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Made in us
Stone Bonkers Fabricator General






A garden grove on Citadel Station

moonshine wrote:No it is the same old tired out line of "I'm never playing agian lets boycote gw". It is like a broken record every price rise.

People in australia have somthing to moan about paying double the money for the same product is deffiantly wrong.

The people who live in the Uk and america etc.. It is going to cost about 4.50£ more in the UK for a 22.50£ box set which is about 7 us dollars. If you are going to get this upset about having to pay 7 dollars on average more then I would not check the price of gassoline every week. I guess it means you will have to buy less stuff or shop around a bit (heaven forbid)

Infact just of the top of my head here is an example of how to save some money :

You want 2 de khymera ?

You could buy them from gw for about 16£

or buy these for about 9£ http://www.waylandgames.co.uk/Wyrd-Miniatures/The-Neverborn/Waldgiest-2-pack-/prod_9291.html

It's really not hard to save money if you look around enough.
So you think that paying 15% more for the same product is okay and that people should stop complaining.
You think that because gas prices go up, that GW prices should do their best to inflate even harder.
You think that it's not a problem that GW items cost too much, because you can get 3rd party models instead.

Your spelling is absolutely atrocious. Your logic is terrible.

I'd guess you are either a ~13 year old, or you are in fact completely smashed off moonshine.


Please. Get better critical thinking skills, or just stop posting.


EDIT: Oh, and my favorite part is that you never explained your "you diden't read the whoel price ajustment!!11 lol orks" spiel. I'm going to go ahead and conclude that you are just drunk-posting.

This message was edited 1 time. Last update was at 2011/05/19 02:25:29


ph34r's Forgeworld Phobos blog, current WIP: Iron Warriors and Skaven Tau
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110' high, in a field somewhere in west texas

i saw several 'they whine, they say they'll stop paying, and then they'll keep paying' posts through this whole tirade.

I can say quite nicely that I left paying for any GW product(apart from a few BL books and DoWII) for over two years now and i've been very happy for it.

I went to some different companies, who offer me (IMO) better product at a reasonable price, or at least if its not per capita less expensive than a GW model, there's certainly a lot less of them that i need to field. For instance, if i sold off my current 40k armies for HALF what i bought them for 2000-2007, that being a BT army, a guard army, and a sisters army, i could fund a dozen or more faction lists for a number of other gaming systems i play, of which the most prominent now are Dystopian Wars and Uncharted Seas. Infinity, Malifaux, Heavy Gear Blitz, Firestorm Armada and others are all right there as well. Heavy Gear not as much as the others, but i could create a decently playable force for much less than what i deem a 'decently playable force' for any GW game system.

Point being, i voted with my wallet long ago, and I enjoy seeing my chosen systems reap the benefit of a fall-off in GW-only players that GW's practices have acheived. Just a friendly note that there are plenty of us out there that have chosen other routes that don't involve GW anymore.

That being said, i am still sad its happening since GW products are the 'gateway game' into minis for my generation and the next, since they have the most exposure due to their stores, LGS stock, and the numerous video games that have popularized the setting. I still love the storyline and could still belt out hours and hours of old Imperium history(and used to at length to my dad on long car rides) but I have just found so many other systems that allow my dollar(or $500 even) to go soooooo much farther than it can with GW.


Disclaimer: if this post sounds standoffish or mean, it's not.
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CPTPromotable wrote:
That being said, i am still sad its happening since GW products are the 'gateway game' into minis for my generation and the next, since they have the most exposure due to their stores, LGS stock, and the numerous video games that have popularized the setting. I still love the storyline and could still belt out hours and hours of old Imperium history(and used to at length to my dad on long car rides) but I have just found so many other systems that allow my dollar(or $500 even) to go soooooo much farther than it can with GW.


As a friend said to me in a discussion yesterday concerning the price changes:
'I have kind of longed for the day when I break off the mainstream'

And thanks to the latest price hikes, I think I can honestly say that I will NEVER buy a new in box product for any GW game (will all be purchased second hand, if at all).

GW is a great gateway game, however they would be an even greater gateway game if they weren't rising prices like it's a regular housekeeping task.

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 Atma01 wrote:

And that is why you hear people yelling FOR THE EMPEROR rather than FOR LOGICAL AND QUANTIFIABLE BASED DECISIONS FOR THE BETTERMENT OF THE MAJORITY!


Phototoxin wrote:Kids go in , they waste tonnes of money on marnus calgar and his landraider, the slaneshi-like GW revel at this lust and short term profit margin pleasure. Meanwhile father time and cunning lord tzeentch whisper 'our games are better AND cheaper' and then players leave for mantic and warmahordes.

daveNYC wrote:The Craftworld guys, who are such stick-in-the-muds that they manage to make the Ultramarines look like an Ibiza nightclub that spiked its Red Bull with LSD.
 
   
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I was not sure which thread to post this, as it relates to the price increase, metal to resin, and not shipping outside EU. It occurred to me that GW probably planned to release all of the bad news on one day, rather than spread the news out over time. They may have figured it was like removing a bandaid. Just rip it off and get it done with, rather than have negative backlash with each separate announcement. It is important that the community not forget GWs actions for some time to come.
   
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spaceelf wrote:I was not sure which thread to post this, as it relates to the price increase, metal to resin, and not shipping outside EU. It occurred to me that GW probably planned to release all of the bad news on one day, rather than spread the news out over time. They may have figured it was like removing a bandaid. Just rip it off and get it done with, rather than have negative backlash with each separate announcement. It is important that the community not forget GWs actions for some time to come.


Possible, but for many people it was the sum of the announcements that alienated them.
I know I would not have "quit" so quickly if it´d be only the prize rise (be it in general or the Finecast stuff) or only the southern hemisphere embargo.

It was the price increase up to 25% paired with the blow in the nads to our southern friends that lead me to the decision that GW is just not worth any "loyality" anymore.

This message was edited 1 time. Last update was at 2011/05/19 11:17:20


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ph34r wrote:So you think that paying 15% more for the same product is okay and that people should stop complaining.
You think that because gas prices go up, that GW prices should do their best to inflate even harder.
You think that it's not a problem that GW items cost too much, because you can get 3rd party models instead.

Your spelling is absolutely atrocious. Your logic is terrible.

I'd guess you are either a ~13 year old, or you are in fact completely smashed off moonshine.


Please. Get better critical thinking skills, or just stop posting.


EDIT: Oh, and my favorite part is that you never explained your "you diden't read the whoel price ajustment!!11 lol orks" spiel. I'm going to go ahead and conclude that you are just drunk-posting.


Out of mild curiosity, when was the last time you managed to post something without either A: Throwing at least one ad hominem, B: Making yourself look like a complete gakker, or C: A+B? Perhaps you should get better people skills - or just stop posting.

 
   
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Youngwood, PA

I'm not saying the Aussies shouldn't be downright insulted at this, but whats to stop you from just buying new off of Ebay and probably getting the same price you were before?
   
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A garden grove on Citadel Station

Drachii wrote:Out of mild curiosity, when was the last time you managed to post something without either A: Throwing at least one ad hominem, B: Making yourself look like a complete gakker, or C: A+B? Perhaps you should get better people skills - or just stop posting.
I tend to reserve criticism and insults for those particularly deserving of them. Moonshine is without a doubt, though that might be attributable to him being drunk while posting. Based on your post which ironically manages to snag a "C: A+B" on your scale, you are probably also deserving of scorn. What's your excuse?


Automatically Appended Next Post:
Grabzak Dirtyfighter wrote:I'm not saying the Aussies shouldn't be downright insulted at this, but whats to stop you from just buying new off of Ebay and probably getting the same price you were before?
Ebay will probably be the last viable source of reasonable priced models if the stores can't sell. Unfortunately Ebay stores don't have quite the quantity or customer service as online stores, nor do they often offer free or even reasonable shipping.

This message was edited 1 time. Last update was at 2011/05/19 12:53:34


ph34r's Forgeworld Phobos blog, current WIP: Iron Warriors and Skaven Tau
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When the history of my glory is written, your species shall only be a footnote to my magnificence.
 
   
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What's to stop a "Dakka Buddybuyers" system.

eg Aus member A has Britbuddy member X
Kiwi B has Britbuddy Y

A and B tell X and Y respectively what they want.
X and Y buy the goods via a discount store and send on the goodies to the Antipodes

Obviously X and Y have been recompensed via paypal
and a lot of trust is required so honest chaps on both sides is essential, and would work on a non-profit basis.
wait that means the system wouldn't work on Dakka as there just aren't enough altruistic good eggs here!

Just thinking of a way that could help out our beleaguered chums.

This message was edited 1 time. Last update was at 2011/05/19 13:26:26


 
   
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Winnipeg, Canada

Sad, very sad.
But I have already obtained all the wyches and warriors i need
On the other hand WHY...WHY...why...

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I don't see how hobby centers are making profit in all markets.

I see a FLGS as better options. Let someone else pay the cost of maintaining a bussiness, employees, physical presence. It's harder to control the direct message with the customer and it's they make less profit since the FLGS gets their cut.

3000
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it relates to the price increase, metal to resin, and not shipping outside EU. It occurred to me that GW probably planned to release all of the bad news on one day, rather than spread the news out over time. They may have figured it was like removing a bandaid.
I expressed this exact same general concept to some friends yesterday, figuring GW wanted to minimize the time-frame for outrage. By dumping four bits of really bad news all at once they simply overloaded and burned out the customer fury all at once.

This message was edited 1 time. Last update was at 2011/05/19 14:46:33


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england, leictershire

DiscoVader wrote:No offense, moonshine, but have you not been paying attention to the news that in addition to this price change GW has also decided to prevent UK-based online stores (such as Wayland Games, the very store you just linked to) from shipping anywhere outside the UK or European Union?

Normally, yes, most of us would whine and moan and then grit our teeth and keep on buying. But now that GW is trying to strangle one of the few ways that we can get their products at a reasonable price while at the same time making it more difficult via making said products more expensive, people are starting to seriously get angry. Not just whiny, but legitimately angry. This goes double for folks down under, since now they've got next to no way to get GW items at anything other than obscene prices that are still going up.

It's not a matter of "Oh noes, another price change, everyone whine while doing nothing." It's a matter of finding out that one of the only reliable ways of getting GW miniatures at a decent price has disappeared at the exact same time that they chose to start squeezing us for even more money, even on products that haven't been out for a full month yet (i.e. Tomb Kings Army Book.)


I read the whole thing but this topic is about the price change


Automatically Appended Next Post:
ph34r wrote:
moonshine wrote:No it is the same old tired out line of "I'm never playing agian lets boycote gw". It is like a broken record every price rise.

People in australia have somthing to moan about paying double the money for the same product is deffiantly wrong.

The people who live in the Uk and america etc.. It is going to cost about 4.50£ more in the UK for a 22.50£ box set which is about 7 us dollars. If you are going to get this upset about having to pay 7 dollars on average more then I would not check the price of gassoline every week. I guess it means you will have to buy less stuff or shop around a bit (heaven forbid)

Infact just of the top of my head here is an example of how to save some money :

You want 2 de khymera ?

You could buy them from gw for about 16£

or buy these for about 9£ http://www.waylandgames.co.uk/Wyrd-Miniatures/The-Neverborn/Waldgiest-2-pack-/prod_9291.html


It's really not hard to save money if you look around enough.
So you think that paying 15% more for the same product is okay and that people should stop complaining.
You think that because gas prices go up, that GW prices should do their best to inflate even harder.
You think that it's not a problem that GW items cost too much, because you can get 3rd party models instead.

Your spelling is absolutely atrocious. Your logic is terrible.

I'd guess you are either a ~13 year old, or you are in fact completely smashed off moonshine.


Please. Get better critical thinking skills, or just stop posting.


EDIT: Oh, and my favorite part is that you never explained your "you diden't read the whoel price ajustment!!11 lol orks" spiel. I'm going to go ahead and conclude that you are just drunk-posting.


No I am saying that you can't have everything you want all the time,

Gw is not a charity it is a company and tries to get as much money of people as it can. It does provide a place to play the game and popularity menas there will be people to play against for at least the next decade.

Oh and by the way, if you insult people like a child it does not do anything to help prove you are more intelligent than the person you are arguing with.

This message was edited 1 time. Last update was at 2011/05/19 14:58:59


 
   
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ph34r wrote:
Drachii wrote:Out of mild curiosity, when was the last time you managed to post something without either A: Throwing at least one ad hominem, B: Making yourself look like a complete gakker, or C: A+B? Perhaps you should get better people skills - or just stop posting.


I tend to reserve criticism and insults for those particularly deserving of them.


Nice to see you attempt to establish criteria of 'deserving' before spewing bile at people. Did you miss Rule 1?

Based on your post which ironically manages to snag a "C: A+B" on your scale, you are probably also deserving of scorn. What's your excuse?


I don't think I need an excuse to call someone out when they're being overly odious. Oh, and to reach 'C' on my scale, I'd have to reach 'A'. Maybe your definition of ad hominem is different to mine.


 
   
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I haven't really said anything about this topic because as with many others I just don't understand the logic. I realize I am not the main customer but I was sat looking at what I want to do gaming wise over the next 2 years (sorry, analyst/ accountant - cannot help it) and I decide that I am not starting a new army. This just doesn't sit well - the amount of money they require is past my thresehold.

I am a double income no kids and have a high disposable income - I could quite easily just walk into a shop and buy a new army tomorrow but this is starting to push past my cost verses worth. All my impulse decisions stopped a yr or two ago. Now my actually purchases have practically stopped.

The thing I don't understand is if I think like this as a DINK then why price products this high for parents who make purchasing on behalf of children - surely they face more income/ expense pressure than I.

I just don't get it.

2014 will be the year of zero GW purchases. Kneadite instead of GS, no paints or models. 2014 will be the year I finally make the move to military models and away from miniature games. 
   
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TX

This is pretty much the last straw for me. I haven't spent a dollar since the Battlescribe nonsense, but I had planned on finishing a Grey Knights army that I started. That's not going to happen now. I have a few things set aside at the FLGS which I will pick up, but other than that, there will be no more GW purchases from me.

The hardest part of this is there isn't any other games that I really like. FoW is cool, but noone plays here. I can't stand the look of PP's minis, and their prices are almost as bad as GWs. Mantic makes some cool stuff, but I'm not a huge Fantasy gamer. I have more than enough minis to last me for a long time, but I'd like to support a company that deserves my hard earned money. Maybe I should go back to painting random Reaper minis.

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Deep Fryer of Mount Doom

Aramus wrote:This is pretty much the last straw for me. I haven't spent a dollar since the Battlescribe nonsense, but I had planned on finishing a Grey Knights army that I started. That's not going to happen now. I have a few things set aside at the FLGS which I will pick up, but other than that, there will be no more GW purchases from me.

The hardest part of this is there isn't any other games that I really like. FoW is cool, but noone plays here. I can't stand the look of PP's minis, and their prices are almost as bad as GWs. Mantic makes some cool stuff, but I'm not a huge Fantasy gamer. I have more than enough minis to last me for a long time, but I'd like to support a company that deserves my hard earned money. Maybe I should go back to painting random Reaper minis.


You may already have heard of some of these but the thread on alternate games might still be helpful.

http://www.dakkadakka.com/dakkaforum/posts/list/369662.page

One of the big benefits to playing a GW game is that, as the industry biggest seller, you can go to pretty much any active gaming scene and find someone to play. With the smaller game systems and lines, it may be up to you to generate that interest.
   
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St. Louis, MO

Backfire wrote:Thing is that the Stores are very valuable as a promotion tool, something whichs effectiveness is difficult to measure. Sure, if you only want to sell stuff, then Online stores are far more cost-effective. However, few people start the miniature hobby because they stumble upon it in the Internet.


This might be true in your area, but not so much in the US. In the most of the US, there IS no retail GW presence. It's the FLGS that does the share of bringing people into the hobby. The FLGS population in areas where GW *does* have a retail presence would pick up any lost revenue from new players.

Eric


Automatically Appended Next Post:
ph34r wrote:
moonshine wrote:That is a problem with price increases PEOPLE DON'T READ THE WHOLE THING. They see price increase and start to rant without reading the whole thing sounds like somthing an ork would do
Sorry, I have to ask, but how confident are you in your ability to understand what other people have or have not read?

I say this because you are totally wrong, and failed completely in your attempt to badmouth everyone that is upset about arbitrary price increases, by saying that they haven't read the whole thing.

Next time before posting I suggest you re-read your post, and consider all the myriad ways you are wrong, as well as the outrageous assumptions you make. Doing so may avoid making yourself seem stupid/ignorant/an ass.


Dammit, ph34r, STOP IT.
That's twice in two days' you've said something I totally agreed with and wanted to find a "like" button for.

Eric

This message was edited 1 time. Last update was at 2011/05/19 16:41:49


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OMG - has GW lost the plot. I went to my FLGS and they have been slapped with an order telling them they cannot offer RRP discounts that undercut them and a Ban on Retailers selling outside to Europe, Asia, US and Canada! Plus retailing certain items on the internet.

All this will do will force more of us onto Other gaming systems, I learn't of this the other day and nearly bought a Tomb Kings Army but instead moved into PP Warmachine.

WTF - It is bad news for Gamers Worldwide but i really feel sorry for Australian Gamers, they are going to get uber shafted by GW. Wayland Games must be miffed as well.

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TX

warboss wrote:
Aramus wrote:This is pretty much the last straw for me. I haven't spent a dollar since the Battlescribe nonsense, but I had planned on finishing a Grey Knights army that I started. That's not going to happen now. I have a few things set aside at the FLGS which I will pick up, but other than that, there will be no more GW purchases from me.

The hardest part of this is there isn't any other games that I really like. FoW is cool, but noone plays here. I can't stand the look of PP's minis, and their prices are almost as bad as GWs. Mantic makes some cool stuff, but I'm not a huge Fantasy gamer. I have more than enough minis to last me for a long time, but I'd like to support a company that deserves my hard earned money. Maybe I should go back to painting random Reaper minis.


You may already have heard of some of these but the thread on alternate games might still be helpful.

http://www.dakkadakka.com/dakkaforum/posts/list/369662.page

One of the big benefits to playing a GW game is that, as the industry biggest seller, you can go to pretty much any active gaming scene and find someone to play. With the smaller game systems and lines, it may be up to you to generate that interest.


Hmmm, Firestorm Armada seems pretty cool (BFG is one of my favorite games) Anyone else play it?

As far as generating the interest...eh, I'm about burnt out on that. Been doing that for a while with 40k around here, I'd like a chance to just play something for a change.

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Deep Fryer of Mount Doom

Aramus wrote:Hmmm, Firestorm Armada seems pretty cool (BFG is one of my favorite games) Anyone else play it?

As far as generating the interest...eh, I'm about burnt out on that. Been doing that for a while with 40k around here, I'd like a chance to just play something for a change.


I haven't played it but I've heard good things about it second hand and both of the local stores I've been to recently have it in stock. I haven't gotten into a space combat game since B5 fleet action (and it was FASA starship combat a decade before that!).

The good news is that in most stores, you can simply plop down with two painted armies and people will stop to take a gander. I've outed some closet heavy gear collectors simply by running my little demos for friends before Deathwatch games. Also, selling a GW army at 40% off retail will still net you enough to get both a small to medium army for yourself and an OpFor.
   
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BrassScorpion wrote: By dumping four bits of really bad news all at once they simply overloaded and burned out the customer fury all at once.

That is ... an unusual marketing strategy to win customers

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Anyone thought of panic buying? then after the novelty buys (ooh shiny new finecast ill get one of those but only one) which follow the panic buying maybe a price drop to get the public generalized buying again.

 
   
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A garden grove on Citadel Station

Drachii wrote:Nice to see you attempt to establish criteria of 'deserving' before spewing bile at people. Did you miss Rule 1?
Perhaps you should ask yourself that same question

Drachii wrote:Oh, and to reach 'C' on my scale, I'd have to reach 'A'. Maybe your definition of ad hominem is different to mine.
Drachii wrote:Making yourself look like a complete gakker,
Drachii wrote:Perhaps you should get better people skills
Drachii wrote:ad hominem
Hahahaha, really grasping at straws here, hypocrite. Reported for trolling


Automatically Appended Next Post:
Alphacerberus wrote:Anyone thought of panic buying? then after the novelty buys (ooh shiny new finecast ill get one of those but only one) which follow the panic buying maybe a price drop to get the public generalized buying again.
GW would never lower prices. They're too set in their (horrible) ways. GW probably figures that every time they raise prices, people panic buy, and then a couple months later forget that things used to be cheaper and keep buying.


Automatically Appended Next Post:
Kroothawk wrote:
BrassScorpion wrote: By dumping four bits of really bad news all at once they simply overloaded and burned out the customer fury all at once.

That is ... an unusual marketing strategy to win customers
This way we can't focus on any single point of bad news at once! It's like each one is only 25% as bad as it would be!

Think of it as a reverse-wave system. We just got waves 1-4 all at once!

This message was edited 2 times. Last update was at 2011/05/20 00:25:17


ph34r's Forgeworld Phobos blog, current WIP: Iron Warriors and Skaven Tau
+From Iron Cometh Strength+ +From Strength Cometh Will+ +From Will Cometh Faith+ +From Faith Cometh Honor+ +From Honor Cometh Iron+
The Polito form is dead, insect. Are you afraid? What is it you fear? The end of your trivial existence?
When the history of my glory is written, your species shall only be a footnote to my magnificence.
 
   
Made in au
Owns Whole Set of Skullz Techpriests






Versteckt in den Schatten deines Geistes.

Yeah... I can't see an ad hominem in ph34r's post. I tried to find one - I really did - but at no point does he says "You're wrong ebecause you are stupid!". Instead he says "You're wrong and you're stupid!", and that's not an ad hominem.

Industrial Insanity - My Terrain Blog
"GW really needs to understand 'Less is more' when it comes to AoS." - Wha-Mu-077

 
   
Made in us
[DCM]
.







It seems as if we've wandered a bit far afield here.

Can we all please get back on track, stay on topic, and leave the personal stuff out?

Thanks!
   
Made in us
Twisted Trueborn with Blaster




East Coast

n0t_u wrote:
SkaerKrow wrote:I look forward to dancing on GW's grave.


Don't forget to set it on fire first.

Id do way more than dance on it.
Like I posted in a thread about more secret release dates, This makes me so glad I have Fully built Mech Guard. This is so stupid, do they think the people that play their games are loaded?

'When in deadly danger,
When beset by doubt,
Run in little circles,
Wave your arms and shout.'
-Parody of the Litany of Command,
popular among commissar cadets 
   
Made in kr
Joined the Military for Authentic Experience





On an Express Elevator to Hell!!

ph34r wrote:
moonshine wrote:No it is the same old tired out line of "I'm never playing agian lets boycote gw". It is like a broken record every price rise.

.....

It's really not hard to save money if you look around enough.
So you think that paying 15% more for the same product is okay and that people should stop complaining.
You think that because gas prices go up, that GW prices should do their best to inflate even harder.
You think that it's not a problem that GW items cost too much, because you can get 3rd party models instead.

Your spelling is absolutely atrocious. Your logic is terrible.

I'd guess you are either a ~13 year old, or you are in fact completely smashed off moonshine.


Please. Get better critical thinking skills, or just stop posting.


EDIT: Oh, and my favorite part is that you never explained your "you diden't read the whoel price ajustment!!11 lol orks" spiel. I'm going to go ahead and conclude that you are just drunk-posting.


I know I shouldn't say it, because it's a little unfair on Moonshine, but your post really did make me laugh... a rare occurrence in these dark times!

Epic 30K&40K! A new players guide, contributors welcome https://www.dakkadakka.com/dakkaforum/posts/list/751316.page
 
   
Made in us
Stone Bonkers Fabricator General






A garden grove on Citadel Station

Pacific wrote:I know I shouldn't say it, because it's a little unfair on Moonshine, but your post really did make me laugh... a rare occurrence in these dark times!
Yeah. In reflection I think I may have been a bit harsh, but really, his solutions/excuses were pretty far out there. At least we got some laughs out of it

ph34r's Forgeworld Phobos blog, current WIP: Iron Warriors and Skaven Tau
+From Iron Cometh Strength+ +From Strength Cometh Will+ +From Will Cometh Faith+ +From Faith Cometh Honor+ +From Honor Cometh Iron+
The Polito form is dead, insect. Are you afraid? What is it you fear? The end of your trivial existence?
When the history of my glory is written, your species shall only be a footnote to my magnificence.
 
   
Made in us
Deadly Dark Eldar Warrior





This price rise is going to hurt a lot more than the customers. It's going to destroy GW's retail operations worldwide - just give it time.

I genuinely feel for the US store staff that will fall short of unrealistic sales goals (they're already unrealistic) this year in the wake of these prices and lose their livelihoods after the corporate hacks show up and throw them out. GW is truly it's own worst enemy - this is almost like watching charlie sheen self destruct.

They've sued just about everyone they can, intimidated everyone else, raked their existing employees over the coals, fired masses of people, and shut out their customers from the hobby. Supreme arrogance is the only explanation here - this isn't mere survival - and if some sort of survival is sincerely the corporate motivation for such drastic acts, then GW as a company is already financially doomed.

It's very sad to see the hobby we all love come crashing down like this, and I am sure Kirby and his board figure they will ride this out - but the logistics of it are pretty simple: many people can no longer afford the hobby, and as this continues year after year, hand over fist, that will only lead to an eventual nonexistent consumer base with which the company can draw it's income. There are only so many people who can/will pay hundreds of dollars for a handful of plastic men when they have infinitely wiser options, even if said options are not as close to their hearts as the GW hobby once was.

There are so many other options for tabletop gaming, and many other kinds of gaming in general - much of it far, far more affordable than GW - and once a certain percentage of GW's loyalists get out of the market, there will be regret in that Nottingham boardroom when the effect that comes with it hits them hard. Kids will buy a starter set, if mom can afford it, but they'll generally never stay in the hobby - too expensive, the veterans are the ones that have the contagious passion that creates a gaming community. They're the ones that hang out at the LGS and help people pick out their new purchases and offer them tips for getting the most out of their armies. GW is going to get a fat slice of humble pie when they realize this.
   
 
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