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36 starter boxes sold at my store. It is pretty exciting all the new people.

Just a random GW in Dallas, Texas.

Great thread. I don't think it's doing well in my FLGS yet.

Context - I believe my FLGS caters almost entirely to existing or returning WHFB and 40k players. It gained some new players via games like Bolt Action, tried to do the same with Batman: the Miniatures Game, which I've never seen anyone actually play outside of demo games (but maybe people wandering by may pick up a single DC comics miniature out of curiousity).

For Age of Sigmar, they've dedicated one demo table to an open box display, they're helping players learn the game, having a realistic approach, acknowledging it's a different type of game than previous WHFB, etc. Doing the smart things and doing it diligently, the staff was very helpful (they're always very helpful), printing out all the war scrolls, passing them out, etc.

In terms of playing Age of Sigmar, I recall last week when I played a friend, people were piping in with comments and complaints, there were workarounds to the model-count balance issue with Wounds, lots of discussion, lots of debate. Today, with the release of the AoS book...nothing. No more talk.

To compare, it used to be WHFB was actually bigger than 40k in my FLGS. WHFB was generally seen as the deeper strategy game, 40k was basically a skirmish games with too many miniatures. Of course we had 40k players, but it was like groups of friends who played each other rather than a huge scene. However, today...the busiest gaming day of the week...I think every table was playing 40k, no AoS.

Regarding sales, units are moving, but I'm not sure it's at a healthy rate. There's a painting table where it's a few regulars and whenever there's a new codex, those guys will buy something from it, and paint it right there at the shop. I should be seeing stacks of AoS there, everyone spraying that new gold paint, if this was a normal release. They're NOT doing that, which in itself is a telltale sign.

The most common usage for the AoS boxed set was for conversion into 40k armies, as mentioned above.

---

All in all, not a great sign IMHO, at least not at the rate it should be for a major product release. The worst part is how quiet AoS has become.

They say no news is good news. I work in Sales & Marketing and IMHO no news is bad news. When people have got a gripe with your product, it means they at least care enough about it to complain. They did that last week, and now, even that complaining (which gamers love to do) has gotten boring.

And this is during the weekend the AoS lore book just landed. People should be flipping through it to say how it's awesome/stupid. I'm now thinking the only thing worse than the rage is the indifference people feel towards AoS now.

No stores in my area have sold any boxes. They all still have the same boxes they ordered on release. Fantasy was pretty much dead in my area so it's no surprise

Looks like my FLGS is sold out as of 30 minutes ago, with a bit of a backlog built up (I was told it could be as many as 3 weeks before I see the big book I ordered today).

Our group has always been a mix of 40k-ers and Fantasy-ers, with Fantasy being a small subset. We had four 40k folks watch the end of one of our games and 3 have expressed interest in AoS, wondering why GW had not done this sooner.

Just another data point for those who care

It is going pretty decent here. I can't really understand how people see this as GW being lazy. The lazy thing would have been to chage a few paragraphs in the old book and release 9th edition that way. Now they saw that fantasy was dying and decided to do a rewamp. The one thing I could disagree on is why the birth of AoS had to be the death of old fantasy.

My area hasn't really embraced it. Some have tried and liked it, a lot of guys are really hurt over it (one guy suggested Kings of War, but another really hates that game). I think 8th will stick around.

I wanted to get into Fantasy, with Beastmen. But I don't know what direction GW is taking. It'd be easier for me to invest in an army if they had some sort of 'future look' on their company. But for now, they aren't getting my dime until they show what's up'

 3AcresAndATau wrote:
These threads are always disappointing for me, no FLGS within a hundred miles and no wargaming except what I manage to get my RPG buddies to do...

That said, Age of Sigmar is going over well here, the ratio of AoS players to wargamers is amazing

Personally, I just picked up some Sigmarites and the starter book on Ebay, they're gonna get a Gunmetal and Crimson scheme to team up with my Hochlanders.

DOH. You should open up a gaming store. You would do great, with no competitors in a 2 hour drive!!!

My area took al of two weeks to move on. There was interest the first day the rules leaked, with people trying out existing armies. Then on launch till now they have only sold 5 boxes.

Honestly, its the piss poor rules. We like rules that are fluid and make sense. And the only reason people play 40k here still is because they all have armies they have had for 5+ years. Hardly anyone buys new anymore.

I really cant stress enough how GW flushed their new opportunity down the drain by simply not investing any time money or effort into the actual game half of their game.

 Frozocrone wrote:

Only reason I'll buy Fantasy models now is for 40k conversions but even then I'm put off 40k given how lazy GW were on this IMO.

Thats my intent too the new models look great for Blood angel terminator conversions hell its actually rekindled my interest in considering collecting Blood angels just to finally have the army I originally wanted with basically most models looking like Sanguinary Guard.

A couple boxes sold at my FLGS.

Mostly it's regulars split-buying them. Chaos players love new marauders and warriors while others like mahreens in shineh armour.

But yeah, most people wait to see if competitive rules come out, if not - they'll stick to 8th, although I see that after all those years there's a bit of a wear on those ultra-competitive players. A lot of them are buying into new systems looking for something new and this is a perfect occasion for them, especially if they don't like new rules and big changes.

That being said, a lot of my friends are interested in trying it out as it's something new and fancy, but yeah, waiting for any kind of balance.

0 boxes sold so far. It's doing terribly over here. We all got together to make fun of the rules on Facebook. One of the guys was saying he wanted to play fantasy still, so he was looking at KOW. Now a few of us are playing KOW, around 5.

Sadly it seems like AOS aint gunna happen around here.

In my small group, no one cares enough to drive an hour or so to the nearest FLGS that caries GW stuff to look at the new models in person let alone buy any of the new stuff. There's a few people that I haven't seen that might have a different view but... probably not.

I doubt I'd ever get another game of it again... don't really care either.

"There doesn't seem to be any interest in it," is the direct quote from my FLGS. I know two guys that bought one to split and one that bought some to convert to 40k. That's about it in my area.

Well this is getting depressing.

Local GW sold 3 copies. Local FLGS wasn't supplied.

Orangecoke wrote:
Well this is getting depressing.

Unless you want it to fail spectacularly. Like I do!

Went to a GW in one of the bigger cities, literally everyone crowded in the 40k section, playing, painting, talking. I wandered around fantasy simply because it was so empty. nobody was buying anything AoS. Even the staff didn't feel the need to try to sell it to me.

My group downloaded the rules, read them, and decided that if we wanted to play skirmish games we'd all be playing Warmahordes.

8th lives on in St. Louis, and we look forward to seeing what the various 8.5 projects bring.

 Commissar Molotov wrote:

Orangecoke wrote:
Well this is getting depressing.

Unless you want it to fail spectacularly. Like I do!

To what end? Kill off Fantasy / models from GW?

Fantasy is already dead - they killed it. Let AoS join it.

 Commissar Molotov wrote:
Fantasy is already dead - they killed it. Let AoS join it.

lol you're so broken on the inside

My GW is down to 3 starters from the 20 they got last week. Said that there has been a lot of people coming in and buying up fantasy, both new and old players

Only people that play Fantasy when my group plays is us, 40k is still the more heavily played of the two games. But that's in store.

Orangecoke wrote:
Well this is getting depressing.

Eh, it is what it is. Were AOS coming out from any other gaming company, I think the fate would be similar. The problem is GW has bought too much into its own BS, consequences of a systemic yes-man culture that has been poisoning their releases for years now. Sad that this is what things are coming to, but it's their (aka the management) decision.

[MOD EDIT - RULE #1 - Alpharius]

I'm quite curious what you found so offensive about my post that you had to spew verbal hatred. Considering that Mark Wells over at GW is quoted as saying GW's customers engage in the "hobby of purchasing Citadel miniatures," I think it's a fair statement to say a miskewed sense of their own grandiosity has caused them to make some of the changes that will prevent a lot of people from joining in.

But then, I never understand these new posters who pop out of nowhere and start insulting others over a plastic miniatures game. I get you're passionate about AOS, but maybe try attacking the argument rather than the poster, eh?

 Accolade wrote:

Orangecoke wrote:
Well this is getting depressing.

Eh, it is what it is. Were AOS coming out from any other gaming company, I think the fate would be similar. The problem is GW has bought too much into its own BS, consequences of a systemic yes-man culture that has been poisoning their releases for years now. Sad that this is what things are coming to, but it's their (aka the management) decision.

I'm sorry your feelings got hurt and you needed to report my response. But I'm going to say it again with a politically correct spin. Your obviously a new tabletop gamer with that opinion. GW, and many other companies, never started off with a "balanced" and "tournament" approach to gaming. They made cool miniatures and then they made a game to use them. For me, and many others, they are returning to their roots. And I love it. If you don't like it, there are plenty of other forums to spread negativity on.

One guy in our group bought the starter for models and bits.
According to the store owner, nobody else has touched one since.

It seems like a large portion of sales are going to people who simply want Space Marines to have a slightly different aesthetic. Too bad GW doesn't do any market research otherwise they might have found out that they could have just released a few new Space Marine kits with a different aesthetic and gotten the same number of sales

TRIGSTEN wrote:
Your obviously a new tabletop gamer with that opinion.

Funny, in my experience that's the view of a vet who's been burned by GW three or four times too many.

TRIGSTEN wrote:
GW, and many other companies, never started off with a "balanced" and "tournament" approach to gaming. They made cool miniatures and then they made a game to use them. For me, and many others, they are returning to their roots. And I love it. If you don't like it, there are plenty of other forums to spread negativity on.

Funny thing, GW actually seem to be the only ones not trying to balance their games. Kings of War, Infinity, Warmachine, ALL of GWs competition are either renowned for their ability to be used as a tournament game or at least puts in effort to make a fair game.

As for those other forums, the great thing about Dakka is all opinions are welcome here as long as no one insults each other. Why would anyone want to go anywhere else?

TRIGSTEN wrote:

 Accolade wrote:

Orangecoke wrote:
Well this is getting depressing.

Eh, it is what it is. Were AOS coming out from any other gaming company, I think the fate would be similar. The problem is GW has bought too much into its own BS, consequences of a systemic yes-man culture that has been poisoning their releases for years now. Sad that this is what things are coming to, but it's their (aka the management) decision.

I'm sorry your feelings got hurt and you needed to report my response. But I'm going to say it again with a politically correct spin. Your obviously a new tabletop gamer with that opinion. GW, and many other companies, never started off with a "balanced" and "tournament" approach to gaming. They made cool miniatures and then they made a game to use them. For me, and many others, they are returning to their roots. And I love it. If you don't like it, there are plenty of other forums to spread negativity on.

Good lord, you think highly of yourself. I didn't have to report you, you would have been edited regardless. If you can't make a post without being insulting to another person over a game of plastic toys, then you will get nowhere here. It's a simple as that. I've never understood this group of posters who scream about negativity, all the while being the absolute worst offenders of inflicting it. You're a brand new poster, with no grasp of dakka rules (or common courtesy for that matter), and you can't seem to just go after the argument rather than the person themselves. I could go on about how I've played GW games since the old Bretonnian vs. Lizardmen set, but that doesn't change the qualification that if you want to talk to people on dakka, attacking them directly is not the correct manner.

Am I getting this through? That you're seething over getting moderated (it's not like I have any control over the mods) makes me think I'm talking to a teenager who is upset that I don't have the same opinion of GW's new game.

Are you going to try to deal with the actual argument? Mark Wells thinks your main purpose with GW is to engage in purchasing their models. Do you agree with this? Do you think this sentiment is incorrect? Is it toxic to the health of the company? Might it have some impact, that someone so intimately in control of GW, would have this opinion of his customer base. And shape the game he helps sell correspondingly?