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Someone posted this Faeit rumor in a german board:

Via a solid source on Faeit 212
GW is working on an expansion / rework of their paint range. It seems like they will introduce dropper bottles.

http://natfka.blogspot.com/2022/03/gw-rumor-dropper-bottles-coming.html?m=1

Do you think this is credible?

That would be a surprising move to say the least.

About flocking time I say! I have already moved on from GW paints (AK FTW!) but this might get be interested in them again.

Given it's a Faeit rumour, my instinct is to say that it is doubtful this will happen.

Well they didn't increase the price of paints during the last round of increases, so this would give them the excuse to put everything up.

and the current line is rather old compared to the previous ones which changed more often

but a overhaul of the paint range to change things is expected

I doubt they'll replace the range entirely, the difference now between previous times is the days worth of YouTube tutorials on painting various figures with the existing paint range.

That's not to say they won't extend it and start to use dropper bottles. In fact I'd say they'll definitely do the first (and do on a regular basis - we got the new metallics and shades for Necrons with Indomitus and the old Forge World colours coming over when Contrast launched).

 H.B.M.C. wrote:
Well they didn't increase the price of paints during the last round of increases, so this would give them the excuse to put everything up.

The exact same thing I immediately thought when I read the thread's title.

There was a previous rumour that the air range would be switching to droppers, but not everything, so it's possibly the same thing?

I could see them switching the air range. There's at least some arguments for leaving the rest as is, but the air range needs to be in droppers.

 Dysartes wrote:
Given it's a Faeit rumour, my instinct is to say that it is doubtful this will happen.

Be fair. Faeit’s track record is patchy, but they only pass on rumours passed to them. There is an argument they could perhaps sift them, but it’s important to remember the host isn’t the one making up false rumours.

Ever since Kirby left the rumour mill has been rather dry. In general we get a small handful of rumours - sometimes we get a big leak, but in general its rare now. There's just no pressure on GW staff to risk jobs to let things slip when GW itself is showing us generally 3 month release windows and releasing stuff at a pretty fast rate.


So a LOT of sites that grew up in the rumour heavy Kirby era are basically running on dry so you get a lot more. "This thing started on Reddit and just spread" kind of rumours

Still got a few more days until April 1st, this is the kind of rumour that normally pops up then!

No way, GW doesn't want people to stop spilling their paints and having them dry out.

Faeit. Credible rumour. Choose one.

 Overread wrote:
Ever since Kirby left the rumour mill has been rather dry. In general we get a small handful of rumours - sometimes we get a big leak, but in general its rare now. There's just no pressure on GW staff to risk jobs to let things slip when GW itself is showing us generally 3 month release windows and releasing stuff at a pretty fast rate.


So a LOT of sites that grew up in the rumour heavy Kirby era are basically running on dry so you get a lot more. "This thing started on Reddit and just spread" kind of rumours

I've concluded under Kirby they also had the "brilliant" idea to purposefully leak stuff as a form of advertising, and that thew new CEO decided (wisely) that was idiotic as it meant they couldn't control the NARRATIVE around the newly previewed products.

BrianDavion wrote:

 Overread wrote:
Ever since Kirby left the rumour mill has been rather dry. In general we get a small handful of rumours - sometimes we get a big leak, but in general its rare now. There's just no pressure on GW staff to risk jobs to let things slip when GW itself is showing us generally 3 month release windows and releasing stuff at a pretty fast rate.


So a LOT of sites that grew up in the rumour heavy Kirby era are basically running on dry so you get a lot more. "This thing started on Reddit and just spread" kind of rumours

I've concluded under Kirby they also had the "brilliant" idea to purposefully leak stuff as a form of advertising, and that thew new CEO decided (wisely) that was idiotic as it meant they couldn't control the NARRATIVE around the newly previewed products.

Actually I think its the other way around.
Under Kirby they didn't allow leaks at all, they happened because GW was basically doing zero online marketing. The only marketing was pretty much White Dwarf and we only really knew of things from GW when they were a week or two out. This led to a lot of disgruntled people, esp because back then we were on the old style of codex/battletome updates so you could wait an entire edition and still not get an update to your rules. So I think there was more pressure from GW staff to try and appease fans and let us know what was going on because the company end wasn't letting on.

Heck don't forget the height of Kirby marketing was Age of Sigmar. Removing an entire major product line that was 30 years old overnight and replacing it with a boutique model line with joke rules. This was after spending the most money and marketing on Old World that they'd spent in a long while. They basically bigged up the End Times with marketing then dropped the game, marketing and all like a hot lead potato.

This was also the time that GW sent nasty letters to news sites spreading rumours, to the point where some sites outright stopped releasing any GW news (even official news) in protest.


The Kirby era GW wasn't seeding their own leaks, they were openly hostile and against them.




Current GW focuses on a generally 3 month preview window with some elements of longer term marketing too. They roll "With" the leaks and whilst I'm sure someone gets told off if they leak, GW is more likely to roll with it and use it as marketing (eg when a fiend kit wound up on ebay they made a marketing spoof video). They also most certainly seed their own leaks now as well. Again they roll with it "the Leaks Department and Potato Camera". GW today realises that leaks were something that culturally built up so they use it as part of their marketing rather than fight against it. At least openly, I'm sure if a leak happens outside of their control they do come down on the staffer who leaked the info, but in general publically they'll roll with it rathe than send out legal letters to news sites and deny things.

It's Faeit, so that's an "I'll believe it when I see it" from the start, but if there was any substance to this rumor, I'd prefer for GW to stick to pots. I like pots. If I have to put up with dropper bottles I may as well switch to a cheaper brand.

I hope so, I'm really tired of transferring my new paints to dropper bottles. I still have a few sealed pots that I will return for droppers if that happens.

It would mean they'd have to come up with new, even dumber names...

Nurgle Red
Khorne Green
Tzeentch Black
Slannesh Blue
Blood Angel White
Dark Angel Gold
Ultramarine Pink
Stormcast Purple
Necron Flesh
Ork Bronze

I am in the minority as I paint straight from a pot, no pallet, and my skills show it.

If they switch to bottles, I just hope that they are similar enough to my Armypainter bottles, so that I can print more stands to shelve them better that the drawer they get tossed in now. I would also hope that they come in larger size bottles too. I do go through a lot of paints as I do projects and I would rather have a larger qty of paint per container than to have to buy multiples. Just picked up 4 of one pot this weekend as the local shop doesn't carry the Corvus Black and the other location has had troubles getting product in reasonable times. Of course there will be a higher price, or same price for less qty, but I am a glutton for being disappointed by GW.

 Shadow Walker wrote:
Faeit. Credible rumour. Choose one.

On any given week, yeah.
On the lead up to the 1st of April? Hah.

This is only credible if accompanied with a price increase. Warhammer++/good community members can pay extra for an exclusive finecast skull agitator in each bottle.

 H.B.M.C. wrote:
Well they didn't increase the price of paints during the last round of increases, so this would give them the excuse to put everything up.

This was my own instinctive response. And knowing GW, they'll still find a way to make their new paint bottles prone to drying out.

Amusingly, I can see this happening. GW switching because dropper bottles are cheaper for them instead of their custom paint pots. And then, GW upping the price for us since there might now be one or two more ml of paint in the dropper bottles. Win-win for GW.

Maybe they're also changing paint manufacturers and the new one can only do dropper bottles?

Talked with a friend.

He had the following idea;
What if those dropper bottles will look like Bolter rounds?

 Kid_Kyoto wrote:
It would mean they'd have to come up with new, even dumber names...

AoS is a proof that they are fully capable of inventing dumb names with a speed of Warp 10

They will be half the size of a Vallejo bottle and twice their current price.

RazorEdge wrote:
Talked with a friend.

He had the following idea;
What if those dropper bottles will look like Bolter rounds?

Been there, done that...

Well I don't care so much about the bottles but what I will say is if they change names again, then that is it all of my GW paints are going out

BrianDavion wrote:

 Overread wrote:
Ever since Kirby left the rumour mill has been rather dry. In general we get a small handful of rumours - sometimes we get a big leak, but in general its rare now. There's just no pressure on GW staff to risk jobs to let things slip when GW itself is showing us generally 3 month release windows and releasing stuff at a pretty fast rate.

So a LOT of sites that grew up in the rumour heavy Kirby era are basically running on dry so you get a lot more. "This thing started on Reddit and just spread" kind of rumours

I've concluded under Kirby they also had the "brilliant" idea to purposefully leak stuff as a form of advertising, and that thew new CEO decided (wisely) that was idiotic as it meant they couldn't control the NARRATIVE around the newly previewed products.

Was Kirby the one sneaking a WD into the loos to take photos on his phone

We joke about it now, but it was a pretty awful time back then for the community; forums and fan sites being given C&Ds, people really being afraid of even talking about stuff because they didn't know who GW legal would target next.

I know you still get the feeling that there are heads stuck up rectums in terms of how the company view themselves, but the relationship with the community has improved immeasurably since back then - absolute night and day.

 Pacific wrote:
Well I don't care so much about the bottles but what I will say is if they change names again, then that is it all of my GW paints are going out

Don't worry. GW will release a PDF that gives you the equivalent old names for the new paints, which you can then cross-reference with the previous PDF for the even older paints.

GW loves to see you use multiple documents to get your information.