more so. It was a muted element for a while because computer games enjoyed a vast market growth which let their prices stagnate for a long while; but they have steadily gone up over the last decade or so (at least for console and AAA games).

It's a tricky balance, but for GW what works are things like Christmas bundles and bundle blocks whereby they aren't devaluing marines, just the bundle that happens to include marines and which might or might not come around again.


Of course we can argue about the base price and consider that it might want lowering or such; but sales mess with things. It's a big issue for GW because, as noted, their products are long term not short term.

And then GW could just.... do regular sales and move plenty of product because the word sales tickles peoples brains and gets them to buy more even when they weren't planning to.

Like, clothes stores don't permanently label their products as sales, Steam doesn't regularly rock sales, because it generates less money. Sales, shockingly, SELL. And GW's profit on a kit of plastic isn't razor thin. I guarentee you, GW is not saving itself any money here. It's leaving money on the table.

 EnTyme wrote:
Are all discounts going to be labelled as FOMO now? Is that the point we're at?

Yes. All limited time discounts and deals are trying to leverage FOMO. This is how marketing works. This is how marketing has always worked. How can you miss this? It's not even subtle. FOMO is one of the most basic bitch tools of marketing.

 insaniak wrote:

yukishiro1 wrote:

Speaking for myself, no, just the ones that explicitly market themselves using FOMO. No less than three times in the single PR release, in this case.

If explicitly saying "unmissable! supplies won't last! order yours your right now!" isn't FOMO, what on earth is?

I'd call it 'Promoting a sale the same way pretty much every other limited time sale on the planet is promoted', to be honest.

Sure, there's a level of FOMO in there... but I'm struggling to see how pointing out to people that if they want something, then they need to buy it while it's actually available is somehow a bad thing.

Because invoking FOMO isn't necessarily a bad thing. But it is an extremely common thing. I don't know why people get the brainbug in their head that if they like a product it can't have any sort of marketing manipulations attached because marketing is bad or something. It's like this idea that things have to be entirely pristine and pure as driven snow if they like it, because they couldn't like anything even slightly controversial or with a hint of manipulation for they are pure rational creatures or some gak, unmoved by the multibillion dollar industry's efforts to get people to buy their stuff.

It'd be better to acknowledge the tactics companies use to sell their products, regardless of if you want those products or not.

 insaniak wrote:

 Grimtuff wrote:
Oof! Wounded!

Look at all those characters and units you cannot use together. Don't worry though, there might be something good in the next one! For realsies! Just gotta not tell the wife and eat only super noodles for the next month, then I can get that kit I just have to get! Because FOMO!

You spelt 'conversion fodder' wrong...

Bingo. You either get something you want, something you didn't realize you wanted, or stuff for conversions or terrain or basing. The fact people are mad at this is pretty bizarre. I detest a lot of what GW does and I still think it's a great idea.

stratigo wrote:

 Undead_Love-Machine wrote:

 A Town Called Malus wrote:
Or, you know, GW could just have a sale and people can get the stuff they want.

The reason that GW don’t do sales is that it devalues their product.

I think I need to take a break from posting for a while, I’m a bit tired of the same topics being rehashed and the same posters being relentlessly negative.

Enjoy your supply boxes people

Sales devalue products?

Wow you'be drunk deep of the corporate kool aid. Let me guess, you also really prefer it if no dirty poors played the hobby either, they should really be busy pulling themselves into the sky by their own bootstraps.

Brand recognition very much is a thing. As is "perceived value".

Your second statement is just flamebaiting though.

> Sales devalue products?

Yes, although there's a trick to it.

https://www.fastcompany.com/3006315/price-promotions-may-be-killing-your-brand-heres-what-you-can-do-about-it
http://www.mpellsolutions.com/bad-promotional-strategies/
https://hollerwp.com/discount-without-hurting-your-brand/
https://hbr.org/2013/09/a-discount-may-devalue-a-produc


> Wow you'be drunk deep of the corporate kool aid.

Well, that's the GW business model right there, ennit?

Slayer-Fan123 wrote:

Bingo. You either get something you want, something you didn't realize you wanted, or stuff for conversions or terrain or basing. The fact people are mad at this is pretty bizarre. I detest a lot of what GW does and I still think it's a great idea.

Hell, from that example, I wouldn't even have to try hard to slot them all into existing armies. Adrax would become a Chaos Sorcerer/Lord or an Iron Priest, Lazarus would fit into my Imperial Dragons Space Marine army, Mephiston would become another sorcerer or (more likely) just be something fun to paint, the Arco Flagellants become Chaos Cultists, the Khan (with some very minor modifications) and the wolves go into my Iron Wolves army, and I can use extra bikes in any of my Marine forces.


I absolutely get that the gaming value is more limited for people who have one army and no interest in anything outside of that specific force... but that's not really the customer that these are aimed at.


To be clear, I still have no interest in dropping $225 for one of these. But the claim that it has no gaming value is just way off base.

 ced1106 wrote:

That's pretty much it, although I'd say more "modeller" than "collector".

No reason why anyone has to jump down anyone's throat with this offer. I'm sure GW knows some hobbyists are interested in their models for themselves, not necessarily as gaming pieces.

The vast majority of people who buy GW products do not play the games. GW has stated this several times in the past.

 insaniak wrote:

Slayer-Fan123 wrote:

Bingo. You either get something you want, something you didn't realize you wanted, or stuff for conversions or terrain or basing. The fact people are mad at this is pretty bizarre. I detest a lot of what GW does and I still think it's a great idea.

Hell, from that example, I wouldn't even have to try hard to slot them all into existing armies. Adrax would become a Chaos Sorcerer/Lord or an Iron Priest, Lazarus would fit into my Imperial Dragons Space Marine army, Mephiston would become another sorcerer or (more likely) just be something fun to paint, the Arco Flagellants become Chaos Cultists, the Khan (with some very minor modifications) and the wolves go into my Iron Wolves army, and I can use extra bikes in any of my Marine forces.


I absolutely get that the gaming value is more limited for people who have one army and no interest in anything outside of that specific force... but that's not really the customer that these are aimed at.


To be clear, I still have no interest in dropping $225 for one of these. But the claim that it has no gaming value is just way off base.

I don't think it's off base at all if you actually think about it, rather than just saying "this could be this, this could be that." For example, did you actually want any of those things they "could be?" in your armies? Even if we assume you can do pretty questionable things like using arcos as "counts as" cultists and that you use the special characters as "counts as" generic equivalents, if you already have an army to slot those things into, don't you already, well, have an army - of things you have actually chosen, rather than some random junk you have to work in? How likely is it that you were saying "you know, I'd really like 10 cultists?" If your army used cultists, wouldn't you already have them? And even if by some miracle you did really want 10 cultists...you didn't even save money over just buying 10 cultists, even with the 50% discount.

And if you don't already have an army to slot these into and you were taking GW seriously with its "leave it up to fate to decide your next army," what army did fate decide for you? It didn't, because the units are mutually exclusive except for the bikes and one of the characters. So fate gave you...Salamanders? Dark Angels? Blood angels? White Scars? Space wolves or SoB (lol)? It didn't decide anything for you, and if you actually decided you wanted to start collecting one of those things, you would have got better value just buying some stuff you actually wanted to start one of those armies.

It takes a truly bizarre set of coincidences for this to be value for anyone who wanted to use the models they got in an actual army. Is it impossible someone might find a gameplay use for some of these models? No, of course not. But only in the rarest of cases would it be value for that purpose.

'Random junk worked in' is how the vast majority of my armies are assembled. My orks, for example, were started when a friend gave me a bunch of old Gorkamorka stuff and I scored a bunch of 2nd edition plastics off eBay, and it built up organically from there. Even my Space Wolves, which was an army designed specifically for tournaments originally, was assembled from models that I wanted to play with rather than what was the most tactically sound, and has been expanded with whatever I felt like building. I have a Necron army of 2nd edition metals, because GW put a Warrior on the cover of White Dwarf back in the day. My Red Corsairs started when I won an attack bike in a 2nd Edition tournament and wanted to do something different with it. And most of my armies are built with 'extra' units above what I would use in a single force, so I can switch the army lists around between games instead of always using the same stuff.

So no, none of the things in that mystery box were things that I had specifically said 'Yup, I want one of those in my army'... but they're all things that I would quite happily put in there.

Nah, the hate is over the top. You never been to a garage sale or basically a blind buy off Ebay with unopened gak? You go for it if it's a good deal because it's models you can work with in some manner.

All I’m saying is, by looking at what they put in those, if they did a Warcry one (or even Necromunda, but I guess that isn’t as likely specialist wise), then I’d be trying to grab one.

I hate most of the things GW does but this is not one of them. I honestly don’t care either way. It was an informed decision that at worst pays makes conversion fodder. It probably could pay for itself on eBay. And at the very least, the value seems to match or exceed the cost, whereas loot boxes tend to sell relatively worthless things (loot crates and mostly garbage, or things like cosmetics on counter strike or ea games stuff that mostly end in worthless skins). This isn’t nearly as predatory as those. It’s hardly more predatory than most of GW’s decisions when it comes to how it wants to sell product.


Automatically Appended Next Post:
There are far more productive things to be mad at GW about.

I'd have less of an issue with it if the boxes weren't sold as "Imperium" boxes. If I, primarily as a Guard player, had purchased this, and just ended up with primarily a bunch of Space Marine stuff (and one SoB box), I'd don't think I'd have been terribly impressed, and dropping ~$100 on stuff I either have to put in effort and time to sell to probably just break even (considering the added effort), or that I'd really have to go out of my way to find uses for for conversions/basing/etc that I didn't really need or want otherwise, wouldn't make me very happy.

That said, for anyone who does play Space Marines, it's was obviously a fantastic purchase.

 Vaktathi wrote:
I'd have less of an issue with it if the boxes weren't sold as "Imperium" boxes. If I, primarily as a Guard player, had purchased this, and just ended up with primarily a bunch of Space Marine stuff (and one SoB box), I'd don't think I'd have been terribly impressed, and dropping ~$100 on stuff I either have to put in effort and time to sell to probably just break even (considering the added effort), or that I'd really have to go out of my way to find uses for for conversions/basing/etc that I didn't really need or want otherwise, wouldn't make me very happy.

That said, for anyone who does play Space Marines, it's was obviously a fantastic purchase.

Fair point.

It's what they said. Common sense should tell any buyer that right now GW's supply chain is absolutely smashed with tons of stuff out of stock so anything in this was going to be stuff that's undersold - looks like the whole psychic awakening thing / marine chapter books is a bit of a fail as these are from those ranges largely. No smurf characters though which undermines the usual dakka view of no one wants ultramarines.

Think I’d have grabbed one if I could, just to play around with the stuff and paint something that I’d not necessarily choose to paint.

Reminds me of the old mystery Box’s they used to do at games days. Think they were about a quid and packed with loads of lead minis. Had some good stuff out of those .

yukishiro1 wrote:

Jackal90 wrote:
So at no point are people responsible for their own actions and self control?
Just blame everything around them because they are unable to control themselves?

Can you point to where anyone said this?

Again, please stop beating up straw men, it's a waste of everyone's time.

Every single comment so far has been directed at FOMO and marketing.
Not once has self control even been mentioned.
People seem to find it easier to blame others instead of taking control of their own actions.
To be honest though, that’s the age we live in now.
Blame everyone but ourselves for anything possible.

It’s a company.
Like all companies, they push sales.

It’s just funny to see that quite a few of the people here who bash GW marketing fully support eBay and Amazon, which are far worse.
Seems more like cherry picking to suit a narrative.

Vaktathi wrote:I'd have less of an issue with it if the boxes weren't sold as "Imperium" boxes. If I, primarily as a Guard player, had purchased this, and just ended up with primarily a bunch of Space Marine stuff (and one SoB box), I'd don't think I'd have been terribly impressed, and dropping ~$100 on stuff I either have to put in effort and time to sell to probably just break even (considering the added effort), or that I'd really have to go out of my way to find uses for for conversions/basing/etc that I didn't really need or want otherwise, wouldn't make me very happy.

That said, for anyone who does play Space Marines, it's was obviously a fantastic purchase.

Yup, same. Well, sort of. Due to the sheer size of their range, there were bound to be some SM in there, but I had certainly expected Guard of some description, and no Sororitas at all (though I wondered if the scenery piece might be a contender... now that I would love at a decent discount). While not collecting IG, those kits could have offered some nice generic weapons and bits. Would have been entirely my own fault if I ordered one of these in the mistaken belief there would be old Marines and Guard in it of course; certainly would not have predicted so many characters and new kits. Not collecting any flavour of Marines, I don't think I would have found a use for any of these aside from the wolves (they're nice wolves). Not many useful bits on character kits either. Overall nice sculpts though, and if interested in Marines a pretty good box for the money, without all that filler material of the Underworlds set.

Jackal90 wrote:It’s just funny to see that quite a few of the people here who bash GW marketing fully support eBay and Amazon, which are far worse.
Seems more like cherry picking to suit a narrative.

Really? Don't think I've ever seen anyone defend Amazon on these boards. And rarely anywhere else for that matter. I'm not a fan of everything GW does, but as far as I'm aware they at least pay their taxes.

 Kanluwen wrote:

stratigo wrote:

 Undead_Love-Machine wrote:

 A Town Called Malus wrote:
Or, you know, GW could just have a sale and people can get the stuff they want.

The reason that GW don’t do sales is that it devalues their product.

I think I need to take a break from posting for a while, I’m a bit tired of the same topics being rehashed and the same posters being relentlessly negative.

Enjoy your supply boxes people

Sales devalue products?

Wow you'be drunk deep of the corporate kool aid. Let me guess, you also really prefer it if no dirty poors played the hobby either, they should really be busy pulling themselves into the sky by their own bootstraps.

Brand recognition very much is a thing. As is "perceived value".

Your second statement is just flamebaiting though.

Perceived value and real value are, however, not the same. And furious focus of perceived value, of course, leads to repeated risky investment, speculation bubbles, and stock market crashes.

 Hollow wrote:

 ced1106 wrote:

That's pretty much it, although I'd say more "modeller" than "collector".

No reason why anyone has to jump down anyone's throat with this offer. I'm sure GW knows some hobbyists are interested in their models for themselves, not necessarily as gaming pieces.

The vast majority of people who buy GW products do not play the games. GW has stated this several times in the past.

GW stated this in a past where they deliberately refused to ask if anyone played their games.

I don't think there is any ACTUAL factual data on this one.

 Vaktathi wrote:
I'd have less of an issue with it if the boxes weren't sold as "Imperium" boxes. If I, primarily as a Guard player, had purchased this, and just ended up with primarily a bunch of Space Marine stuff (and one SoB box), I'd don't think I'd have been terribly impressed, and dropping ~$100 on stuff I either have to put in effort and time to sell to probably just break even (considering the added effort), or that I'd really have to go out of my way to find uses for for conversions/basing/etc that I didn't really need or want otherwise, wouldn't make me very happy.

That said, for anyone who does play Space Marines, it's was obviously a fantastic purchase.

It's not though. Like, space marine players don't play all space marine chapters. I have no use for any of the characters on offer, and I'm not much for converting units out of whole clothe.

 Hollow wrote:

 ced1106 wrote:

That's pretty much it, although I'd say more "modeller" than "collector".

No reason why anyone has to jump down anyone's throat with this offer. I'm sure GW knows some hobbyists are interested in their models for themselves, not necessarily as gaming pieces.

The vast majority of people who buy GW products do not play the games. GW has stated this several times in the past.

GW stated this in a past where they deliberately refused to ask if anyone played their games.

I don't think there is any ACTUAL factual data on this one.

 insaniak wrote:
'Random junk worked in' is how the vast majority of my armies are assembled. My orks, for example, were started when a friend gave me a bunch of old Gorkamorka stuff and I scored a bunch of 2nd edition plastics off eBay, and it built up organically from there. Even my Space Wolves, which was an army designed specifically for tournaments originally, was assembled from models that I wanted to play with rather than what was the most tactically sound, and has been expanded with whatever I felt like building. I have a Necron army of 2nd edition metals, because GW put a Warrior on the cover of White Dwarf back in the day. My Red Corsairs started when I won an attack bike in a 2nd Edition tournament and wanted to do something different with it. And most of my armies are built with 'extra' units above what I would use in a single force, so I can switch the army lists around between games instead of always using the same stuff.

So no, none of the things in that mystery box were things that I had specifically said 'Yup, I want one of those in my army'... but they're all things that I would quite happily put in there.

If only you'd purchased this blind box, you could have expanded this tale with "Then in the year of the great plague I started a Salamanders army, a Blood Angels army, a White Scars army, a Dark Angels army, a Space Wolves army, a Sororitas army, and I expanded my Ultramarines with some old bikers, after I bought the GW supply drop. I was hoping fate would choose AdMech for me but alas".

Has anyone found any other examples posted online yet? Really curious to know if the contents we've seen were typical, or a totally random combination of stuff and every box is different.

JWBS wrote:

 insaniak wrote:
'Random junk worked in' is how the vast majority of my armies are assembled. My orks, for example, were started when a friend gave me a bunch of old Gorkamorka stuff and I scored a bunch of 2nd edition plastics off eBay, and it built up organically from there. Even my Space Wolves, which was an army designed specifically for tournaments originally, was assembled from models that I wanted to play with rather than what was the most tactically sound, and has been expanded with whatever I felt like building. I have a Necron army of 2nd edition metals, because GW put a Warrior on the cover of White Dwarf back in the day. My Red Corsairs started when I won an attack bike in a 2nd Edition tournament and wanted to do something different with it. And most of my armies are built with 'extra' units above what I would use in a single force, so I can switch the army lists around between games instead of always using the same stuff.

So no, none of the things in that mystery box were things that I had specifically said 'Yup, I want one of those in my army'... but they're all things that I would quite happily put in there.

If only you'd purchased this blind box, you could have expanded this tale with "Then in the year of the great plague I started a Salamanders army, a Blood Angels army, a White Scars army, a Dark Angels army, a Space Wolves army, a Sororitas army, and I expanded my Ultramarines with some old bikers, after I bought the GW supply drop. I was hoping fate would choose AdMech for me but alas".

OK, we get it, you're not a fan of the concept - can you leave the dead horse alone now, though, please, before you turn it into chutney...