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Seems like a small thing, but if the Forge World page is changing it's name, that seems like a fairly clear indication that the brand (which hasn't been "Forge World" in the same sense for a number of years) is going away, one assumes their non-30k output will just be released under other banners, assuming there is any.

 Azreal13 wrote:


Seems like a small thing, but if the Forge World page is changing it's name, that seems like a fairly clear indication that the brand (which hasn't been "Forge World" in the same sense for a number of years) is going away, one assumes their non-30k output will just be released under other banners, assuming there is any.

Probably makes sense from a corporate perspective, easily a third of their catalogue and certainly more than half of the new stuff must be Heresy or Heresy-related, and the biggest part of the other stuff is probably Necromunda nowadays. Horus Heresy as a brand has just about enough pull that this move is probably worth it, although it will perhaps lead to confusion in other parts

From the very first reply...

Forge World
For news on all things Warhammer (including upcoming Forge World releases outside of the Horus Heresy) you can follow the official Warhammer pages on:
Facebook - https://www.facebook.com/WarhammerOfficial
Instagram - https://www.instagram.com/warhammerofficial
Twitter - https://twitter.com/WarComTeam

If you just look at what that page has posted over the past few weeks it seems pretty obvious why they're doing this. It's not because of anything like "Forgeworld is gone", but because the vast, vast majority of things they talk about there are the Horus Heresy releases and that's all, for the most part.

They haven't bothered mentioning the various Necromunda releases for example, so it doesn't really get used as a general Forgeworld page and just seems the name is now being changed to what it really is there.

Also there's a lot of new generation people who don't even know Forgeworld is part of GW. So I can see value in marketing in coming under the GW umbrella,especially in the modern age where there are a lot of 3rd parties using "Forge" in the name and such all making GW style models way more than there used to be.


I don't see this as a bad thing overall, oldies will still call it FW but its not a bad thing all told.

It's only bad if they then drop all the non HH models

So I wonder what will happen to the non-HH stuff, will it just go under the regular GW webstore?

 Pacific wrote:
So I wonder what will happen to the non-HH stuff, will it just go under the regular GW webstore?

Are they actually renaming Forgeworld or just their Facebook & Social Media presence? It can be read both ways, but at the moment it looks like they just changed the name & focus of their old Facebook account.

Forge World
Forge World itself is not going anywhere! We'll just be dedicating efforts here to Warhammer: the Horus Heresy as well as Adeptus Titanicus: The Horus Heresy. Other Forge World range will see support over at: https://www.facebook.com/WarhammerOfficial/

It's in the comments.

Makes sense, Forge World is basically 90% Horus Heresy anyway, and it's helpful to have a main page for that system on facebook (like aos and 40k). Forge World doesn't really do 40k anymore, and it's mainly just for Horus Heresy and Specialist games anyway.

FW still has a good number of 40K models, no new ones in a long while but many of them. They also do a fair bit for Necromunda and other specialist games like Bloodbowl. So there's more than just HH, but as its mostly addons to other games it makes sense to spread the marketing out to those game specific marketing sites.

If anything that's a big boon because now it means the other markenig sites will talk more about FW stuff instead of just the FW site where many might not look at it .

I look forward to a significant increase in Necromunda posts (and some Blood Bowl) that are 'Is this resin?' or 'I didn't know this was resin'

I hope this means they'll merge the online stores. I never understood why they're separate.

This is just social media. There are the 40k, AoS, and Necromunda pages so turning the FW page into HH makes sense when FW can just advertise on the other ones for associated products. The name is a relic from when GW just had the FW page.

 Crimson wrote:
I hope this means they'll merge the online stores. I never understood why they're separate.

Forge world has less distribution locations. So for me, here in Oz, buying from FW I know it’s coming from Nottingham with a couple of weeks to a couple of months worth of shipping. If I buy from GW, I know it’s coming from Sydney and will be here in a couple of days.

From the linked Facebook post in the OP:

Forge World wrote:

Andrew Foster wrote:Is "forge world" going away?

Hey Andrew. No, this change is only about the Facebook page. The Forge World store will still be around and will still release models for other game systems other than Horus Heresy

AllSeeingSkink wrote:

 Crimson wrote:
I hope this means they'll merge the online stores. I never understood why they're separate.

Forge world has less distribution locations. So for me, here in Oz, buying from FW I know it’s coming from Nottingham with a couple of weeks to a couple of months worth of shipping. If I buy from GW, I know it’s coming from Sydney and will be here in a couple of days.

That's... a notification problem, not a 'necessitates separate websites' problem.
Just needs a delivery estimate at the 'in the cart' and the order receipt steps.

It's still an odd choice. The web page that actuall sells all this gak is still going to be called the same thing, but will no longer have the same name corresponding on one of its parent companies main social media platforms?

Infinitely easier to have a new 30K page which takes all of 15 minutes to set up, and carry on cross posting Forge World to relevant specialist game pages when something new comes up, which is so simple it can be automated, and is what they already do.

Removing the name altogether and putting product under the heading of its game makes sense, not removing the name from anywhere and making a new channel specifically for 30K Comms makes sense. This is neither of those and doesn't.

Forge World wrote:

Garry Ewing wrote:So just HH news no other forgeworld releases shown?

That's been the case for a while here to be fair! You can keep up to date on all things Warhammer (including Necromunda, Blood Bowl and more) over at https://www.facebook.com/WarhammerOfficial

Crying shame in a way. Forgeworld have put out some of the most interesting content for 40k over the years. They’ve not done so in a long time and are now pretty much the specialist games studios. Not sure how the Forgeworld website will be affected

 zedmeister wrote:
Not sure how the Forgeworld website will be affected

Not at all...

 Ghaz wrote:
From the linked Facebook post in the OP:

Forge World wrote:

Andrew Foster wrote:Is "forge world" going away?

Hey Andrew. No, this change is only about the Facebook page. The Forge World store will still be around and will still release models for other game systems other than Horus Heresy

Sadly, there's a world of a distance between "how it will be changed" and "how it will be affected."

 Ghaz wrote:

From the linked Facebook post in the OP:

Forge World wrote:

Andrew Foster wrote:Is "forge world" going away?

Hey Andrew. No, this change is only about the Facebook page. The Forge World store will still be around and will still release models for other game systems other than Horus Heresy

Voss wrote:

 Ghaz wrote:

From the linked Facebook post in the OP:

Forge World wrote:

Andrew Foster wrote:Is "forge world" going away?

Hey Andrew. No, this change is only about the Facebook page. The Forge World store will still be around and will still release models for other game systems other than Horus Heresy

I don't understand GW's weird little bubble reality.

What about this is hard to understand? They have a Facebook page for Forgeworld specifically, that has mostly or only posted Heresy-related content for the past two years or so. Accordingly, they rename that Facebook page from 'Forgeworld' to 'Horus Heresy'. Forgeworld as a concept, the forgeworld website and the forgeworld store all remain exactly as they were, the only actual change is that Forgeworld no longer has a dedicated Facebook page. Forgeworld products and content will still be featured on Warhammer Community, their different social media accounts and on the Main Site, just distributed in a slightly different way.

Granted, they went about announcing that in the absolutely worst and ambiguous way possible, as you'd expect, but the actual change is a nothingburger.

Granted, they went about announcing that in the absolutely worst and ambiguous way possible, as you'd expect, but the actual change is a nothingburger.

All of that. You understand what I'm finding 'hard to understand' precisely.

Its a completely pointless waste of time that only served to raise people's hackles and create doubt about what the company was doing.

Badly worded notification, nothing to see here.

At least they are making it official!

 Crimson wrote:
I hope this means they'll merge the online stores. I never understood why they're separate.

Resin kits are an order of magnitude more fiddly than plastic or lead. They want people who know what they're getting into.

There may be accounting reasons also for making FW a separate company.

I think its also always been a scale thing too. Resin casting cannot scale up fast like plastic injection moulding can. You have to buy a lot more machines and train more staff to upscale resin casting.

It's one big reason that when firms want too or are growing they often go from metal and resin toward things like Siocast, or overseas plastic casting or, if they have the money, in house plastic casting.


FW likely is getting some of that expansion now as some kits are being sold on the GW main website. However GW and FW are likely controlling that to prevent FW being overwhelmed beyond capacity entirely. It's also the reason the specialist games are using plastic for all the core repeat sale models whilst resin is only used for expansion stuff (even then we've seen some expansion weapons move to plastic).

 Kid_Kyoto wrote:

 Crimson wrote:
I hope this means they'll merge the online stores. I never understood why they're separate.

Resin kits are an order of magnitude more fiddly than plastic or lead. They want people who know what they're getting into.

There may be accounting reasons also for making FW a separate company.

GW sells even more fiddly resin with worse quality through their main page though.

Sgt. Cortez wrote:

 Kid_Kyoto wrote:

 Crimson wrote:
I hope this means they'll merge the online stores. I never understood why they're separate.

Resin kits are an order of magnitude more fiddly than plastic or lead. They want people who know what they're getting into.

There may be accounting reasons also for making FW a separate company.

GW sells even more fiddly resin with worse quality through their main page though.

I dont buy any GW resin or FW resin because they are all kinds of bad. If FW is going to merge with GW online store it will only make things a bit more confusing and mark my words a load more disappointment because you will never really know what material to expect to get when the news are announced.
Personally I think all GW and FW resin production should be scrapped, they are inconsistent at best, overpriced and dont compare with many other "traditional" smaller companies.
I say traditional because 3d printing and siocasts and boardgames gummy bears seem to have flooded the market with horrible materials and casts.
In short, material is KEY as is casting no matter how good the models are.

Good thing the FW store isn't merging with the GW store then.